Malta
SBC Expands Presence in Malta with New Office Inauguration
Events and media company SBC is expanding its presence in Malta by inauguring its office on the island. This move underscores the company’s commitment to bolstering its footprint in the iGaming hub, which has been home to one of its events, the CasinoBeats Summit, for the past six years.
While CasinoBeats Summit debuted in London in 2018 and held its second edition in the UK capital the following year, 2019 marked a significant shift as the Summit expanded with a Malta version. In addition, 2019 also saw the inception of the first “Malta Baby” party, highlighting the company’s deepening commitment to the iGaming community that is based in Malta.
Since the inception of the CasinoBeats Summit, the growth trajectory of the event has been remarkable, evidenced by the surge in delegate numbers, with an anticipated 4,500 attendees expected at this year’s event, scheduled to take place at the InterContinental Hotel from 21st to 23rd May.
Rasmus Sojmark, CEO & Founder of SBC, said: “Malta holds a special place as the hub of iGaming, which is why it is also the destination for the CasinoBeats Summit. Many of our clients and friends call Malta home, and it’s important for us to further strengthen our ties with the community.”
SOHO The Strand, the premier co-working business hub where Malta-based employees will be stationed, welcomed its inaugural members in October 2019. With a stylish, Scandinavian-inspired design spanning four distinct levels, this centre offers a plethora of amenities. From a sauna and gym to an on-site bar and restaurant, members lounge, gaming area, terraces, and beyond, it provides the perfect fusion of work and leisure.
“When we were scouting for office space, our priority was to pick an environment that would be ideal for networking and a great base for our Malta-based team members who have been working remotely till now. While we’ve already worked with SOHO on hosting gatherings previously, becoming members ensures our meet-ups will be even more frequent, so stay tuned!” Sojmark added.
Currently, with 130 employees and expanding globally, the new Malta office will operate alongside SBC’s established bases in London and Manchester. With members from the sales, relationships, and content marketing teams stationed on the island, the company boasts a robust presence of client-facing roles in the Malta office:
- Brandon Spiteri, Affiliate Relationship Manager
- Dafne Salvatori, Head of Event Design & Branding
- Maria (Masha) Tsnompilantze, Head of Content Marketing
- Sharon O’Neill Libreri, Sales Manager
- Sabrina Sammut, Operator Relationship Manager
Ivan Filetti, CEO of GamingMalta welcomed SBC to his home country: “Malta’s status as the ‘Home of Gaming Excellence’ owes much to the calibre of thought leadership events held on our shores. SBC’s CasinoBeats Summit epitomises our fruitful partnership, driving forward the expansion of the industry locally and globally.
“We are thrilled to learn of their decision to establish operations here, reaffirming their commitment to maintaining a robust connection with Malta year-round. This move underscores Malta’s pivotal role in the gaming ecosystem and strengthens our position as a premier destination for gaming thought leadership and collaboration.”
As of the 2nd of May, the office commenced its operations, three weeks ahead of the 2024 edition of the CasinoBeats Summit. SBC extends an invitation to companies already part of the SOHO community to visit and greet the Malta team at Office 19, located on Level 3 of the Strand.
SBC will celebrate the office opening during the Official Networking Party at the Infinity by Hugo’s on Wednesday, the 22nd of May.
The post SBC Expands Presence in Malta with New Office Inauguration appeared first on European Gaming Industry News.
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As affiliates strive to expand their reach and build deeper player connections, SBC Summit Malta offers the ultimate platform to learn how to diversify marketing channels, gain access to game-changing technologies, and strengthen their market position.
Education will be a key pillar of the event, with 250 industry experts taking the stage to share their insights. The dedicated ‘Affiliation‘ conference track will take place on Wednesday, 10th June, at the InterContinental Hotel in St. Julian’s. The speaker lineup will feature affiliate professionals, marketing specialists, and operator-side representatives who work closely with affiliates.
Rasmus Sojmark, CEO and Founder of SBC, said: “With changing regulations, evolving player behaviours and preferences, and a constant wave of new tech and marketing channels, having the right insights and strategies is crucial to staying ahead in the region.
“If you’ve attended what was formerly CasinoBeats Summit, you already know how dedicated we are to driving progress in the affiliation space. Now, with SBC Summit Malta serving as our gateway to Europe, you can expect to hear from some of the region’s leading affiliates as they tackle the industry’s most pressing challenges.”
Attendees can look forward to a range of sessions addressing key opportunities and pain points for European affiliates, including integrating artificial intelligence (AI) into SEO strategies, leveraging affiliate networks to enhance growth, diversifying content output, and drawing lessons from outside the industry.
The track opens with the ‘Diversify Your Channels Before It’s Too Late!’ panel, which will explore how affiliates can future-proof their strategies in an unpredictable digital landscape. Featuring experts Jarl Modén (CPO, Dilanti Media), Johan Svensson (CEO, Raketech), Mathew Symmonds (CEO, Web Analysis Solutions Limited), Richard Dennys (CEO, Game Lounge) and John Wright (CEO, Statsdrone), the session will examine the shifting social media landscape, the growing influence of AI, and how to manage diverse content types.
The session ‘Explore How Affiliate Networks Drive Growth for Start-Up Affiliates and Operators’ will highlight how affiliate networks can serve as powerful catalysts for growth for both emerging affiliates and operators. Experts Joshua Gamble (Managing Director, Activewins), Vadim Aidlin (CEO, Mamuta Media), Johan Styren (CEO & Co-Founder, Dilanti Media Ltd), Clinton Cutajar (CTO, MediaTroopers) and Brendon Spiteri (Head of Partnerships, AffiliationSpace) will discuss how these networks can be leveraged to help build strategic partnerships, expand market reach, and boost overall performance.
The panel ‘Game Changers: Lessons from Other Industries to Transform Affiliation in 2026’ will explore how the gaming industry can adapt and innovate by drawing inspiration from sectors such as e-commerce, dating, and Nutra. Speakers will examine successful strategies from these industries and discuss how these insights can be applied to reshape and strengthen affiliate models heading into 2026 and beyond.
Additionally, the track will feature a dedicated ‘SEO Trilogy‘, hosted by SEO expert Ivana Flynn. This series of SEO-focused panels will cover key developments, including crafting strategies for optimising AI-driven systems, protecting players against blackhat SEO tactics, and ensuring seamless operations across multiple platforms.
Affiliates looking to dive deeper into the latest marketing trends shaping the European landscape can attend the dedicated ‘Marketing’ conference track on Thursday, 11th June—the second day of the summit. Sessions will cover how to harness AI to create unique content, navigate advertising restrictions, and use data to boost player retention and loyalty.
The post SBC Summit Malta: Empowering Affiliates with Strategy & Market Insight appeared first on European Gaming Industry News.
Innovative B2B iGaming game provider, Bigpot Gaming, has officially obtained its Malta Gaming Authority (MGA) B2B gaming license. This achievement marks a significant milestone in the company’s expansion, strengthening its position as a trusted game provider in regulated markets worldwide.
Enhanced Regulatory Compliance & Market Expansion
Bigpot Gaming specializes in developing high-quality online slot and table games, all of which are RNG-certified and fully compliant with strict regulatory standards. As a B2B-focused company, Bigpot Gaming is committed to delivering cutting-edge casino games to its partners. By securing the MGA license, the company is now authorized to offer its gaming content to operators within the European market and other jurisdictions where MGA licenses are recognized.
The Malta Gaming Authority (MGA) is one of the world’s most reputable regulatory bodies, known for its stringent licensing requirements, player protection measures, and fair gaming oversight. Obtaining this license not only enables Bigpot Gaming to expand its market reach but also reinforces its commitment to regulatory compliance, security, and innovation.
A New Era of Growth & Innovation
Bigpot Gaming is already recognized for providing engaging and feature-rich casino games. The company continues to integrate the latest gaming technologies to ensure its solutions meet the highest industry standards.
With the MGA license now in place, Bigpot Gaming plans to strengthen collaborations with major online casinos, gaming platforms, and content aggregators operating under MGA regulation, further enhancing its visibility and influence in the industry.
A representative from Bigpot Gaming commented on this achievement: “Securing the MGA license is a testament to our dedication to regulatory compliance, innovation, and delivering high-quality gaming experiences. This milestone allows us to expand into new markets, strengthen our partnerships with industry-leading operators, and continue providing immersive and secure gaming experiences for players worldwide.”
Future Plans
With the MGA license in hand, Bigpot Gaming is set to focus on market expansion, next-generation gaming solutions, and entry into additional regulated jurisdictions. This license represents a crucial step in the company’s global growth strategy, reinforcing its long-term vision for success built on trust, compliance, and excellence.
Moving forward, Bigpot Gaming remains committed to fairness, transparency, and responsible gaming as it continues to provide industry-leading gaming experiences to operators and players worldwide.
The post Bigpot Gaming Secures Prestigious Malta Gaming Authority (MGA) License appeared first on European Gaming Industry News.
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