partnerships
Cooking on heat: Onlyplay and Slotsjudge sign big media partnership
Slotsjudge, the leading online slots review site, has entered into a major media partnership with rising star studio, Onlyplay.
The partnership will see Slotsjudge work with the Onlyplay team to produce highly entertaining content for the site’s thousands of monthly readers. This brings more value to the Slotsjudge offering while driving awareness of Onlyplay and its games.
To kick things off, Slotsjudge has produced a unique video interview feature that sees Onlyplay Head of Sales, Alena Tsuranova, join Slotsjudge streamer and slot expert, Krista Iljina, as they talk about the studio’s latest release, Lucky Borsch, while actually cooking Borsch.
Slotsjudge has pioneered video content, with its YouTube channel having already amassed 2,500 subscribers and counting. Content such as this created in partnership with Onlyplay will help to drive engagement with the channel.
The media partnership will also cover other joint initiatives. In addition to reviewing all of the studio’s slots, Slotsjudge will also run various interviews with Onlyplay team members with other “unboxing” content planned for the next run of games to leave the provider’s production line.
Jekaterina Dubnicka, Marketing and Communications Manager at Slotsjudge, said: “We have become the number one destination for slot players looking for honest reviews and insight into the games they play but deals like this allow us to offer much more than that.
“Onlyplay is a pioneer and understands the benefit of working with Slotsjudge to create truly great content that engages and entertains players. That we have been able to collaborate to produce an entirely new interview format is another example of what sets both companies apart from their rivals.
“This is just the start of what will be a long and successful partnership between Slotsjudge and Onlyplay, with plenty more great content in the works.”
Alena Tsuranova, Head of Sales at Onlyplay, added: “I had so much fun creating this video interview alongside Krista and can’t think of a better way to introduce players to Lucky Borsch.
“This partnership with Slotsjudge is an important one for us and will absolutely help more players discover Onlyplays and the awesome games we produce. I’m really looking forward to working with the Slotsjudge team moving forward with plenty more exciting content to come.”
The post Cooking on heat: Onlyplay and Slotsjudge sign big media partnership appeared first on European Gaming Industry News.
The first milestone in a list of many! Rank UK is officially live with a number of Hacksaw Gaming titles ready for players to experience! With future prospects underway, this new pairing is already looking to be an exceptional one.
Wanted Dead or a Wild, Le Bandit, R.I.P City, Chaos Crew – all Hacksaw staple titles that are known for shaking up user experience and sparking the interest of players globally. These and more are now proudly featured for the next 4 weeks on the homepage of Rank UK’s platforms, showcasing our diverse universe of content!
Rank aims to deliver exciting and entertaining experiences in safe, sustainable and rewarding environments. Their mission aligns perfectly with that of Hacksaw’s. The goal of making waves within the remote gaming community, daring to disrupt and create content that provides a one of a kind experience for the Hacksaw community.
Reflecting on this exciting endeavour, Rank spokesperson stated that “Hacksaw Gaming is launching with an exhilarating array of games, captivating themes, and thrilling gameplay. We’re not just launching slots; we’re unleashing a tidal wave of entertainment that will captivate players in the UK. Get ready to spin and experience the future of gaming like never before.”
Marcus Cordes, CEO of Hacksaw Gaming also shares Rank’s enthusiasm towards this new beginning. “Bringing our star titles to UK players will strengthen our Hacksaw community and continue to shake up the industry! A huge shout out to the dedication shown from both teams on this launch, a true testament to the determination of how we work here at Hacksaw Gaming.”
With whispers of a UK exclusive coming up very soon, you’re not going to want to take your eyes away from this new partnership.
The post Rolling in for Rank! Hacksaw Gaming and Rank UK Join Forces for an Exciting Future appeared first on European Gaming Industry News.
Bragg Gaming Group has announced the launch of its newest games and Remote Game Server (RGS) technology with BetMGM in Pennsylvania.
This marks the third state in which Bragg content is live with BetMGM, following earlier launches including in Michigan in 2022 and New Jersey in 2023 respectively. BetMGM players in Pennsylvania can now enjoy popular titles such as “Egyptian Magic” and “Fairy Dust” from Bragg’s Atomic Slot Lab proprietary content studio with further titles set to follow.
Players will soon gain access to content from Bragg’s Las Vegas-based proprietary content studio Wild Streak Gaming, as well as titles from multiple exclusive content partners under the Powered By Bragg program including King Show Games and Sega Sammy Creation.
This expansion underscores Bragg’s commitment to delivering innovative and engaging content to players across North America. All online casino games delivered on Bragg’s new RGS technology come with the Company’s Fuze promotional tools, which offer player engagement features on games such as free rounds, tournaments, and quests.
H2 Gambling Capital projects Gross Win of over $2.5 billion for the regulated online casino market in Pennsylvania in 2024, illustrating the tremendous growth potential in the region.
Garrick Morris, Senior Vice President, Commercial for the US and Canada, at Bragg Gaming Group commented: “We’re delighted to strengthen our existing collaboration with BetMGM to a third U.S. state, as part of our ongoing drive to provide the highest quality content to players in the U.S. iGaming market.
In developing high-quality engaging content, we want to contribute to the long-term success of our partners, and importantly provide a gaming experience which is exceptional for players.”
Oliver Bartlett, Vice President, Gaming, Product & Casino at BetMGM commented: “Bragg has been a great partner for BetMGM in Michigan and New Jersey, and it’s exciting to now be able to expand that relationship to Pennsylvania.
We’re confident that players in Pennsylvania will embrace this new online casino content which has proven to be popular in other regulated markets, with players already familiar with these titles from the land-based sector.”
Duetto, a global leader in revenue management solutions, and SHR (an Access company), a leading provider of innovative and intelligent technology solutions for hotels and resorts, announced a strategic partnership designed to revolutionize the casino resort industry. Using Duetto’s Dynamic Rate Engine (DRE), SHR Group will enable its casino customers to deliver real-time personalized pricing online to maximize revenue, as well as increase occupancy and guest satisfaction.
The newly certified SHR<>DRE API connection returns real-time rates and restrictions on the customer level, offering loyalty program members special rates and comp rooms based on their lifetime value. This collaboration enhances the experience for players and streamlines operations for casino resorts.
“Duetto’s dynamic pricing model delivers real-time, value-driven promotions that evolve based on player activity and worth. Now, thanks to our integration with SHR, these players can be rewarded instantly and can book their discounted or comp rooms easily online, encouraging them to stay more often,” said John Lingos-Webb, Senior Director of Global Partnerships, Duetto.
“SHR’s award-winning booking engine now integrates real-time RMS lookups via Duetto’s Rate Engine API. This collaboration with Duetto expands SHR’s existing casino functionality and provides our customers with a wider range of tools to offer personalized rates and comp rooms to their loyalty guests,” said Dan Edmonds, VP Casino Strategy & Solutions, SHR Group.
With Duetto’s Open Pricing and dynamic discounting based on customers’ total worth, casinos can strategically determine which guests get a comped room or a discounted cash rate during high-demand versus low-demand periods, without the risk of over-investing and eroding the bottom line.
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