Latin America
Soft2Bet appoints Nicolás Campano as Sales Director Latam

Soft2Bet continues to strengthen its Latam team and is delighted to announce that Nicolas Campano has joined the company as Sales Director for the Latam region.
Latin America is a key region of growth and Soft2Bet is delighted to underline its commitment to the continent by announcing the appointment of Nicolás Campano as Sales Director Latam.
Nicolás brings a wealth of experience to Soft2Bet, having worked in senior roles in leading gaming companies such as Play’n Go and Yggdrasil Gaming, and will focus on developing our South American client base for our flagship products: Motivational Engineering Gaming Application (MEGA), turnkey platform solutions, white label offerings as well as our slots studio ELA Games.
His recruitment is part of a concerted drive to expand Soft2Bet’s B2B reach and grow its business and market share in Latin America, possibly the fastest-growing iGaming region in the world currently.
With this in mind, Soft2Bet will be taking part in the EGR Power Latam in Buenos Aires, Argentina, on 27-28 February, the SBC Summit Rio, Brazil, on 5-7 March and SiGMA Americas 2024 in São Paulo, Brazil, on 23-25 April. In addition, Soft2Bet has initiated a process to enter the Mexican market and plans to expand its regulatory footprint in the region.
“I am thrilled to be joining Soft2Bet as Sales Director Latam,” commented Nicolás. “I am particularly excited about the opportunity to introduce our gamification products to the region, which have been proven to be incredibly effective in driving player engagement and retention. I am confident that I can help Soft2Bet achieve its ambitious growth targets in Latam.”
Martin Collins, Chief Business Development Officer at Soft2Bet, added: “Nicolas joining Soft2Bet is a fantastic addition to our team. Latin America is one of the fastest growing regions in the world for iGaming and he will bring energy, drive and contacts to develop our growth in the region. I’m looking forward to seeing him get involved and develop our Latam footprint.”
With Brazil’s and Peru’s regulation of online gaming set to go live in the near future and major markets such as Mexico, Argentina, and Colombia already highly active, South America is a vibrant and growing region for the industry.
It is also a region where localisation and personalisation are key in attracting and retaining players and Soft2Bet’s gamification features are the perfect fit for operators wanting to growth their activities in South America.
London calling! Nicolás will join the Soft2Bet team at ICE London at Stand S6-210. Contact us for meetings and to see how we can help you grow your business in Latam!
Galy Olazo
Win Systems will showcase its latest innovations at an exclusive showroom in Peru

Win Systems, a leading provider of technology for the gaming and entertainment industry, will host an exclusive event on May 28 and 29 at its offices in Peru, where it will present a showroom dedicated to present its latest innovations in products and solutions for casinos and venues.
One of the main highlights of the event will be the live presentation of the Gold Club Colors electronic roulette, an evolution of the company’s flagship model that incorporates a high level of aesthetic and functional customization. This upgraded version allows the product design to be adapted to the visual identity of each casino, providing a unique opportunity to enhance the ambiance and distinctive character of every venue. Operators will be able to fully customize the LED colors and handrests, as well as other key components such as the cylinder, ball track cone, and cylinder cover, achieving seamless integration with the casino environment. This flexibility makes the Gold Club Colors a strategic tool to stand out visually and enrich the gaming experience.
“We want our partners and operators in Peru to experience this firsthand. This event will not only allow them to explore our products in detail but also see how the new functionalities of the Colors take the gaming experience to the next level,” said Galy Olazo, Country Manager Peru.
In addition to the aesthetic customization options, attendees will be introduced to the new game layout design and the innovative dynamic paytable, which adjusts payouts according to each game’s dynamics, offering a more strategic and engaging experience for players.
The Win Systems showroom in Peru is a unique opportunity to see one of the world’s most renowned electronic roulettes in action—now with more technology, more customization, and more value for operators.
Win Systems invites all interested parties to schedule an appointment by writing to [email protected].
The post Win Systems will showcase its latest innovations at an exclusive showroom in Peru appeared first on Gaming and Gambling Industry in the Americas.
Anastasia Rimskaya
Aviatrix now live with Vibra Solutions

Aviatrix, the award-winning crash game, is now live with Vibra Solutions, with a focus on growth in key Latin American markets.
The partnership between Aviatrix and Vibra Solutions was signed last year, and with the integration now complete, Vibra Solutions’ operator partners now have access to the game. Vibra Solutions is certified in Brazil, Peru, Argentina (LotBa) and Malta.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “We’re thrilled to be live with Vibra Solutions, a company that truly understands the unique needs of the Latin American market. This partnership is a major milestone in our expansion strategy across the region, and we’re confident that operators and players alike will love what Aviatrix brings to the table.”
Federico Saini, Chief Commercial Officer at Vibra Solutions added: “Aviatrix has quickly become one of the most talked-about games in the industry, and we’re delighted to bring it to our operator partners across Latin America. It’s innovative, engaging, and perfectly suited to the preferences of our markets. We look forward to seeing strong results as we roll it out across the region.”
The post Aviatrix now live with Vibra Solutions appeared first on Gaming and Gambling Industry in the Americas.
Andres Troelsen Belatra Games’ Commercial Director for Latin America
Belatra amplifies Argentine presence through partnership with Sportsbet

Belatra Games, the specialist online slots developer, has amplified its presence in the Argentine market through a partnership with sports betting operator, Sportsbet.
Betting site Sportsbet is highly respected across the country, offering a wide range of online games, including slots, roulette and blackjack, as well as a live casino that provides an immersive experience for players.
As part of the agreement, Belatra will integrate a selection of its games, including popular hits Mummyland Treasures, Rise of Zeus, Golden øks, Make it Gold, and newly released Cyber Gypsies.
In June, Belatra will be heading to PGS – Peru Gaming Show, Latin America’s leading international gaming fair, further emphasising its commitment to the LatAm region.
Andrés Troelsen, Belatra Games’ Commercial Director for Latin America commented: “Belatra continues to bolster our presence in LatAm and collaborating with Sportsbet gives us the perfect chance to accelerate our growth in Argentina. Sportsbet has a strong brand presence in the country and we look forward to enhancing their platform with a selection of our most popular games.
Anahi Melisa Garcia, Project Manager Sportbet Argentina: “We are excited to add Belatra titles to our platform, with the goal of continuing to elevate the gaming experience we offer. This partnership allows us to expand our casino catalog with high-quality, internationally recognized content. We are confident that this collaboration will mark the beginning of a strong and lasting relationship, and we believe it will be key to our growth within the Argentine market.”
The post Belatra amplifies Argentine presence through partnership with Sportsbet appeared first on Gaming and Gambling Industry in the Americas.
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