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DATA.BET Expands Basketball Player Props Through Odds Composer Partnership

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The collaboration supports the company’s strategy to strengthen premium basketball betting markets

DATA.BET, a trusted sportsbook solution, has entered into a partnership with Odds Composer, a sports data supplier. The integration introduces additional basketball Player Props, expanding market depth and betting options across key competitions.

This cooperation broadens the sports lineup, offering more options for major competitions like the NBA. Released in the middle of the season, these new markets will give operators additional ways to offer bets and cover more player moments. Operators can now provide wider coverage for key basketball events, create flexible Bet Builder combinations, and boost engagement when demand is highest. For players, the new Player Props make betting more engaging by focusing on individual performances and in-game moments.

Player Props also support the ongoing development of DATA.BET’s Bet Builder, where individual player markets are a core component. By adding more basketball markets to the product roadmap, the company enhances its overall solution, providing a more comprehensive and premium betting offering for operators across both pre-match and live environments. The long-term collaboration with Odds Composer reflects the company’s commitment to enhancing market depth and supporting sustainable growth for its clients across multiple verticals.

“Expanding our basketball Player Props is an important step in making our sportsbook better,” said Otto Bonning, Head of Sales at DATA.BET. “This partnership lets us offer more markets, and by strengthening Bet Builder functionality, our clients can give players a more profitable betting experience and stay competitive.”

“This partnership lets DATA.BET added our basketball Player Props to its growing sportsbook,” said Kevin Liivamägi, CEO and Co-founder at Odds Composer. “We aim to provide reliable player markets for major competitions so that operators can offer deeper coverage during the most important times of the season.”

Zoltán Tűndik is the Co-Founder and Head of Business at HIPTHER, the media powerhouse. A visionary publisher and event architect since 2015, Zoltán bridges the worlds of gaming, fintech, blockchain, and AI through industry-defining conferences in Prague, Warsaw, and the Baltics. A TEDx speaker and host of the HIPTHER Talks podcast, he is dedicated to reshaping the intersection of media and technology. When not curating world-class content, Zoltán is a dedicated duathlete competing in international events.

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