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Bragg Gaming Signs Major Content Deal with Betsson Group

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Distribution of games with major operator via direct integration with Bragg RGS continues global content drive

Bragg Gaming Group has signed a partnership agreement to provide one of Europe’s biggest operators, the Betsson Group, with a full range of content via a direct integration with its Remote Gaming Server (RGS).

Players across Betsson’s significant brand estate will have access to a comprehensive range of unique content from Bragg’s in-house and partner studios as a result of the deal.

Top-performing games available as part of the deal will include titles from Bragg’s proprietary slots studios such as Dreamy Genie by Atomic Slot Lab and Sea of Plenty by Indigo Magic.

The partnership is the latest of several already announced in 2023 as Bragg maintains its drive to accelerate the adoption of its rapidly growing content library, and H1 promises to continue in a similar fashion with more commercial activity planned in the coming months.

Lara Falzon, President and Chief Operating Officer at Bragg, commented: “An operator that offers over 20 of the online industry’s most popular brands, Betsson Group is a considerable partner to ally ourselves with.

“We’re delighted to announce the news and especially so as we have much more to reveal throughout the year as we place our content in front of a wider and more diverse global player base.”

Karl Schranz, Director of Gaming at Betsson Group, added: “Betsson Group lives by its vision to provide the best customer experience in the industry and we can’t do that without an ever-evolving offering of quality games at our disposal.

“Partnering with Bragg gives us exactly what we need to align with that goal  and we’re thoroughly looking forward to rolling their content out to players across our brands.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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