Asia
Fan Engagement Startup STAN, In Collaboration with GodLike Esports, Organizes GodLike Bootcamp Tour to Enable Fans to Meet their Idols
Bengaluru-headquartered blockchain-based esports fan engagement startup STAN has announced that they have successfully concluded a first-of-its-kind user engagement activity in the form of an in-person Bootcamp visit arranged in collaboration with India’s leading esports team GodLike Esports for the young esports fans in India. As a part of this initiative, 4 fans belonging from different parts of India, named Ansh Sahu, Taufeek khan, Armaan Khan, and Shaik Mohammed Younus, were being facilitated a day-long tour to the GodLike Bootcamp in Mumbai – the largest and grandest gaming facility in India as of today, where these fans got the once-in-a-lifetime opportunity to meet their esports idols, including celebrated esports players like Jonathan “JONATHAN” Amaral, Abhishek “ZGOD” Choudhary, Arshpreet “GiLL” Singh and Arjun “SHADOW” Mandhalkar, among others.
This activity (Bootcamp tour) was a part of STAN’s ongoing digital giveaway event named STAN FanQuest – where they are giving away a plethora of exciting prizes worth upto INR 25 lakhs to a select group of fans, which includes Bootcamp tours, Instagram Live sessions with creators, talkshows and signed merch from creators, among other exciting rewards or perks.
These four fans who had the chance to visit the GodLike Bootcamp were the ones who were previously granted early-access to the JONATHAN Limited Digital Collectible (LDC) via STAN mobile app, which included the incredible fan perk of meeting India’s most-popular BGMI player Jonathan personally at the GodLike Bootcamp. Notably, STAN had, earlier this year, announced a long-term collaboration with GodLike Esports, as a part of which the JONATHAN LDCs were released on STAN’s platform. Besides, purchasing and owning the JONATHAN LDCs has also enabled the users to get access a wide range of other benefits such as exclusive in-app benefits, being a part of early access and discounted collectible sales on STAN, instant rewards on STAN, premier STAN Club access, STAN’s upcoming FanFests’ access, and so on.
Speaking about the activity, Nauman Mulla, Co-Founder & COO, STAN commented, “It was a proud and happy moment for us to be able to take some of the fans (whom we like to call STANs) to visit the largest gaming facility in India, the GodLike Bootcamp located in Mumbai. At STAN, our constant endeavor is to provide our users and the esports enthusiast community at large with such thrilling and sought-after fan experiences, which a fan would not otherwise get to experience very often. In the longer run, we hope to unleash more fan experiences like this one. For example, we have soon planned to take more STAN users to similar valuable destinations including a tour of S8UL Bootcamp.”
Jonathan from GodLike Esports said, “It was a fantastic experience to meet, greet and play with my superfans at the GL Bootcamp. Big ups to STAN for facilitating this visit and bringing my fans closer to me and the other creators and gamers at GodLike Esports, and I’m looking forward to more such awesome fan engagements in the times to come. STAN and GodLike are both on a journey to uplift and revolutionize esports in India, and I’m glad and proud to be a key part of this mission.”
Armaan Khan (a fan) commented, “”It was an unforgettable experience to meet and play with the legendary Jonathan and other members from GodLike. It was like a dream-come-true moment as I met the creators whom I have admired for a very long time. I still cannot believe that this happened, and I’m extremely grateful to STAN for making this possible.”
During the Bootcamp tour, each of the fans received the wonderful opportunity to not just meet the nation’s leading esports athletes from titles like PUBG: NEW STATE, Call of Duty Mobile, and Battlegrounds Mobile India, as well as multiple content creators who were present at the Bootcamp, but also got to play on their favourite athletes’ and creators’ gaming setups and interact like never before with their esports idols. Furthermore, with a detailed tour of the Bootcamp facility facilitated especially for them, the fans were able to observe closely how a grand gaming facility is run, how esports players practice therein, their routine and their day-to-day activities, and much more. The tour ended with a dinner hosted for the fans along with the presence of the GodLike team members, followed by gifting the creators’-signed goodies and merchandise to the fans. All in all, the experience was like a dream-come-true for all the fans, with a couple of them even getting extremely emotional and/or taking inspiration to pursue esports as a professional career option.
Notably, the GodLike Bootcamp is a state-of-the-art facility spread over an area of 25,000 sq. ft., located in Mumbai, India, which houses the 40+ strong GodLike team, including the esports players, content creators and management team at GodLike. On the other hand, STAN has built a uniquely-crafted one-stop platform for the constantly growing pool of esports fans in India and the world to optimally engage, play and grow closer to their idols in the esports space. And they have already inked digital collectibles and/or NFT related partnerships with several leading esports athletes and esports teams/orgs in India.
Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.
The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.
EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.
“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”
The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.
EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.
Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.
Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.
The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.
The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.
Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”
The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.
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