eSports
Team Vitality and ALDI collaborate to fight toxicity against women and promote diversity in esports
- Team Vitality and ALDI have collaborated to fight toxicity against women and promote diversity in esports through a powerful video launched today
- The video titled “Des Failles dans La Faille” translates to “Rifts in the Rift,” referencing the League of Legends battlefield, where a significant amount of online toxicity stems from, highlighting the impact of cyberbullying on gamers who are women
- The video features Team Vitality’s women’s League of Legends team, the Rising Bees, alongside TV Host and presenter Marie Palot, and League of Legends Shoutcaster, Nox.
- The video is now available to watch on YouTube
Today, French esports club Team Vitality and ALDI have announced their collaboration to fight toxicity against women, break down stereotypes and promote diversity in esports through a powerful video titled, “Des Failles dans La Faille”. The campaign aims to raise awareness of the daily online harassment received by women in the gaming industry and its impact on their lives. In sharing their experiences, they reveal how certain messages undermine their confidence, harm their mental health, and negatively impact their in-game performance.
Online harassment and sexism are prevalent in gaming, and damage the development of the female esports scene worldwide. While 50% of worldwide gamers are women, only 7% compete in esports (France Esports Barometer 2023). A 2022 Ipsos study also showed that 84% of people harassed online are women, with 51% under the age of 30.
For over four years, Team Vitality and ALDI have prioritised the development of women’s esports, including spearheading the creation of Team Vitality’s women’s League of Legends team, the Rising Bees, in 2023. Together, both organisations are championing the development of a more equal and diverse ecosystem in esports, advocating for esports clubs worldwide to train women’s teams with the same facilities and resources provided to men’s teams, as well as raise the overall skill level, allowing more women to pursue professional careers in esports.
The video “Des Failles dans la Faille” centres on the Rising Bees, Team Vitality’s women’s League of Legends team. The title refers to Summoner’s Rift, the in-game battleground where players compete and where many women often become targets of hateful and toxic messages.
Appearing in the video to share their experiences include:
- Velouria “Viki” Baty: French player and ADC for Team Vitality
- Madison “Crowmac” Coutelet: French player and Toplaner for Team Vitality
- Alena “Tifa” Maurer: German player and Midlaner for Team Vitality
- Marie Palot: TV Host and presenter
- Nox: League of Legends Shoutcaster
- Anne Banschbach: Director of Esports at Team Vitality
In the video, they take turns reading and reacting to various online messages from gamers, covering issues like body shaming, death threats, misogyny, and more. Alongside this, they share their personal stories and emotions, which range from sadness and anger to feelings of isolation and hopelessness. They also discuss how these messages affect their daily lives and ultimately impact their performance, even though they admit they’ve become “accustomed” to these misogynistic attacks.
In the second part of the video, they read messages full of kindness and encouragement, which often get overlooked and lost among the many hateful messages. Team Vitality and ALDI aim to highlight the power of positivity in boosting morale, even amid the often harsh and hostile messages in the esports community.
Throughout the year, Team Vitality also produces and shares content following the Rising Bees’ journey, aiming to break down stereotypes and create inspiring role models for the next generation of gamers.
“Des Failles dans La Faille” is available to watch on YouTube.
The post Team Vitality and ALDI collaborate to fight toxicity against women and promote diversity in esports appeared first on European Gaming Industry News.
eSports
Emmy-Winning Director R.J. Cutler’s Docuseries Esports World Cup: Level Up Premieres June 6 on Prime Video
Prime Video, one of the leading entertainment destinations, will premiere the five-part documentary Esports World Cup: Level Up on June 6, with new episodes released weekly. Directed by Emmy-winning filmmaker R.J. Cutler (Billie Eilish: The World’s a Little Blurry, Elton John: Never Too Late and Martha), the series goes behind-the-scenes of the inaugural Esports World Cup (EWC) in 2024 — a defining moment in global esports, where over $60 million in prize money ignited a high-stakes, multinational battle to crown the world’s top esports Club.
The series is produced by This Machine (a part of Sony Pictures Television), with R.J. Cutler directing, John Dorsey serving as showrunner, and Jane Cha Cutler, Trevor Smith, Elise Pearlstein and Mark Blatty executive producing. Level Up will premiere exclusively on Prime Video in more than 240 countries and territories worldwide.
Esports World Cup: Level Up offers a rare look inside a global competition that’s redefining what it means to be a champion for a new generation of athletes and fans. R.J. Cutler and his team of expert storytellers embedded themselves within the eight-week tournament – watched by over 500 million fans globally – to uncover the personal sacrifices, rivalries and stakes driving the action.
Shot in verité style, the series combines intimate home visits from around the world and on-the-ground coverage from Riyadh, Saudi Arabia. It follows a wide cast of characters – from Club CEOs orchestrating million-dollar strategies to rising stars chasing life-changing wins – while capturing the pulse of elite esports competition.
“What drew me to the Esports World Cup was the compelling human stories unfolding within this high-stakes arena. Level Up isn’t just about the incredible competition and prize money; it’s about the dedication, the passion, and the sheer will of these athletes and teams pushing the boundaries of what’s possible. Under high pressure, we discover the true character of the competitors who vie for $60 million, but who also expose their humanity in the process,” said Cutler.
At the heart of Level Up is the “EWC Club Championship,” an unprecedented, multi-title tournament format where Clubs compete across more than 20 games, earning points toward a single leaderboard. Every match, every point, reshapes the race for global dominance. With the highest prize pool in esports history on the line, the EWC is not just a tournament – it’s a proving ground for the next generation of sports icons.
“A win might make the headlines — but the real story is the people behind it. Level Up dives into the human side of esports: the pressure, the ambition, the sacrifices. It’s about what it really takes to compete at the highest level — and why it matters. R.J. is the best at bringing those stories to life, and this one captures the heart of what we’re building,” said Ralf Reichert, CEO of the Esports World Cup Foundation.
The post Emmy-Winning Director R.J. Cutler’s Docuseries Esports World Cup: Level Up Premieres June 6 on Prime Video appeared first on Gaming and Gambling Industry in the Americas.
Esports betting pioneer adds daily fantasy esports offering to its growing range of products, with its sights set on the US market
PandaScore, the award-winning provider of esports odds, data and betting products, has continued to push boundaries with the launch of Daily Fantasy eSports, a truly groundbreaking product for operators and players.
Daily Fantasy eSports has been developed for the US market but will have global appeal with players drawn in by the chance to create virtual teams of real-life players and earn points based on their actual game performances.
Contests range from daily matchups to season-long leagues, with plenty of prizes up for grabs.
PandaScore’s Daily Fantasy eSports is backed by an expert-led esports trading team to deliver fast, accurate settlement data across unique, player-focused markets driven by the provider’s established and proven betting models.
An Interactive Player Widget serves up rich player stats and profiles, with PandaScore’s powerful BetBuilder enabling same-game parlays.
But that’s not all. PandaScore has more than 17,000 players in its esports player age and info database, the largest in the market.
It also offers dedicated helper codes and documentation to ensure smooth and seamless operator integration. It really is as easy as 1-2-3.
1 – There is a kick-off call to align on goals, timelines and fantasy formats.
2 – The operator accesses PandaScore’s dedicated fantasy-focused API to accelerate the build
3 – The dedicated integration manager ensures effortless onboarding and a successful launch
By leveraging PandaScore’s odds and data, alongside its team of experts and specialists, online sportsbook and daily fantasy sports operators can launch faster, ensure accuracy and scale their Daily Fantasy eSports offering with confidence.
Oliver Niner, Head of B2B at PandaScore, said: “Daily Fantasy eSports is a pioneering product from PandaScore that will really hit the mark with operators across North America, as well as other global markets.
“It allows operators to engage esports fans and bettors with a compelling product and proposition, but without the degree of risk that comes with standard betting as the payouts are controlled.
“Daily Fantasy eSports is already live with Dabble and is performing incredibly well, so we look forward to going live with more operators in the coming months.
“This really is a game-changing product, and we can’t wait to see it become available at some of the biggest betting brands in North America and beyond.”
The launch of Daily Fantasy eSports complements PandaScore’s growing esports betting offering, which includes odds and data for a huge number of disciplines, plus betting products like its BetBuilder, MicroMarkets and StoryBuilder.
The post PandaScore launches game-changing Daily Fantasy eSports product appeared first on European Gaming Industry News.
Esports Charts, a Ukraine-born analytics company that aggregates real-time viewership insights about esports, has won the Esports Innovation Award at the EsportsNext Industry Awards, hosted by the Esports Trade Association (ESTA) in Dallas, US.
The Esports Innovation Award recognizes an organization or individual that has introduced groundbreaking technology, services, or strategies significantly advancing the esports industry.
Esports Charts was honored for its scalable analytics platform, which provides comprehensive tournament and viewership statistics across more than 25 livestreaming services — helping stakeholders from publishers and teams to fans make smarter, data-driven decisions.
“Winning the Innovation Award from ESTA is an important milestone for us as a leading esports analytics service in the world. Also, we’re especially proud to represent Ukraine-born innovation on an international stage.
“From day one, our mission has been to bring clarity and transparency to the world of esports data. And this recognition from the industry is both an honor and a motivation to keep raising the bar.
“Thank you to our incredible team and partners, who believed in us from the start. This award is a shared success — and we’re just getting started,” Artyom Odintsov, co-founder and CEO of Esports Charts.
The post Esports Charts Wins “Esports Innovation Award” at the EsportsNext Industry Awards appeared first on Gaming and Gambling Industry in the Americas.
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