Andrew Mudge joins Continent 8 Technologies as Regional Sales Director

Continent 8 Technologies has further expanded its global sales team with the appointment of Andrew Mudge as Regional Sales Director. This is the latest in a series of important commercial hires as the company continues to scale at pace.

Mudge is a global gaming specialist who has spent more than eight years working in various roles at international IT service partner, Viadex Global. He has significant experience in helping online gambling operators and suppliers leverage infrastructure to drive growth.

For the past 12 months, he has been focused on Viadex Global’s US business, a market where Continent 8 has been deploying an ambitious expansion plan and where it is already live in 30 states and counting.

Mudge will use this market experience and deep understanding of IT infrastructure to support the company’s existing US customers while making more operators and suppliers aware of the solutions and services it has to offer.

This includes award-winning global managed hosting, connectivity, cloud and security solutions. By taking a first-to-market approach in the US, Continent 8 has emerged as the go-to infrastructure provider for the biggest names in the business, supporting 85% of operators on the EGR Power US Rankings 2023.

Brian Koh, Vice President, Sales & Chief Commercial Officer at Continent 8 Technologies, said: “Andrew is a great addition to our commercial team, bringing not only knowledge of the industry but also of the US market.

“This is an important region for us, and we are thrilled to be able to leverage his understanding of the market and the infrastructure that operators and suppliers need to succeed here. This, combined with his experience in the gambling sector, makes him a strong asset as we continue to grow.

“I’d like to take this opportunity to welcome Andrew to the global Continent 8 team and look forward to working with him as we strengthen our position as the leading infrastructure provider in the US and beyond.”

Andrew Mudge, Regional Sales Director at Continent 8 Technologies, added: “It’s an honour to be joining Continent 8 at such an exciting time for the business. Having worked closely with the team during my eight years in the industry, I am very aware of the strong presence and dominant brand they have developed globally.

“I’m proud to be joining the leading infrastructure provider for gambling operators and suppliers, worldwide.”

Andrew, along with the global Continent 8 commercial and executive team will be attending ICE London, 6 – 8 February 2024 at ExCeL London, at stand N3-110.