Blueprint Gaming secures Switzerland market entry with Swiss Casinos partnership

Blueprint Gaming™, the leading UK slots developer and member of the Merkur Group, has entered the regulated iGaming market of Switzerland after securing a major agreement with leading operator Swiss Casinos.

The landmark launch sees a host of the supplier’s top performing games made available to a new wave of slot enthusiasts through Swiss Casino’s online offering, including its branded library which features the likes of Rick and Morty™: Strike Back, The Flintstones™ and ted™ Afterparty.

Swiss Casino is one of the largest land-based and online operator groups in Switzerland. Its online slot library is set to be elevated by the addition of Blueprint’s internationally recognised titles that are proven to attract a wide audience and deliver high quality entertainment.

Entering the Swiss iGaming market underlines Blueprint’s continued ambition to expand its global footprint, offering its captivating portfolio to a growing number of partners and players in regulated markets worldwide.

Samuel Haggblom, Director of Key Accounts at Blueprint Gaming™, said: “We are excited to partner with Swiss Casinos and mark our entry into Switzerland’s prosperous iGaming market, bringing our iconic and ever-expanding portfolio to a new pool of players.

“Launching with the country’s leading operator demonstrates our ambitious plans for 2025 as we seek to elevate Blueprint’s global footprint. We believe our diverse portfolio of games will resonate with a wide range of players, delivering increased engagement for Swiss Casino.”

Patrick Mastai, Director Online Casino at Swiss Casinos, said: “Integrating Blueprint’s content onto our online platform is extremely exciting as it sees us gain a host of the most beloved games collections from the industry.

“As an industry leader ourselves, it remains a priority to provide our players with engaging content that drives acquisition and retention rates, and we look forward to gauging the reaction from our player bases.”