partnerships
LuckyStreak and Ethereal: iGaming for real in 2024
![luckystreak-and-ethereal:-igaming-for-real-in-2024](https://gamingnewsroom.com/wp-content/uploads/2024/06/129312-luckystreak-and-ethereal-igaming-for-real-in-2024.png)
LuckyStreak, the Riga-based iGaming services provider established in 2014 has added another powerful games provider to its content aggregation solution: Ethereal Gaming.
The deal means LuckyStreak’s content aggregation API, LuckyConnect, will welcome Ethereal’s diverse games portfolio, and will be be available to its network of over 1000 online casinos worldwide.
Ethereal is the fourth major content provider to join LuckyConnect in 2024, marking an uptick in new content partners, powered by its recently launched Universal Provider API (UPAPI).
Ethereal Gaming, founded in 2023 by industry veterans, is a pioneering tech-centric company dedicated to delivering top-tier technology solutions to its partners. Focused on the online casino space, Ethereal Gaming offers a diverse range of innovative products.
Ethereal Gaming is made up of three brands:
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Ethereal Gaming is the main brand and also the brand for technology solutions
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Sport Slots: sports-themed slots
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Xin Gaming: themed slots for the Asia market
From innovative gaming content to suit the needs of diverse gambling customers and businesses, to the provision of RGS and an advanced games development kit, Ethereal aims to be a game-changer in the iGaming industry.
Rory Kimber, LuckyStreak Commercial Director said: “I’m delighted to welcome Ethereal to LuckyConnect, our content rich aggregation solution. It’s a real win-win: for LuckyConnect customers it’s the addition of unique content and a solid pipeline based on years of industry knowledge. For Ethereal, boosting their reach to our growing customer base of operators and leading platforms is a great early step in their development. For our players, it means even more great games.”
Iñaki Fernandez, Ethereal Co-founder and CTO added: “It’s been an incredible first year for Ethereal, and we’re delighted with what we have achieved. We have made some invaluable partnerships, and LuckyStreak, an established player, provider and aggregator in igaming, we’re really pushing on. We see this as a fantastic opportunity to take our content and solutions to our core audience, at scale, with a highly professional and well-connected partner”.
The post LuckyStreak and Ethereal: iGaming for real in 2024 appeared first on European Gaming Industry News.
partnerships
Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future
![rolling-in-for-rank!-hacksaw-gaming-and-rank-uk-join-forces-for-an-exciting-future](https://gamingnewsroom.com/wp-content/uploads/2024/06/129435-rolling-in-for-rank-hacksaw-gaming-and-rank-uk-join-forces-for-an-exciting-future.png)
The first milestone in a list of many! Rank UK is officially live with a number of Hacksaw Gaming titles ready for players to experience! With future prospects underway, this new pairing is already looking to be an exceptional one.
Wanted Dead or a Wild, Le Bandit, R.I.P City, Chaos Crew – all Hacksaw staple titles that are known for shaking up user experience and sparking the interest of players globally. These and more are now proudly featured for the next 4 weeks on the homepage of Rank UK’s platforms, showcasing our diverse universe of content!
Rank aims to deliver exciting and entertaining experiences in safe, sustainable and rewarding environments. Their mission aligns perfectly with that of Hacksaw’s. The goal of making waves within the remote gaming community, daring to disrupt and create content that provides a one of a kind experience for the Hacksaw community.
Reflecting on this exciting endeavour, Rank spokesperson stated that “Hacksaw Gaming is launching with an exhilarating array of games, captivating themes, and thrilling gameplay. We’re not just launching slots; we’re unleashing a tidal wave of entertainment that will captivate players in the UK. Get ready to spin and experience the future of gaming like never before.”
Marcus Cordes, CEO of Hacksaw Gaming also shares Rank’s enthusiasm towards this new beginning. “Bringing our star titles to UK players will strengthen our Hacksaw community and continue to shake up the industry! A huge shout out to the dedication shown from both teams on this launch, a true testament to the determination of how we work here at Hacksaw Gaming.”
With whispers of a UK exclusive coming up very soon, you’re not going to want to take your eyes away from this new partnership.
The post Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future appeared first on European Gaming Industry News.
BetMGM
Bragg Gaming Expands in Pennsylvania with BetMGM
![bragg-gaming-expands-in-pennsylvania-with-betmgm](https://gamingnewsroom.com/wp-content/uploads/2024/06/129419-bragg-gaming-expands-in-pennsylvania-with-betmgm.jpg)
Bragg Gaming Group has announced the launch of its newest games and Remote Game Server (RGS) technology with BetMGM in Pennsylvania.
This marks the third state in which Bragg content is live with BetMGM, following earlier launches including in Michigan in 2022 and New Jersey in 2023 respectively. BetMGM players in Pennsylvania can now enjoy popular titles such as “Egyptian Magic” and “Fairy Dust” from Bragg’s Atomic Slot Lab proprietary content studio with further titles set to follow.
Players will soon gain access to content from Bragg’s Las Vegas-based proprietary content studio Wild Streak Gaming, as well as titles from multiple exclusive content partners under the Powered By Bragg program including King Show Games and Sega Sammy Creation.
This expansion underscores Bragg’s commitment to delivering innovative and engaging content to players across North America. All online casino games delivered on Bragg’s new RGS technology come with the Company’s Fuze promotional tools, which offer player engagement features on games such as free rounds, tournaments, and quests.
H2 Gambling Capital projects Gross Win of over $2.5 billion for the regulated online casino market in Pennsylvania in 2024, illustrating the tremendous growth potential in the region.
Garrick Morris, Senior Vice President, Commercial for the US and Canada, at Bragg Gaming Group commented: “We’re delighted to strengthen our existing collaboration with BetMGM to a third U.S. state, as part of our ongoing drive to provide the highest quality content to players in the U.S. iGaming market.
In developing high-quality engaging content, we want to contribute to the long-term success of our partners, and importantly provide a gaming experience which is exceptional for players.”
Oliver Bartlett, Vice President, Gaming, Product & Casino at BetMGM commented: “Bragg has been a great partner for BetMGM in Michigan and New Jersey, and it’s exciting to now be able to expand that relationship to Pennsylvania.
We’re confident that players in Pennsylvania will embrace this new online casino content which has proven to be popular in other regulated markets, with players already familiar with these titles from the land-based sector.”
Dan Edmonds
Duetto and SHR Announces Strategic Partnership
![duetto-and-shr-announces-strategic-partnership](https://gamingnewsroom.com/wp-content/uploads/2024/06/129421-duetto-and-shr-announces-strategic-partnership.jpg)
Duetto, a global leader in revenue management solutions, and SHR (an Access company), a leading provider of innovative and intelligent technology solutions for hotels and resorts, announced a strategic partnership designed to revolutionize the casino resort industry. Using Duetto’s Dynamic Rate Engine (DRE), SHR Group will enable its casino customers to deliver real-time personalized pricing online to maximize revenue, as well as increase occupancy and guest satisfaction.
The newly certified SHR<>DRE API connection returns real-time rates and restrictions on the customer level, offering loyalty program members special rates and comp rooms based on their lifetime value. This collaboration enhances the experience for players and streamlines operations for casino resorts.
“Duetto’s dynamic pricing model delivers real-time, value-driven promotions that evolve based on player activity and worth. Now, thanks to our integration with SHR, these players can be rewarded instantly and can book their discounted or comp rooms easily online, encouraging them to stay more often,” said John Lingos-Webb, Senior Director of Global Partnerships, Duetto.
“SHR’s award-winning booking engine now integrates real-time RMS lookups via Duetto’s Rate Engine API. This collaboration with Duetto expands SHR’s existing casino functionality and provides our customers with a wider range of tools to offer personalized rates and comp rooms to their loyalty guests,” said Dan Edmonds, VP Casino Strategy & Solutions, SHR Group.
With Duetto’s Open Pricing and dynamic discounting based on customers’ total worth, casinos can strategically determine which guests get a comped room or a discounted cash rate during high-demand versus low-demand periods, without the risk of over-investing and eroding the bottom line.
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