Press Releases
Kaizen Gaming Launches International Volunteering Programme

Kaizen Gaming, one of the biggest and fastest growing GameTech companies in the world, has launched “The Collective”, its new international volunteering program. “The Collective” aims to harness the power of employee volunteerism to create meaningful social impact and a positive difference in the communities where Kaizen Gaming operates globally.
Kicking-off the new programme, November saw over 200 Kaizen Gaming employees participate in “The Collective’s” first volunteering initiatives. These were organised almost simultaneously in five countries, across six different locations in Europe and Latin America. Partnering with six diverse non-governmental organizations (NGOs) – from São Paulo to Lisbon, Sofia to Bucharest, and Athens to Thessaloniki – “Kaizeners” engaged in a variety of impactful projects, including:
- Athens, Greece: Kaizen Gaming employees cooked more than 400 portions of food for vulnerable people in collaboration with award-winning Greek NGO “Organization Earth”. At the same time, all volunteers trained through an interactive workshop on the 17 Sustainable Development Goals (SDGs), offered by the NGO.
- Thessaloniki, Greece: Kaizen Gaming staff worked with environmental organisation “iSea” to collect nearly 70kg of waste from the beach, while also gaining valuable insights from NGO experts on marine pollution and protected species.
- Lisbon, Portugal: The Kaizen Gaming team partnered with “Comunidade Vida e Paz”, to refurbish the organization’s medical office and patient rooms, improving the living conditions of the residents.
- Sao Paolo, Brazil: Working with “Cidades sem Fome Organization”, the Kaizen Gaming people opened 300 metres of drainage channels to protect crops during the rainy season and prepared two tons of enriched soil to support a new school garden, promoting healthy food production and environmental awareness.
- Sofia, Bulgaria: The Kaizen team cleaned 30 metres of ditches, refurbished six benches, a table, and a bridge, and prepared two additional bridges for replacement in collaboration with non-profit “TimeHeroes” and Vitosha Mountain National Park to create a revitalised and more welcoming environment for visitors.
- Bucharest, Romania: In association with the “ANAID Association” and “Pro Vobis”, Kaizen Gaming employees supported vulnerable populations by preparing and serving more than 200 warm, nutritious meals to homeless individuals near the Railway Station, a key area of need.
Ioanna Kozadinou, Corporate Responsibility Senior Manager at Kaizen Gaming said: “This is a truly exciting moment for Kaizen Gaming as we unveil ‘The Collective’, our new global volunteering program. Designed to harness the power of employee volunteerism, ‘The Collective’ is dedicated to creating meaningful social impact while strengthening the culture of engagement and purpose that defines our organisation”.
“The name ‘The Collective’ takes inspiration from our core values – teamwork, inclusivity, and social responsibility – and symbolises the uniting of employees from diverse backgrounds and regions in pursuit of a shared goal, that of making a positive difference in the world. We extend our heartfelt thanks to our partner organisations worldwide for collaborating with us on the many impactful projects Kaizeners have embraced. Together, we look forward to driving even more transformative initiatives in the future.”
The post Kaizen Gaming Launches International Volunteering Programme appeared first on European Gaming Industry News.
Press Releases
Tickets on sale for Helldorado Days Rodeo at the Plaza Hotel & Casino’s CORE Arena, Friday, Nov. 7 and Saturday, Nov. 8
Popular event bigger than ever with family-friendly festival, carnival games
The Helldorado Days Rodeo returns to downtown Las Vegas, Friday, Nov. 7 and Saturday, Nov. 8 at the CORE Arena at the Plaza Hotel & Casino. This year, the event will be bigger than ever before with the addition of a family-friendly festival before the rodeo excitement begins each night. The festival will include a petting zoo, a mechanical bull, carnival rides and games, line dancing, and more.
The Helldorado Days Rodeo is fully sanctioned by the Professional Rodeo Cowboys Association and the Women’s Professional Rodeo Association. The rodeo will feature bull riding, barrel racing, team roping, tie-down roping, steer wrestling, saddle bronc riding, breakaway, and bareback riding, with prize purses totaling $40,000.
The Helldorado Days Rodeo also features related western-themed events, like mutton bustin (a sheep riding competition for future cowboys and cowgirls who are 4-10 years old and under 60 pounds), a Whiskerino contest, and a historical exhibit area. The winning artwork of a children’s coloring contest will also be on display the first night.
After parties featuring country music acts will be held at the Sand Dollar Downtown after the rodeo concludes.
General admission tickets for the Helldorado Rodeo are now on sale online for $10 per person (plus taxes). VIP tickets for $30 each (plus taxes) offer guaranteed seating as well as access to an exclusive bar and restrooms.
Sponsored by the Commission for the Las Vegas Centennial and the Plaza Hotel & Casino, the mission of the Helldorado Days Rodeo is to bring the community together to celebrate the spirit of Old Las Vegas, including those who shaped the city’s history and those who are working to preserve the western lifestyle while looking toward the future.
Details about the Helldorado Days Rodeo, associated events, and sponsorships are at: plazahotelcasino.com/entertainment/helldorado-days-rodeo/.
The post Tickets on sale for Helldorado Days Rodeo at the Plaza Hotel & Casino’s CORE Arena, Friday, Nov. 7 and Saturday, Nov. 8 appeared first on European Gaming Industry News.
Press Releases
SLOT MACHINE MANUFACTURER ZITRO UNVEILS NEW SLOTS FEATURING LIGHTING SYSTEMS TIMED TO GAME SEQUENCES
Casino goers enjoy slot machines for a whole host of reasons. Some enjoy their tried-and-true favorite games. Some people like discovering new games. Gaming manufacturer, Zitro, has just introduced slot games enclosed in a new cabinet called CONCEPT that synchronizes its Magic Lighting system to elements of the game and what a player sees on the screen.
Zitro launched the system at Pechanga Resort Casino just outside Temecula, California. Pechanga is among the first casinos in California to feature the CONCEPT cabinet and its upgraded and inviting technology. Pechanga guests can try their luck on Zitro’s Legendary Sword slot game, a medieval-themed, multi-game players like for immersive gameplay and standout features such as a four-level jackpot link, mystery-activated bonuses, and special in-game powers such as “Honor,” which multiplies rewards, “Glory,” which grants extra lives, and the “Magic Sword,” which doubles Link symbols on the boosted column. Players can experience up to seven Bonus Links, making each spin feel like part of an epic quest.
“We are committed to offering the best in gaming entertainment,” said Alex Rodriguez, Vice President of Slot Operations at Pechanga Resort Casino. “The CONCEPT cabinet and Legendary Sword slot machine bring incredible visual impact. We think our guests will love the new technology that brings all the elements of the game and the cabinet together.”
“We truly appreciate Pechanga’s continued trust in Zitro,” said Derik Moobery, CEO of Zitro USA. “Bringing the CONCEPT cabinet to Pechanga is a proud moment for us. We know they’re one of the busiest and most sought-after gaming establishments by both visitors and other gaming manufacturers. We’re confident that Legendary Sword will be a standout favorite among Pechanga’s players.”
Pechanga Resort Casino feature six Legendary Sword slot machines.
The post SLOT MACHINE MANUFACTURER ZITRO UNVEILS NEW SLOTS FEATURING LIGHTING SYSTEMS TIMED TO GAME SEQUENCES appeared first on European Gaming Industry News.
partnerships
EPIC partners with Underdog to deepen culture of responsible gaming

Attendees of the initial sessions noted positive anecdotal outcomes.
EPIC Global Solutions announced a new partnership with Underdog to further the sports gaming operator’s investment in responsible gaming education through a series of training and workshops.
As part of the partnership, customer-facing Underdog employees participated in gaming harm awareness sessions and VIP relationships workshops presented by EPIC staff, increasing Underdog staff’s ability to recognize potentially problematic gaming behaviors in their customers.
The sessions were led by consultants who shared their own experience of how different forms of gaming proved problematic in their lives, including former NCAA and NBA point guard Stevin ‘Hedake’ Smith and former boxer Liz Thielen, and provided Underdog staff the chance to explore the human side of harm through a gaming-neutral lens.
EPIC’s VP North America Teresa Fiore noted: “We’re very pleased with the positive start to our working relationship with Underdog. They have a deep understanding that responsible gaming practices must be at the core for any major operator, and it’s a constant and consistent process of learning and attentiveness. It’s clear from the session feedback that the responsible gaming message we share – influenced by the lived experience of our team – is making a difference to Underdog’s staff in a way that will further enhance their communication and customer relationships in a positive way.”
The training and workshops promoted business sustainability and customer protection by exploring communication techniques and best practices to foster healthy customer relationships.
“Partnering with EPIC has reinforced the culture of responsible gaming that we are building at Underdog,” said Adam Warrington, Vice President of Responsible Gaming at Underdog. “We look forward to furthering the understanding of responsible gaming within Underdog and continuing to participate in training sessions and workshops to deepen our player protection knowledge.”
Attendees noted positive anecdotal outcomes, such as learning ‘the nuances of messaging’ and how to ‘dive deeper to get to the bottom of what messaging could be problematic’ and taking the message of ‘direct experiences to help understand how people are impacted’.
The post EPIC partners with Underdog to deepen culture of responsible gaming appeared first on European Gaming Industry News.
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