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Light & Wonder Signs Expanded Deal Allowing Everi Digital to Further Global Reach

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Agreement will bring content from leading game developer to operators in the United Kingdom, Europe and South America

Light & Wonder Incorporated (Light & Wonder) (NASDAQ and ASX: LNW) has signed an expanded long-term deal with Everi Digital, the online gaming business of Everi Holdings Incorporated (Everi) (NYSE: EVRI), empowering the developer to expand into new markets in the United Kingdom, Europe and South America.

The agreement will initially serve Light & Wonder’s customers in the United Kingdom with a range of games from the 70-strong catalogue of Everi Digital, delivered to the network through Light & Wonder’s online ecosystem.

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Customers in Italy will also be the first in the country to gain access to Everi Digital’s distinct titles in the summer of this year through the new agreement with additional new European markets to follow by the end of 2024 on an exclusive basis. The roll-out in South America is scheduled to take place in the first quarter of 2024.

Everi Digital’s parent company, Everi Holdings Incorporated, is a premier provider of land-based and digital casino gaming content and products, financial technology, player loyalty solutions and bingo. Everi has continually updated its server-based gaming solution to support its award-winning online stepper content, video instant-win style games and new-to-be-launched perceived skill games that fit the industry trend of experiential themes.

Everi’s games catalogue has already proven popular with players in North America through an existing distribution deal with Light & Wonder, a relationship that has gone from strength to strength over the past four years.

The expanded deal represents the latest phase of Light & Wonder’s iGaming strategy; to forge major agreements with game developers to accelerate its leading position as a premium global content provider.

“This exciting collaboration with Light & Wonder allows Everi Digital to deliver our award-winning engaging gaming entertainment experiences to new players and markets,” the Digital Commercialization Vice-President for Everi, Jordan Brent, said. “We are looking forward to providing our innovative content to a new segment of online players, driving the continued growth trajectory of our collective iGaming business.”

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“Everi Digital’s content has proven hugely popular with players in North America and we look forward to sharing its games across more of our global network,” the Digital Partnerships Senior Director for Light & Wonder, Steve Mayes, said. “We are always looking to expand the scope of our online content and stepper and skill games on Everi’s product roadmap will help achieve that goal.”

Light & Wonder’s online ecosystem delivers more than 3,500 games from a global network of in-house and third-party game studios with unrivalled ease of integration that is robust and secure. All content is supported with a comprehensive range of responsible gambling tools, helping to deliver a safe and enjoyable gaming experience for players.

Balkans

Enhanced Regional Presence: The Partnership Between SYNOT Games and BET.bg

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SYNOT Games, a leading content provider in the iGaming industry, has announced a strategic partnership with BET.bg, one of the foremost online casinos in Bulgaria. This collaboration, made possible through the EGT aggregator platform, marks another key milestone in SYNOT Games’ continued expansion across the Balkan region.

As a recognized leader in Bulgaria’s competitive gaming landscape, BET.bg strengthens its offerings by incorporating SYNOT Games’ comprehensive portfolio of online slot titles. The integration provides a diverse selection of high-quality games to BET.bg’s players, including popular titles such as Aztec Jaguar MegawaysLegends of the Colosseum, and Crazy Free Fruits.

The partnership serves several strategic objectives for the SYNOT Games. First and foremost, it supports the company’s long-term vision of establishing a robust presence across the Balkans by aligning with trusted and high-performing regional operators. The collaboration with BET.bg enables SYNOT Games to tap into a loyal player base in Bulgaria, driving higher brand recognition and user engagement. Furthermore, it accelerates the company’s mission to diversify its distribution channels and leverage aggregators like EGT to maximize reach and operational efficiency.

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We’re excited to team up with BET.bg, a respected and trusted operator that holds a great position in Bulgaria,” said Martin Krajčí, Chief Commercial Officer at SYNOT Games.

With the amazing support of EGT’s aggregation platform, we’ve been able to share our portfolio with a wider audience. This partnership highlights our strategic focus on the beautiful Balkan region and showcases our commitment to delivering quality content that truly meets the needs of local players‘ preferences,” she continued.

BET.bg team added: “We’re always on the lookout for fresh ways to enhance our offerings and bring top-notch entertainment to our users. By teaming up with SYNOT Games, we can do just that! Their diverse and engaging portfolio beautifully complements our existing lineup, and we can’t wait to see how our players enjoy these high-performing titles.

The launch of SYNOT Games’ content on BET.bg continues the provider’s momentum in regulated markets, supported by a steady rollout of new titles and proven performers tailored to diverse player bases. The move exemplifies SYNOT Games‘ strategy of forming long-term partnerships that ensure content visibility and align with partners’ growth ambitions in key European markets.

The post Enhanced Regional Presence: The Partnership Between SYNOT Games and BET.bg appeared first on European Gaming Industry News.

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ZEAL and GAMOMAT announce partnership

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ZEAL and GAMOMAT, two renowned companies in the iGaming industry in Germany, announce their cooperation. As part of the partnership, ZEAL will integrate a continuously growing number of online games from the Berlin-based development studio GAMOMAT into its games portfolio in the web shops of its brands LOTTO24 and Tipp24. The cooperation has officially started in April this year.

Strong advantages for both sides

The cooperation brings advantages for both companies: While ZEAL can expand its product range with GAMOMAT’s popular and high-quality titles and also benefits from the company’s experience in international markets, GAMOMAT will increase its targeted reach and growth through its cooperation with ZEAL.

“With GAMOMAT’s popular games, we are expanding our portfolio with high-quality titles that will delight our customers,” says Alex Green, Vice President Games at ZEAL. “We are proud to have such an experienced and successful partner like GAMOMAT at our side and are very much looking forward to the mutual exchange.”

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“We are proud of our partnership with ZEAL,” says Robert Kocher, Managing Director of GAMOMAT Distribution GmbH. “Our goal is to reach as many satisfied customers as possible with our portfolio. The regulated market in Germany is a home turf for us, and therefore the integration of our titles into ZEAL’s high-quality portfolio is particularly important to us. For us, this is another step in our sustainable growth strategy with a trusted partner.”

The post ZEAL and GAMOMAT announce partnership appeared first on European Gaming Industry News.

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Greece

Spinmatic goes live with Betsson in Greece

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Spinmatic, B2B provider of premium casino games, and Betsson, a giant behind one of the world’s largest betting and online casino platforms, have partnered to bring some of the industry’s most exciting titles to Greece.

Following recent launches with leading operators in the region, Spinmatic continues its upward trajectory, delivering a portfolio that’s not only tuned to local markets but also stands out globally for its quality and creativity.

This exciting new deal builds on a long-standing partnership between Spinmatic’s sister company, GoldenRace, and Betsson – who have been enjoying the most realistic Virtual Sports and solutions on the market.

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Anastasios Apostolou, Gaming Manager Greece at Betsson, proudly shared “We’re pleased to launch Spinmatic’s portfolio for our players in Greece. This addition enhances our offering with a selection of visually appealing and entertaining titles. At Betsson, we’re committed to continually broadening our content library to suit a wide range of player preferences, and Spinmatic’s games are a welcome addition to our diverse line-up.”

From fast-paced Crash games like Meteoroid Deluxe to the adventure-packed Ed Jones and the Book of Seth, Betsson players now have access to some of Spinmatic’s flagship titles. Whether they’re Jackpot chasers, retro lovers or high-speed thrill seekers, there’s a Spinmatic game ready to hit the mark.

“We are proud to see our games live with Betsson, a brand known for its high standards and player loyalty,” said Norbert Mathies, Managing Director at Spinmatic. “This partnership confirms that Spinmatic’s commitment to quality and innovation is exactly what leading operators are looking for.”

Greece’s regulated igaming market continues to offer exciting opportunities for forward-thinking brands. With major partnerships already live and more launches ahead, Spinmatic is demonstrating it’s ready to push even further.

The post Spinmatic goes live with Betsson in Greece appeared first on European Gaming Industry News.

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