partnerships
Checkd Dev Launches New Boxing News App Featuring Bet365 Integration
Multi-year commercial deal with ID Sports Media brings increased engagement with fans
Sports betting technology specialist Checkd Dev, part of award-winning Checkd Group, has launched the new Boxing News app after signing a long-term commercial partnership with leading boxing sports company iD Sports Media.
The cutting-edge mobile app, available on iOS and Android, is set to become the ultimate one-stop-shop for boxing fans around the world. As well as the latest news, views and videos from the world-renowned Boxing News team, the app will feature innovative free-to-play (FTP) predictions games, interactive live scorecards and bet placement journeys with operating partner Bet365.
The launch of the Boxing News app is the first from a new multi-year commercial deal between Checkd Dev and iD Sports Media. With boxing in the midst of one of the most exciting periods in the sport’s history, the launch of the Boxing News app will coincide with a series of mega-events including Tyson Fury’s rescheduled undisputed title clash with Oleksandr Usyk, Anthony Joshua’s bout with MMA superstar Francis Ngannou and many, many more.
The app will feature exclusive content from the award-winning Boxing News team, providing fans with unrivalled insight into the sport and coverage from the biggest events in the boxing calendar. Launched in 1909, Boxing News has an unparalleled reputation for quality, impartial boxing reporting. The Boxing News app represents the perfect opportunity to fuse cutting-edge technology with the world’s leading boxing publication.
The launch of the Boxing News app is the latest milestone for Checkd Group’s in-house technology division, following on from the successful launch of its proprietary FlashPicks app across North America last year.
“We think there is a clear gap for a product like this within boxing and it’s fantastic for us to be able to partner with someone with the credibility and long-standing tradition such as Boxing News,” the Managing Director for Checkd Dev, Adam Patton, said. “We are delighted to deliver a product that we believe will resonate strongly with boxing enthusiasts all over the world.
“The combination of Checkd Dev’s unrivalled knowledge when it comes to sports betting technology and the contacts and expertise of the iD Sports Media team is a winning one. This launch is the first step in what will undoubtedly be a long and successful partnership.”
“In seeking a partner to deliver the Boxing News app, we looked to identify a developer that could create a compelling product with a slick and intuitive user journey,” the Managing Director for iD Sports Media, Rob Tebbutt, said. “Checkd Dev has provided an app that succeeds in engaging with the audience we know so well. With 2024 shaping up to be a huge year for the sport, we are convinced the Boxing News app will establish itself as a must-have for boxing fans and become an essential part of fight nights for hardcore and casual boxing fans alike.”
“The team at Checkd Dev have created an app that will help to bring boxing fans closer to the action than ever before,” the Chief Marketing Operations Office for Bet365, Neil Fairweather, said. “The Boxing News app is a very engaging product, based around a brand identity that has roots going back more than a century.
“We look forward to working in partnership with both iD Sports Media and Checkd moving forward as the boxing world prepares for a heavyweight title bout of historical significance.”
Casino Portugal, one of the leading online gaming operators in the country, has announced the addition of MGA Games titles to its digital entertainment catalog. Thanks to this partnership, users can now enjoy some of the Spanish developer’s most successful releases, such as O Bandido Explosivo, O Gato Mago, Fortuna do Petróleo, Mar Dourado Megaways, Avalanche Selvagem, Minerais Mágicos, Carnaval de Lendas Míticas, and Giro Estelar, among others. This integration strengthens the casino’s content offering, which currently includes over 800 available games.
The arrival of MGA Games’ titles marks another step in Casino Portugal’s strategy to offer a diverse, safe, and high-quality gaming experience tailored to the tastes of the local audience. MGA Games, in turn, continues to expand its international presence with its innovative localized productions, which are already a benchmark in Spain, Europe, and Latin America. With a catalog of over 200 games and 20 years of industry experience, the company is recognized for its ability to adapt to each market.
“We are very pleased with the launch of our games at Casino Portugal, a leading company in the sector. This agreement allows us to bring our productions even closer to the Portuguese audience, a strategic market in our European expansion,” said Javier Lanfranchi, Commercial Director of MGA Games. “We will continue to invest in innovative and localized content that connects with players in each country.”
The post MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal! appeared first on European Gaming Industry News.
Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
partnerships
kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season
kwiff, the super-charged sports betting service, has been unveiled as the official betting partner and Back of Shirt Sponsor of Motherwell FC ahead of the 2025/26 Scottish Premiership season in a 2-year agreement at least.
This is kwiff’s debut football partnership in Scotland, and signifies a big step forward as the brand continues to amplify its UK presence. As part of the agreement, kwiff’s branding will feature on the back of the club’s home and away kits, along the bottom.
Garry McGibbon, Director of Spryme Limited, commented: “We’re very pleased to join forces with Motherwell FC, a club with a proud history and passionate fans. Working with Motherwell gives us the perfect chance to introduce our brand to Scottish supporters – and we’re looking forward to getting behind Motherwell in the upcoming campaign.”
Suzanne Reid, Commercial Director at Motherwell FC, said: “Welcoming kwiff as our Official Betting Partner and Back of Shirt Sponsor for the 2025/26 season is the perfect way to kick-start our campaign. It’s great to have kwiff behind us for the season ahead.”
The post kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season appeared first on European Gaming Industry News.
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