SPOTLIGHT SPORTS GROUP’S RACING POST BRAND LAUNCHES SMART VIEW FOR INTERNATIONAL RACING

Spotlight Sports Group (SSG), a world-leading technology, content, and media company specialising in sports betting, has recently announced the launch of Smart View to cover International Horse Racing. Powered by the industry-leading racing media and tech supplier, the Racing Post, Smart View has recently been featured in racecards on sale at the York Dante Festival, as well as Naas racecourse, and has now grown to include races from all around the globe.

Smart View is the latest product in the Spotlight Sports Group portfolio and combines complex data such as previous form, draw, pedigree, trainer and jockey. These are then factored into providing six easy to understand attributes for each runner, and an overall Smart View score.

With standout action in France and the US this weekend, notably the French Derby, Smart View offers an engaging, user-friendly and dynamic racecard that is accessible to all. In addition, Smart View has already displayed strong ROI at major festivals, including a 76% return at the Cheltenham Festival where eight out of the 27 winners were correctly selected as top rated.

Spotlight Sports Group’s Managing Director, Sam Houlding, was delighted with the latest addition to Smart View: “Using the Racing Post data we have been able to provide Smart View selections for every British and Irish race since launch, and the inclusion of International Racing from such as France, Australia, and the USA only expands the reach of this product. Smart View remains a unique and original way to read a racecard and appeals to all racegoers”.

Live in over 1,000 retail outlets in the UK and Ireland, and on the Racing Post App, Smart View continues to provide an industry-leading, user-orientated experience for existing bettors and new.

Spotlight Sports Group’s retail services are powered by the Racing Post and are proven to drive revenues with a rich content experience for betting audiences.