Gamanza Engage is proud to announce a strategic partnership with Astral Forest, a data analytics company dedicated to empowering companies through accessible, actionable insights. This alliance brings together Gamanza Engage’s advanced customer engagement tools and Astral Forest’s robust analytics capabilities, offering gaming operators a holistic and story-driven view of their business performance.

In today’s fast-paced gaming industry, data is more than just numbers: It’s a collection of thousands of stories waiting to be understood. Gamanza Engage helps operators create those stories through its marketing automation and gamification suite, while Astral Forest provides the lens to interpret and act on them. Through this upcoming service, clients will gain a smarter, more strategic approach to decision-making.

“Data only becomes meaningful when you understand the behaviors and patterns behind it,” said Andrés Blanco, Managing Director at Gamanza Engage. “With Astral Forest by our side, our operators won’t just access metrics, they’ll uncover insights that drive real action, retention, and growth.”

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Operators will be able to seamlessly access Astral Forest’s analytics to supercharge the impact of Gamanza Engage’s tools. Instead of ramping up their own BI teams and infrastructure or relying on anecdotal opinions, clients can access advanced dashboards designed specifically for iGaming. From identifying high-performing engagement mechanics to understanding player behavior and retention funnels, Gamanza Engage and Astral Forest offer a ready-made, cost-effective solution tailored to the industry.

“Gamanza Engage’s CRM and gamification capabilities are already well recognized across the market as a powerful engagement tool.” said Stanisław Szostak, CEO of Astral Forest. “Yet, leveraging the tool to the fullest will happen only when you understand the data and the numbers that drive your results. Thanks to Astral Forest’s knowledge of modern data analytics, we are propelling our joint offering to the next level. I am really excited to team up with Andrés and Gamanza Engage: I have no doubt that our accomplishments will make the headlines soon.”

Gamanza Engage is not only known for its marketing innovation—it also places extraordinary value on data privacy and security and operates from Switzerland, a jurisdiction globally respected for its discretion, service quality, and data protection standards. This provides operators with the trust and peace of mind they need when managing their most valuable asset: player data.

With this strategic alliance, our customers across Europe, Africa, and Latin America will gain a powerful competitive edge—turning engagement into intelligence, and intelligence into action.