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TrueLayer Partners with Worldline to Offer Instant Payouts, Deposits and Signups Through Worldline Payment Orchestration

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TrueLayer, Europe’s leading open banking payments network, today announces that its full suite of products will be offered through Worldline Payment Orchestration, Worldline’s provider agnostic orchestration platform for enterprise merchants. TrueLayer’s solution combines payment with onboarding through its Signup+ product.

Worldline Payment Orchestration is a software-as-a-service payment orchestration platform that allows merchants to centrally manage and optimise payment flows. Using intelligent routing and reporting automation, it enables customers to orchestrate a scalable payment strategy with a single API.

As of today, Worldline Payment Orchestration merchants can enable TrueLayer’s payment products including Payments, Payouts and Signup+ in the United Kingdom and across Europe including key markets Germany, France, Finland and the Netherlands. Transactions via TrueLayer’s instant bank payments are available in Pound Sterling and Euros.

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TrueLayer’s Payouts product provides instant settlement via SEPA Instant in the European Union and Faster Payments in the United Kingdom with an industry-leading +99% success rate across every market. TrueLayer’s Signup+ product uses identity data to speed up KYC-compliant onboarding at the same time as making an initial deposit. This significantly speeds up signup for users and increases acquisition for operators.

Demand for instant experiences is high and increasingly a deal-breaker for players. According to TrueLayer’s recent report, the Payment Experience Playbook, 27% of iGaming players expect a payout to settle in an hour. And 55% of iGaming players said they would be likely to switch to a provider that offers instant withdrawals. Research from Jumio shows that more than a quarter of online gambling customers have abandoned the signup process because the process was too long or complicated.

This news follows the recent announcement of TrueLayer’s partnership with challenger bank Lunar to expand coverage of the company’s innovative payments solutions across the Nordics.

Both Worldline and TrueLayer will be exhibiting at this year’s ICE London at the ExCeL between February 6 to 8, 2024.

“Today we are rolling out the full suite of TrueLayer’s products through Worldline Payment Orchestration,” the Financial Services and Partnerships Vice-President for TrueLayer, Mariko Beising, said. “This means that thousands of merchants and their customers will be able to benefit from faster, more secure experiences across from making deposits, to receiving payouts and onboarding new users.

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“We know that clunky, slow signup processes are among the biggest factors which put off potential players and which lead to lost revenues in iGaming. By combining signup and payment into a single, smooth process, Signup+ transforms the onboarding process. This partnership builds on TrueLayer’s recent successes as our products are rolled out across iGaming and continue to set the standard for the industry.”

“We are happy to extend our integration with TrueLayer and welcome it to the premium provider programme of Worldline Payment Orchestration,” the Worldline Payment Orchestration Managing Director for Worldline, Nathan Salisbury, said. “As the market leader in payment orchestration for iGaming and digital services, we continue to ensure our customers have access to the latest product enhancements from premium providers. TrueLayer has introduced innovative solutions to improve customer experience and its solutions for regulated markets are gaining traction.”

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MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal!

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Casino Portugal, one of the leading online gaming operators in the country, has announced the addition of MGA Games titles to its digital entertainment catalog. Thanks to this partnership, users can now enjoy some of the Spanish developer’s most successful releases, such as O Bandido Explosivo, O Gato Mago, Fortuna do Petróleo, Mar Dourado Megaways, Avalanche Selvagem, Minerais Mágicos, Carnaval de Lendas Míticas, and Giro Estelar, among others. This integration strengthens the casino’s content offering, which currently includes over 800 available games.

The arrival of MGA Games’ titles marks another step in Casino Portugal’s strategy to offer a diverse, safe, and high-quality gaming experience tailored to the tastes of the local audience. MGA Games, in turn, continues to expand its international presence with its innovative localized productions, which are already a benchmark in Spain, Europe, and Latin America. With a catalog of over 200 games and 20 years of industry experience, the company is recognized for its ability to adapt to each market.

“We are very pleased with the launch of our games at Casino Portugal, a leading company in the sector. This agreement allows us to bring our productions even closer to the Portuguese audience, a strategic market in our European expansion,” said Javier Lanfranchi, Commercial Director of MGA Games. “We will continue to invest in innovative and localized content that connects with players in each country.”

The post MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal! appeared first on European Gaming Industry News.

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Max Level Wins PR Mandate for Riot Games in India and South Asia

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Max Level, a leading marketing and PR agency built by gamers, has won the public relations mandate for Riot Games India and South Asia, the global video game developer and publisher behind genre-defining games such as League of Legends, Team Fight Tactics, VALORANT, and more. As part of the partnership, Max Level will lead Riot’s communication strategy in the region, driving awareness and engagement across its expanding player and esports communities.

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.

The synergy between Riot and Max Level stems from a shared vision to elevate gaming culture across South Asia. With both organizations placing players and community at the heart of their strategy, the partnership is rooted in long-term brand building. Riot brings a legacy of shaping global gaming and esports culture, not just through its games but also through transmedia storytelling, most notably with Arcane: League of Legends, the Emmy Award-winning Netflix series that redefined how games can expand into mainstream entertainment. Max Level, in turn, brings on-ground expertise and cultural fluency in India’s rapidly evolving interactive entertainment space.

The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.

Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”

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Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.

According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.

The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.

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kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season

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kwiff, the super-charged sports betting service, has been unveiled as the official betting partner and Back of Shirt Sponsor of Motherwell FC ahead of the 2025/26 Scottish Premiership season in a 2-year agreement at least.

This is kwiff’s debut football partnership in Scotland, and signifies a big step forward as the brand continues to amplify its UK presence. As part of the agreement, kwiff’s branding will feature on the back of the club’s home and away kits, along the bottom.

Garry McGibbon, Director of Spryme Limited, commented: “We’re very pleased to join forces with Motherwell FC, a club with a proud history and passionate fans. Working with Motherwell gives us the perfect chance to introduce our brand to Scottish supporters – and we’re looking forward to getting behind Motherwell in the upcoming campaign.”

Suzanne Reid, Commercial Director at Motherwell FC, said: “Welcoming kwiff as our Official Betting Partner and Back of Shirt Sponsor for the 2025/26 season is the perfect way to kick-start our campaign. It’s great to have kwiff behind us for the season ahead.”

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The post kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season appeared first on European Gaming Industry News.

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