Press Releases
Games Global takes ICE presence to the next level revealing extended Studio Boulevard
![games-global-takes-ice-presence-to-the-next-level-revealing-extended-studio-boulevard](https://gamingnewsroom.com/wp-content/uploads/2024/01/122020-games-global-takes-ice-presence-to-the-next-level-revealing-extended-studio-boulevard.png)
Games Global prepares to welcome guests across two locations including an enhanced Studio Boulevard aboard the Sunborn Yacht
Games Global, a prominent supplier of online gaming content, is preparing to showcase the full might of its exclusive studios and record-breaking progressive jackpot network at ICE London 2024.
The pièce de resistance of the event will be the ‘Studio Boulevard’ on board the Sunborn Yacht where guests can meet executives from Games Global’s partners and truly immerse themselves in upcoming exclusive releases across several demo rooms.
As part of its commitment to delivering an unrivalled ICE experience, Games Global will take over the entire luxury yacht just a short walk from the conference, providing an interactive space to demonstrate the unique and dynamic content that is available from its 39 exclusive studio partners.
New for this year, the yacht will boast dedicated areas such as the ‘Games Global Introducing Lounge’, home to five brand-new studios, and the ‘Games Global Live and Table Games Lounge’, bringing together specialists from the two verticals in one cohesive space.
As well as Games Global’s proprietary content portfolio of more than 1,300 games, the supplier is also home to the industry’s best-known online progressive jackpots, Mega Moolah™ and WowPot!™, famed for paying out many of the industry’s largest eight-figure sums in history, and new jackpot product King Millions™.
On Wednesday 7 February there will be an exclusive ‘Farewell London’ party aboard the Sunborn which will include the ‘Tournament of all Tournaments’ competition, one massive live slots contest featuring select upcoming releases from each studio exhibiting.
The company returns to the industry’s biggest event with renewed vigour after a hugely successful 2023 which saw over 240 exclusive games released from its pool of talented partners from across the globe. Visitors can explore Games Global’s full content offering and learn more about the record-breaking progressive jackpots at Stand N5-120 at the ExCeL.
Walter Bugno, CEO at Games Global, said: “At Games Global we are looking forward to building on the momentum from a fantastic 2023, and ICE London 2024 is the perfect place to accelerate our journey to becoming ‘The One’. Last year, we released 242 titles to operators, with 31 of those being bespoke games exclusively for specific operators, emphasising the need to provide relevant and differentiated content.
“With an exciting roadmap to unveil for 2024, we are set to enjoy another successful year. This begins with what promises to be an exciting trip to London where our core values of boldness, authenticity, responsibility, and togetherness will come to the fore.”
Press Releases
BGaming flies high with original mechanics in Aviamasters
![bgaming-flies-high-with-original-mechanics-in-aviamasters](https://gamingnewsroom.com/wp-content/uploads/2024/07/129531-bgaming-flies-high-with-original-mechanics-in-aviamasters.png)
Popular iGaming content provider BGaming makes long-haul air travel more appealing in Aviamasters, which features original mechanics, random multipliers and rockets, and a x250 max multiplier.
In this casual game, the longer the plane is in the air, the bigger the prizes. Players must fuel up and send their aircraft on a random path, aiming to hit multipliers that help the plane soar higher. Multipliers have the power of x2, x3, x4, x5 or +1, +2, +5, +10 and diversify the route. If the plane hits a rocket, its trajectory is lowered and the round balance is divided by two.
The progress dashboard builds anticipation, with the altitude, distance and multiplier values displayed there throughout each round of Aviamasters.
Despite its easy gameplay and autoplay mode, this casual, low-volatility game can be adjusted to different player tastes, with a max bet of €1,000 and four speed options which are easily switchable during each round. The default speed is set to 2 and represented by a person walking, while other options are tortoise, hare and lightning speeds. The realistic physics of flight provide an added thrill to the game.
Mikalai Dzeneladze, Chief Casual Game Producer at BGaming, said: “Casual games have become one of the most popular genres in our portfolio over the last year, and Aviamasters really injects originality into this line-up with its unique and unpredictable mechanics.
“Additionally, we have focused heavily on graphics and sound, to ensure that the aircraft’s journey across the sky keeps players engaged as they hope for its safe landing.”
The post BGaming flies high with original mechanics in Aviamasters appeared first on European Gaming Industry News.
Affiliate Industry
DeepCI rebrands to PartnerMatrix Intelligence to create all-in-one affiliate powerhouse
![deepci-rebrands-to-partnermatrix-intelligence-to-create-all-in-one-affiliate-powerhouse](https://gamingnewsroom.com/wp-content/uploads/2024/07/129533-deepci-rebrands-to-partnermatrix-intelligence-to-create-all-in-one-affiliate-powerhouse.jpg)
DeepCI has rebranded to PartnerMatrix Intelligence to create an all-in-one affiliate management and data tracking powerhouse under the PartnerMatrix brand.
PartnerMatrix will combine the strengths of PartnerMatrix Intelligence’s advanced data tracking and analysis capabilities with its leading affiliate and agent management systems, providing both affiliate and operator customers with a superior, all-in-one solution.
Following its integration earlier this year, customers can access PartnerMatrix Intelligence both within the PartnerMatrix platform and as a standalone option.
Lewis Civin, co-founder of DeepCI will become Chief Product Officer for PartnerMatrix working alongside existing PartnerMatrix CEO, Vahe Khalatyan.
PartnerMatrix is the iGaming industry’s most comprehensive affiliate and agent management multi-brand system with real-time data enabling affiliate managers to create, manage, track and analyse their programs from one, easy-to-use location.
In 2023-24 the PartnerMatrix system saw traffic increase by more than 135% Year-on-Year helping to connect 170,000 affiliates to its brand partners. Total 2023 revenues increased by 175% compared to 2022, with a large pipeline of prospects for the rest of this year.
Vahe Khalatyan, CEO PartnerMatrix, said: “At PartnerMatrix we never stand still, and we are always looking at ways to enhance our customer offering.
“The integration of PartnerMatrix Intelligence into the wider PartnerMatrix offering is the logical continuation of our mission to provide our customers with a complete, all-in-one affiliate solution accessed from one source.
“Now, equipped with a powerful data analytics and optimisation tool accessed via PartnerMatrix, our customers can take their brands to even higher levels, managing, tracking and analysing all their activities, their competitors and key trends across millions of data points empowering them to make instant decisions to drive further efficiencies and maximise revenues.”
Lewis Civin, CPO, PartnerMatrix, said: “PartnerMatrix Intelligence, formerly DeepCI.com, has established itself as a ‘must-have’ data management tool for affiliate managers.
“Today we’re officially joining forces with the most powerful affiliate management platform on the market in PartnerMatrix so we can now uniquely present brands and affiliates with all the financial data they need plus the ‘why,’ pinpointing the precise pages anywhere in the world that bring brands the most first-time depositors.
“PartnerMatrix Intelligence has access to every traffic insight that matters so we can give you the why behind FTDs, where you’re best performing and where you could do more, enabling brands and affiliates to take instant, actionable decisions. This combination simply doesn’t exist anywhere else.”
PartnerMatrix will exhibiting at stand 10-D50 iGB Live in Amsterdam on 16th to 19th July. Don’t miss the chance to meet the team and take a dive deep into all the new opportunities we can offer you. Book a meeting today!
The post DeepCI rebrands to PartnerMatrix Intelligence to create all-in-one affiliate powerhouse appeared first on European Gaming Industry News.
partnerships
New Partnership: Stakelogic Signs on the Dotted Line with Hard Rock Casino NL
![new-partnership:-stakelogic-signs-on-the-dotted-line-with-hard-rock-casino-nl](https://gamingnewsroom.com/wp-content/uploads/2024/07/129535-new-partnership-stakelogic-signs-on-the-dotted-line-with-hard-rock-casino-nl.jpg)
Developer’s in-demand slots and live casino content will now be available to players on the popular Dutch platform
Stakelogic has put pen to paper a deal with popular operator Hard Rock Casino NL, further establishing itself as the leading provider of online slots and live casino content in the Netherlands. Hard Rock Casino NL will also become the latest to embrace Stakelogic’s unique Chroma Key Studio technology.
Per the deal, Hard Rock Casino will enhance its games lobby with the addition of Stakelogic’s full suite of online slots, all of which have proven to be a huge success in the Netherlands. This includes daring new titles like Fugly Pets, Stone Gaze of Medusa, Gemstone Mine, and many more.
The casino will also welcome Stakelogic’s range of classic slots to its lobby. Hit titles like 7 Bonus Runner, Super 6 Timer, and Mega Player have all been massively popular with Dutch players in the past and will provide a huge boost to Hard Rock Casino NL’s product.
Alongside Stakelogic’s slot portfolio, the operator will also be adding Stakelogic Live’s products to its platform. Stakelogic Live’s innovative range of live casino games has been carefully developed to provide the most immersive and engaging live casino experience on the market. Games are broadcast live from studios in the Netherlands and Malta using the highest quality broadcasting equipment, allowing players to feel the spin of the roulette wheel and the excitement of each card turn in real-time.
The partnership also sees Hard Rock Casino NL become the latest operator to embrace Stakelogic’s game-changing Chroma Key Studio. The casino will add a fully branded roulette table to its repertoire, building on the already fantastic live casino offering provided by Stakelogic Live.
Chroma Key, which has been widely embraced across the Dutch market, uses advanced green-screen technology to allow operators to project their branding onto tables, providing a fully customisable and scaleable live casino experience.
Neil Tanti, Senior Sales Manager at Stakelogic, said: Dutch players have fully embraced everything that Stakelogic has had to offer since we entered the market in 2022, so we are delighted to add another established operator to our list of top-tier partners.
Hard Rock Casino NL is an extremely popular brand in the Netherlands, and this is another brilliant strategic partnership that will continue to reinforce our position as the most popular developer on the Dutch market.
Paul Strikers, CEO at iCasino, operating Hard Rock Casino NL under a brand licensing agreement said: We are thrilled to have added a developer like Stakelogic to our platform. This new partnership perfectly highlights our commitment to bringing our players the latest and best slots and live casino action on the market.
The Chroma Key Studio gives us the perfect chance to, quite literally, put our own stamp on the live casino experience and offer our players an experience they cannot get anywhere else.
The post New Partnership: Stakelogic Signs on the Dotted Line with Hard Rock Casino NL appeared first on European Gaming Industry News.
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