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Sportal365 to power the global content creation strategy for Betway’s entire web and applications portfolio

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Sportal365 will become the go-to sport content management system (sports CMS) for 27 digital content properties of Betway across the world. Betway has a truly global footprint, holding licenses throughout Europe, the Americas and Africa, with 60+ brand partnerships with teams and leagues worldwide. Betway provides leading bespoke and customized entertainment in a safe, secure, fair and responsible environment.

Stilian Shishkov, CEO and founder of Sportal365: “We are excited and proud to enter into a partnership with Betway, which is one of the leading brands in the global online betting landscape. Our cutting-edge content management system has proven that it can not only handle with ease the complexity in creating sports content, but also streamline its multi-platform global distribution. This is particularly important for companies who want to engage users through content on international scale.”

Anthony Werkman, CEO of Betway: “Betway always aims to deliver great engaging content to its customers. By partnering with Sportal365, we will utilise their superior CMS technology to provide customers more immersive content and experiences across multiple markets and platforms. Having  Sportal365’s technology at our disposal is fantastic and will further enhance our customers experience. Our partnership with Sportal365 streamlines the tech process and will ensure our content delivery team focus on what they do best.”

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WiseGaming strikes content partnership with Zenith Gaming

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WiseGaming strikes content partnership with Zenith Gaming
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WiseGaming, a leading global sports betting and gaming platform, has entered into a strategic partnership with Zenith, Asia’s premier iGaming platform provider.

This collaboration will enable WiseGaming’s extensive partner portfolio to gain seamless access to over 10,000 standout titles across key markets in Asia and Latin America. These games will be made available via Zenith’s OneAPI integration allowing WiseGaming to tap into a vast content library with localised performance, rapid onboarding, and centralised support — all through a single touchpoint.

WiseGaming’s collaboration with Zenith supports the company’s mission to provide best-in-class secure, flexible, innovative, reliable, and customer-centric solutions that drive long-term success.

WiseGaming Senior Business Development Manager, Oz Mustafa, commented: “From the initial introduction to the ongoing integration process, our partnership with Zenith has been positive and productive — one we’re excited to showcase to the industry. As we expand across multiple regions and jurisdictions, Zenith’s support will be key in delivering value to both our existing brands and those soon to go live. We look forward to a long and rewarding partnership.”

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Zenith Business Development Manager, Vitali Smoliarenko, added: “We’re fully aligned with WiseGaming’s vision and ambition across multiple markets, and Zenith is committed to delivering solutions that empower them to move forward. From the outset, we saw strong synergy with its goal to scale efficiently. We’re proud to support their growth strategy and broader business objectives.”

The post WiseGaming strikes content partnership with Zenith Gaming appeared first on European Gaming Industry News.

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iGB L!VE and Hippodrome Casino join forces for London iGaming Week

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The Hippodrome has been named official casino partner of iGB L!VE.

Sited in Leicester Square, London, in the heart of the city’s West End entertainment hub, the Hippodrome comprises seven floors of entertainment and gaming, with three uniquely-themed casino floors, the capital’s largest dedicated poker deck, nine bars, two award winning restaurants – Heliot Steak House and the Chinese restaurant Chop Chop – a ‘hidden’ cocktail bar Archive & Myth and the record breaking Magic Mike Live show.

The partnership which is part of iGB L!VE’s London iGaming Week a program of immersive curated networking events, seminars, socials and parties, will see delegates and exhibitors receive a complementary drink on arrival and a 25% discount at Heliot Steak House and Chop Chop. Delegates will need to present their iGB L!VE show pass to secure their discount and complementary welcome drink.

Announcing the collaboration Clarion Gaming Managing Director Stuart Hunter said: “When ICE was held in London the Hippodrome was the ‘go to’ social and networking hub enjoyed by show visitors from throughout the world. This will be the first edition of iGB L!VE to take place in the capital and I am absolutely delighted to continue that unique relationship with what is a cornerstone of London’s West End. There’s no doubt that the Hippodrome has provided the backdrop to numerous discussions, partnerships and collaborations that have impacted the gaming industry and I am certain that will continue when iGB L!VE comes to town!”

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Simon Thomas, the Hippodrome’s executive chairman, said: “We are delighted to be welcoming delegates to iGB LIVE as we celebrate our 13th birthday. I’m proud to say we have grown into one of the London’s most famous (and busiest) venues, a night time icon that has introduced casino-going to hundreds of thousands new customers. So where better for visitors to iGB LIVE to come and celebrate this prestigious event.

Connecting igaming operators, affiliates, tech vendors and game providers, iGB L!VE will welcome a projected 15,000 iGaming and affiliate pioneers helping businesses throughout the ecosystem to navigate the iGaming landscape, provide networking opportunities, showcase cutting-edge innovations and share crucial market knowledge.

For more information and to register for iGB L!VE, 2 – 3 JULY 2025, ExCeL London: igblive.com

 

The post iGB L!VE and Hippodrome Casino join forces for London iGaming Week appeared first on European Gaming Industry News.

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Company’s Lottery Expert Recognized for Four Decades of Service Excellence to Fuel Lottery Performance

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Netherlands National Lottery Live With Scientific Games’ OpenBet Sports Technology and OpenGaming On Day One of Market Opening
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Scientific Games proudly announces the induction of Charlie Scannella, Vice President of Commercial Sales and Client Relations, into the prestigious Lottery Industry Hall of Fame. The honor recognizes Scannella’s extraordinary contributions to the North American lottery industry during his 40-year career. He will be honored at a ceremony with all 2025 inductees on September 10 at the North American Association of State and Provincial Lotteries 2025 Annual Conference in Niagara Falls, Ontario, Canada.

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Scannella joins an elite group of lottery professionals worldwide whose efforts have made an indelible impact on the industry. His deep industry knowledge, strategic vision and dedication to client success have set the highest standard for excellence. Scannella’s contributions have fueled lottery growth, mentored future leaders and strengthened the industry at every level.

“Charlie’s passion for the lottery business, his commitment to collaboration and unique ability to build strong, enduring relationships have set our industry’s gold standard for client partnership and support,” said Pat McHugh, CEO of Scientific Games. “His Hall of Fame induction is a well-deserved recognition of the profound and lasting mark he has made on the success of the North American lottery industry.”

Building on valuable foundational experience gained at the New Jersey Lottery and Webcraft Games, Scannella joined Scientific Games in 1990, where he has since held several pivotal roles, including leading instant product sales, portfolio management, licensed properties and customer relations. His extensive work with lotteries across the U.S. has been instrumental in helping them responsibly grow their game portfolios and meet profit goals to fund their good cause programs.

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McHugh added, “Trusted and respected by peers and customers alike, Charlie is known not only for his operational expertise and strategic thinking but also as a mentor who continuously gives back to our industry. His leadership has strengthened lottery programs across North America and inspired generations of professionals.”

With operations on five continents, Scientific Games is the world’s largest creator, producer and manager of lottery games and a global leader in lottery and sports betting technology, digital games, player loyalty programs and advanced analytics. The company serves 150 lotteries in 50 countries worldwide.

© 2025 Scientific Games, LLC. All Rights Reserved.

 

The post Company’s Lottery Expert Recognized for Four Decades of Service Excellence to Fuel Lottery Performance appeared first on European Gaming Industry News.

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