Jurnii launches Jurnii 360, delivering real-time competitive intelligence for iGaming operators

Jurnii, the digital experience agency built on proprietary AI-driven insights, has officially launched Jurnii 360, a new product designed to enhance how teams track, benchmark, and react to competitor promotions.

Jurnii 360 minimises the time and resources operators spend manually monitoring competitor offers each day. Jurnii 360 empowers operators to track competitor promotions in near-real time – monitoring offer depth, frequency, structure, and positioning – all from one platform. The new solution presents quicker, smarter promotional strategies and a better understanding of how an operator’s proposition compares across the market.

EvenBet’s Gaming Report 2025 ranked competitive pressure as the second most significant challenge for operators.

“Imagine a trading manager receiving an instant alert at 8:00 a.m. that a rival has launched a boosted-odds promotion ahead of a major sporting event,” said Fraser Dunk, CEO & Founder of Jurnii. “Within minutes, the team adjusts its own offer and communicates it to players before the competition even trends. With Jurnii 360, what once took hours now takes minutes, and that agility can decide who wins a customer that day.”

Later this year, Jurnii plans to extend the platform beyond promotions to analyse broader operator offerings, including number of providers, games per provider, casino game positioning, competitions, events, odds (sports), and even non-gaming product catalogues.