Africa
Mojabet becomes Olympique de Marseille’s official African betting partner
Olympique de Marseille is pleased to announce the signing of a partnership agreement with Mojabet. The online sports betting company has become the club’s official African betting partner for the next six years (2022-2028).
Mojabet is a leading gaming operator in Africa, whose services extend beyond the gaming industry to financial technology, mobile money and telecommunication value added services. The tie-up with OM adds momentum to Mojabet’s ambitions of expanding its online offerings for African sports fans. This partnership underscores its commitment to international growth and the promotion of fan-friendly engagement within a responsible gaming culture.
The partnership between Mojabet and Olympique de Marseille will provide a platform from which the combined fanbases of both parties can grow and engage. Leveraging the natural sporting synergies between two powerful networks is the common goal.
To celebrate kicking-off the partnership Mojabet has launched a bespoke competition named OM8 whereby users must answer eight correct questions each week on the outcome of the upcoming fixture for a chance to win a cash prize and a range of authentic OM memorabilia. The weekly prediction game launches on Sunday to coincide with OM’s game with PSG.
Mojabet’s brand will also benefit from Digital Overlay technology, which targets audiences in the region by geo-location ads displayed on the Club’s LED screens. Mojabet can leverage this technology in Africa for all Ligue 1 matches, played at the Orange Velodrome.
“Olympique de Marseille is a world-renowned club that has deep roots within the African football landscape and communities” said MOJA Group CEO Paris Anatolitis. “Mojabet has established a dominant position across the continent but also has ambitious growth plans. OM is the perfect strategic partner for us to help us nurture even stronger fan connections through unique live experiences, and complement our highly engaging online betting opportunities. Our OM8 competition offers a glimpse of the engaging initiatives we’ll be running to give something back to our customers.”
Pedro Iriondo, Strategy & Development General Manager, Olympique de Marseille:
“We are delighted to welcome Mojabet as a regional betting partner in Africa. We believe Mojabet will be an ideal partner for the club, and together we will be able to reach and engage more with our fan base in Africa. We share similar values around the beautiful game to achieve our goals. We look forward to developing our cooperation with Mojabet with top-class content. This partnership demonstrates our commitment to continuing the club’s history with the African continent.”
Africa
Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins
SpringbokCasino.co.za, South Africa’s premier online casino, is celebrating Mother’s Day by honoring the fiercest and most devoted mothers in the animal kingdom. To mark the occasion, players will enjoy 25 Free Spins throughout May on new mystical slot, brimming with glowing gemstones and treasures — a fitting tribute to all the amazing moms out there!
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The post Springbok Casino Honours South Africa’s Strongest Mother’s in the Wild and Gives Away 25 Free Spins appeared first on European Gaming Industry News.
Africa
Association of Gaming Operators in Kenya Announces New Regulations

The Association of Gaming Operators in Kenya (AGOK) in partnership with government agencies, regulators and civil society are spearheading a set of proactive initiatives designed to shape the future of the gaming industry and protect innocent Kenyans from addiction to gaming.
In a press release, the Association says nationwide awareness campaigns promoting informed, mindful participation in gaming will be carried out across the country.
Advocacy for tools such as time-out mechanisms, betting and deposit limits will be put in place to ensure a healthy and controlled gaming behaviour among Kenyans.
“The gaming industry in Kenya continues to evolve rapidly, creating opportunities for economic growth, digital innovation, and employment. However, with this growth comes a heightened responsibility to safeguard the welfare of players, particularly young people and vulnerable populations,” the statement by AGOK’s board reads in part.
“AGOK acknowledges the complex challenges associated with gaming, particularly around mental health, addiction prevention, and ethical standards. These are global concerns which members of AGOK take seriously. They are at the forefront of our agenda.”
The Association furthers contends that all its members operate under a “shared code of conduct” rooted in principles of fairness, transparency and social responsibility.
Among meaningful steps it says it has taken to prevent exploitation and minimise harm include putting into place advanced age-verification systems to block underage access, self exclusion tools that provide options for and permanent restrictions to gaming activities and round-the clock toll free helplines that offer confidential mental health and addiction support.
The regulatory measures comes amid calls to regulate the sector following increase in cases of mental health and some suicide cases attributed to betting.
The post Association of Gaming Operators in Kenya Announces New Regulations appeared first on European Gaming Industry News.
Africa
Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited

Readen Holding Corporation, a venture capital specialising in Fintech, Digital Payments and E-commerce, has announced the successful signing of the final agreement to acquire an 80% controlling stake in Morrich Lottery Limited, a fully licensed lottery operator in Nigeria. This milestone marks RHCO’s official entry into the African gaming market — one of the fastest-growing and most promising sectors globally.
With the closing of this acquisition, RHCO now holds active licenses in Nigeria for lottery, sportsbook and casino operations, unlocking access to an estimated $2.5 billion gaming market projected to grow over 9% annually through 2030. This move positions RHCO to become a major international force in regulated gaming, entertainment and fintech infrastructure.
Ridzky Berg, CEO of RHCO, said: “This is more than an acquisition — it’s a strategic launchpad into one of the most dynamic gaming markets in the world. Nigeria’s youthful population, expanding internet access, and growing appetite for digital gaming make this a prime market. With our proven fintech backbone and seasoned leadership, we’re ready to set a new standard for integrated, secure, and user-friendly gaming platforms across the region.”
The post Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited appeared first on European Gaming Industry News.
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