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ALLIANCE PARTNERS TABCORP AND 1/ST CONTENT COMPLETE DEAL WITH THE JOCKEY CLUB OF TURKIYE TO DELIVER TURKISH RACING TO AUSTRALIA VIA SKY RACING

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The Jockey Club of Turkiye (Türkiye Jokey Kulübü, “TJK”) has entered into a long-term agreement with Tabcorp, Australia’s foremost wagering and entertainment company, and 1/ST CONTENT – a key division of 1/ST, the premier racing company in the Americas – to deliver domestic Turkish Racing to Australian fans via Sky Racing.

This breakthrough partnership will allow Tabcorp to distribute live domestic Turkish racing via its suite of market-leading Sky Racing channels in Australia for tote (pari-mutuel) and fixed-odds betting, thereby opening the gateway to broadcast more top-class and competitive Turkish racing to both wagering and non-wagering fans of the sport.

Tabcorp’s wagering arm, TAB, which has retail exclusivity across most of Australia, will be the first wagering operator to offer both vision and betting on racing from Turkey for its customers.

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1/ST CONTENT, TJK, and B2E Racing Content, an Irish racing content company, have worked side-by-side to deliver on this opportunity to benefit racing fans worldwide. As TJK’s exclusive long-term partner, not only for international media and wagering distribution but also new pari-mutuel wagering types and fixed-odds technology, 1/ST CONTENT’s trading team and sister company 1/ST TECHNOLOGY’s overarching platform will facilitate the requisite betting architecture and pathways.

A fully-owned subsidiary of Tabcorp, Sky Racing imports and broadcasts over 72,000 international races per year. Now, all of Turkish racing, including highlights such as the world-renowned Gazi Derby, is available to Australian audiences alongside other feature global festivals like this week’s Breeders’ Cup World Championships, the US Triple Crown, the Epsom Derby and Royal Ascot.

Paul Carew, Chief Operating Officer at Tabcorp, said: “Thanks to our wider strategic alliance with 1/ST CONTENT, together with Arena Racing and Racecourse Media Group, Sky Racing continues to strengthen its position as Australia’s passport to the best international racing, and this new deal eloquently demonstrates that point. It’s a partnership that underlines our ongoing dedication to corralling more top-quality racing, this time from Turkey, a country boasting a rich history with thoroughbred racing. Anyone who’s ever seen the Gazi Derby knows this is a nation that loves its horses, and it routinely produces thrilling action together with some breakout trainers and jockeys on the world stage.

“We’d like to thank our good friends at both the TJK and 1/ST CONTENT for facilitating this delivery and integration in trademark seamless fashion. It is exciting for racing operators who are connected with our strategic alliance partners to start enjoying the benefits of our new co-operation.”

Simon Fraser, Senior Vice President International at 1/ST CONTENT, added: “This agreement once again shows the power and flexibility that our recent strategic alliance has secured, with the localized expertise to benefit a host of new global clients. These complementary long-term partnerships are the bloodline for bringing a first-class international racing experience to new audiences.

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“This TJK deal also harnesses 1/ST’s broader array of products and services, demonstrating how a growing cohesion between our varied international partners is helping to return value to the genuine stakeholders of the sport in any given jurisdiction.

“Tabcorp naturally represent a strong and enduring collaboration for 1/ST CONTENT in the Australian market. Their distributional scope across digital and retail is second to none, while their local expertise is always a guiding hand for our delivery. We also look forward to further leveraging this relationship by delivering Turkish racing via Sky Channel to Tabcorp’s Asian customers in early 2025.”

Tuncel Aydın, Chief Executive Officer at TJK, commented: “Tabcorp’s Sky Racing is all about expanding the variety of premium international racing, and we’re thrilled to have added our exclusive Turkish content to this all-encompassing gateway for the finest assemblage of worldwide racing.

“We have already been impressed by the accuracy and reliability of 1/ST CONTENT’s betting technology and comprehensive international distribution, so they were our supplier of choice to enable this partnership which will drive growth and diversified revenues for our own domestic racing.”

The post ALLIANCE PARTNERS TABCORP AND 1/ST CONTENT COMPLETE DEAL WITH THE JOCKEY CLUB OF TURKIYE TO DELIVER TURKISH RACING TO AUSTRALIA VIA SKY RACING appeared first on European Gaming Industry News.

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Australia

NSW Government Launches New Gambling Awareness Campaign

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The NSW Government has launched a new GambleAware campaign, Safer Gambling, Stronger Communities, aimed at preventing and reducing gambling harm in Aboriginal communities across the state.

Using culturally meaningful animations created by young filmmakers at the Jumbunna Institute for Indigenous Education and Research, the campaign encourages Aboriginal people to reflect on their gambling and make safer choices.

Office of Responsible Gambling (ORG) Director Alison Parkinson said the campaign, which will run until June across traditional media and digital platforms, directs viewers to the GambleAware website where they can access further information and support services.

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“We know that gambling harm disproportionately affects Aboriginal communities, which is why this campaign is so important,” Ms Parkinson said.

“It speaks directly to First Nations people in a way that is culturally relevant and meaningful.”

The initiative is backed by the Hospitality and Racing Group’s new Aboriginal Stakeholder Strategy which partners with Aboriginal communities to deliver culturally responsive programmes and policies.

Ms Parkinson said it is vital Aboriginal communities have access to the right support, with important messages delivered directly to them.

“By empowering First Nations communities with knowledge and resources, we can help break the cycle of gambling harm and advance closing the gap towards a safer, healthier future for generations to come,” Ms Parkinson said.

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ORG has allocated $100,000 from the Responsible Gambling Fund to support the initiative.

The post NSW Government Launches New Gambling Awareness Campaign appeared first on European Gaming Industry News.

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Australia

WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING”

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Waterhouse VC, an investment fund specialising in the technology layer of the global gambling industry, has secured an option in Maincard, a “Shopify of Online Betting” platform targeting the launch of fully customisable licensed online betting sites in under 30 minutes.

Maincard targets the $1 trillion iGaming market by replacing months of development work, cumbersome licensing and complex integrations with a subscription-style workflow. Crypto-native founders, influencers and digital communities can spin up branded betting sites, monetise their audiences and retain full upside ownership from day one.

“iGaming still suffers from high startup costs and significant technical and regulatory friction,” said Tom Waterhouse, Chief Investment Officer of Waterhouse VC. “We’re seeing strong potential in platforms that can streamline development, similar to how Shopify revolutionised e-commerce. The sector is ripe for innovation that allows new entrants to focus on player acquisition and retention rather than backend development.”

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“Waterhouse VC’s deep domain knowledge and network will accelerate our go-to-market,” said Valerii Makovetskii, Founder and CEO of Maincard. “We’ve developed strong technical foundations with our crypto-friendly payments gateway already powering third-party casinos. The next step is to make launching a betting site as easy as launching an online storefront.”

The investment aligns with Waterhouse VC’s approach of identifying promising B2B technology companies serving the wagering industry and negotiating options to acquire stakes in these businesses.

Maincard platform vision:

  •     Launch in <30 minutes — drag-and-drop, no code required
  •     End-to-end compliance — licensing, KYC/AML, fraud, payments, customer support and marketing handled by Maincard
  •     15,000+ casino games & 1,000+ sportsbook markets out of the box

Maincard is currently raising USD $3M to scale its sales team and launch multiple brands from the waiting list by the end of Q3 2025.

The post WATERHOUSE VC SECURES OPTION IN MAINCARD, THE “SHOPIFY OF ONLINE BETTING” appeared first on European Gaming Industry News.

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Australia

Martin Pakula Named Chair of Crown Melbourne

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Crown Resorts has announced that The Hon. Martin Pakula will join the Board of Crown Melbourne, effective May 1, 2025, and will succeed Mr. Ian Silk, as Chair, from July 1, 2025.

As Chair, Mr. Silk has successfully led Crown Melbourne through a period of unprecedented remediation and transformation during the past two and a half years. Mr. Silk’s strong leadership through the organisation’s operational and cultural transformation, saw Crown Melbourne regain its licence from the Victorian Gambling and Casino Control Commission. To ensure a seamless transition Mr Silk will remain in his role until 1 July 2025.

As incoming Chair, Mr. Pakula brings a wealth of experience to the position, having previously served as Attorney-General, and Minister for Tourism, Sport, and Major Events in the Victorian government. He currently serves as Chair of the Australian Grand Prix Corporation.

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Crown Resorts CEO, Mr. David Tsai, said: “Martin’s appointment comes at an exciting time as Crown continues to focus on innovation and growth. I look forward to Crown benefiting from Martin’s extensive industry and leadership experience. I would like to express my sincere thanks to Ian for his exceptional leadership and the pivotal role he played in overseeing Crown Melbourne’s extensive transformation.”

Mr. Silk said: “It has been an honour to serve as Chair. I am extremely proud of what we have achieved over the past two and a half years, and I want to thank everyone at Crown Melbourne for their dedication and hard work. I’m confident Crown Melbourne will continue to thrive with Martin’s leadership.”

Mr. Pakula said: “I am delighted to accept the role of Chair at Crown Melbourne and to play a role in its exciting future. Crown is an iconic business that is a critical part of Victoria’s economy, tourism and entertainment industry.”

The post Martin Pakula Named Chair of Crown Melbourne appeared first on European Gaming Industry News.

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