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Boomerang Sportsbook contending Best Sportsbook Operator and Best Marketing Campaign of 2023 at SiGMA Europe Awards

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Boomerang Sportsbook, the flagship brand of Boomerang Partners, marks a significant milestone as it has been shortlisted for two esteemed categories in the SiGMA Europe Awards: Best Sportsbook Operator and Best Marketing Campaign of 2023.

“We are incredibly honored to be shortlisted in two categories for such a prestigious award,” CEO at Boomerang Partners says. “Being on this shortlist feels like success in itself, which means that the SiGMA Awards jury recognizes our efforts in the industry. We are highly motivated to meet and exceed these expectations and invite everyone to support us in the voting.”

The winners will be determined through a combination of public voting and jury selection, open until October 30th. Votes can be cast on the official SiGMA website, and the winners will be announced during the SiGMA Malta event, scheduled for November 13-17.

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This year’s SiGMA Europe Awards are presented across multiple categories. To cast your vote for your favorites, including Boomerang Sportsbook, please visit SiGMA Europe Awards voting page. The prestigious award ceremony will be part of SiGMA Malta 2023, where Boomerang Sportsbook will also be featured as an exhibition partner. The event provides an opportunity for direct dialogue with representatives from Boomerang, making it an ideal occasion to explore or finalize partnerships with the company.

As a licensed entity operating across Europe, Latin America, and Oceania, Boomerang Sportsbook has established itself as a leading operator in the online sports betting and casino gaming sectors, offering an extensive range of tailored gaming experiences. With a focus on the LatAm market, the brand emphasizes local events, offering extensive betting lines and elevated odds in its operational regions,  along with personalized bonuses, quick fund withdrawals, and 24/7 multilingual support. Boomerang Sportsbook, known for high-tech features, such as AI-driven betting advice, and employing real-time data analytics to optimize both user experience and partner performance, make it a compelling choice for affiliates and end-users alike.

For a comprehensive overview of Boomerang Sportsbook’s case studies and milestones, visit Booth 1052 at SiGMA Malta. The booth offers one-on-one consultations with senior representatives, making it an ideal venue for exploring affiliate programs and discussing potential strategic partnerships for mutual growth.

For more information, please visit Boomerang Sportsbook’s website.

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Andrea Rossi

Betsson Group Wins Two Awards at SBC Awards Americas 2025

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Betsson Group has won in two categories at the SBC Awards Americas 2025.

On Wednesday, 14 May 2025, during the SBC Awards Americas ceremony in Miami, Florida, Betsson was announced as the Gold Winner in the Marketing & Sponsorship Campaign of the Year category for its engaging Road to the Final – Atlético Nacional campaign. This initiative showcased Betsson’s commitment to impactful marketing strategies and its strong presence in Colombian football sponsorships.

In addition, Betsson Group was honoured with the Silver Award for Casino Operator of the Year: Latin America, reflecting its excellence in delivering top-tier casino experiences across the region.

It was an exciting week in Miami for Betsson, as the company also supported the SBC Summit Americas, where Andrea Rossi, Commercial Director for Latin America, and Cristhian Gomez, Managing Director for Emerging Markets, shared their insights on market trends and strategic growth during several panel discussions.

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With these awards, Betsson Group further solidified its position as a leading force in the global iGaming landscape.

The post Betsson Group Wins Two Awards at SBC Awards Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Gaming Awards

Wazdan wins Industry Innovation of the Year at SBC Awards Americas 2025

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Wazdan, the leading gain-focused developer known for its innovative approach to iGaming content, has been awarded Industry Innovation of the Year (North America) at SBC Awards Americas 2025.

The award recognises the company’s consistent efforts to develop solutions tailored to the specific demands of the North American market, combining latest technology with an understanding of local player preferences.

For years, Wazdan has delivered products that not only meet regulatory requirements but, above all, respond to user expectations in terms of gameplay, personalisation, and high-quality entertainment.

Wazdan continues to expand its presence across North America, forming strategic partnerships with leading operators and tailoring its titles to meet the regulatory requirements of individual jurisdictions. The company’s growth in the region is driven by locally focused innovation and a long-term collaborative strategy.

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Attendees of SBC Summit Americas 2025 are invited to meet the Wazdan team who are situated at Stand D650, ready to showcase its latest solutions and award-winning products.

Izabela Słodkowska-Popiel, Head of Account Management for North and Latin America, said: “Innovation is not a one-off initiative, it’s a mindset that guides us at every stage of product design and delivery. Receiving the Industry Innovation of the Year award confirms that our focus on technological solutions and user-driven design is a proven formula.

“This recognition marks another important step in Wazdan’s growth and highlights the company’s strong and ever-expanding presence in one of the most dynamic iGaming markets.”

The post Wazdan wins Industry Innovation of the Year at SBC Awards Americas 2025 appeared first on Gaming and Gambling Industry in the Americas.

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Affiliate Industry

Casino Kings Celebrates Double Nomination at the AffPapa iGaming Awards 2025

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Casino Kings, a top UK online casino and sportsbook, is proud to announce its nomination for two coveted categories at the AffPapa iGaming Awards 2025: Casino Operator of the Year and Bonus Offer of the Year. These nominations recognise Casino Kings’ ongoing excellence in delivering market-leading casino gameplay, innovative sports betting experiences, and outstanding promotional offers to its growing community of players.

AffPapa iGaming Awards – Recognising the Best in the Business

Now in its third edition, the AffPapa iGaming Awards celebrate top-tier performance across the online gambling industry, bringing together affiliates, operators, and B2B providers from around the globe. Organised by AffPapa, a leading affiliate network and iGaming directory, the awards highlight excellence in areas such as innovation, player satisfaction, partnership success, and marketing creativity.

. Winners will be officially announced at the much-anticipated awards ceremony on May 28, 2025.

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Casino Kings: Where Rewards Reign Supreme

Built on a player-first philosophy, Casino Kings has quickly become a favourite among UK players. And this year’s bonus nomination came from some of its most exciting current offers:

  • Bet £10, Get £35 in Free Bets – A must-try for sports fans.
  • 150% Welcome Bonus up to £150 + 75 Free Spins on Big Bass Bonanza – One of the most generous welcome packages in the UK market.
  • Deposit £10, Get £20 + 50 Free Spins – Perfect for new and returning players.

On top of these, players can always expect something new thanks to a steady stream of daily, weekly, and seasonal promotions. Whether it’s cashback on losses or VIP perks like exclusive bonuses and dedicated support, Casino Kings keeps loyalty at the heart of everything it does.

Committed to Excellence in Online Gaming

Fully licensed in the UK and loudly committed to responsible gambling, Casino Kings offers a secure, intuitive platform for casino and sports fans alike. With top providers like NetEnt, Pragmatic Play, and Evolution onboard, the game selection is second to none, whether you’re playing on desktop, mobile, or tablet.

“We’re incredibly honoured to be recognised by AffPapa this year,” said Daniel Shannon from Casino Kings. “These nominations are a testament to the hard work our team puts in every day to deliver an exceptional experience for our players. We’re super excited to be in the running, and grateful to our loyal community for their continued support.”

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The post Casino Kings Celebrates Double Nomination at the AffPapa iGaming Awards 2025 appeared first on Gaming and Gambling Industry in the Americas.

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