Canada
Ludo breaks barriers with brand-new new Market Analysis tool and revamped Image Generation features
The world’s first game development ideation platform, Ludo, has today announced the launch of two new cutting-edge features that enhance its growing set of tools. Ludo has now taken the next step as the go-to pre-development toolkit with its innovative new Market Analysis feature which supports game creators by presenting the performance of a range of factors, from specific games to genres. On top of this, Ludo’s new Image Generator evolutions allow for the creation of stunning and unique game art, icons and more. Ludo is available to use now with these pioneering new features that not only save developers time but ensure their project is as successful as possible.
Founded in 2021, Ludo is the must-have toolkit for creators when embarking on the journey of developing a new game. Built by experts using the latest AI technology to revolutionize the game development process, Ludo is the best pre-game investment a creator can make. Using state-of-the-art AI and machine learning to accelerate the research and ideation process for making new games of any genre, Ludo can help developers de-risk game creation, from researching market trends to ideating innovative concepts, giving them the best chance for success with its database of close to two million games.
Ludo’s Market Analysis is a brand-new feature that uses AI to analyse the market potential of any existing game topic or any new game idea. This feature saves game developers valuable time and resources by limiting the chance of creating a game that will not connect with audiences, creating a level of security for developers and de-risking their game development process.
The team at Ludo has also been working on a new image generation model to fit the needs of game developers and artists. The revamped Image Generator uses the newest advancements in Stable Diffusion – making it accessible to users of Ludo, the platform can now generate images of a higher quality and relevance to game-specific topics. By inputting keywords, users can generate in-game images, high quality game icons and game art, including characters, worlds, items, art concepts and more.
Not only has Ludo’s Image Generator improved, but it is now able to produce image-to-image transformations, where users can provide one image, and Ludo’s Image Generator will transform that image according to the input. This can be used to create game icons, images in different artistic styles and variations of a given image, as well as to give life to gameplay sketches.
Ludo users can also hone in on specific game genres, preferred colours, and art styles which will condition the image generation to these filters.
Tom Pigott, Founder and CEO at Ludo said: “The demands of the games industry have shifted, making the environment more competitive than ever, and we as a team have adapted to these demands. AI technology has advanced exponentially over the last year, and with that Ludo has improved its services for game creators, allowing them to focus on the creative process while limiting the risk of failure in a competitive market.
“Ludo has grown so much since its launch in 2021 and now has over 8,000 users who come to our platform when they are in the process of beginning their next hit game. We are able to help creators to de-risk the game development process, and to limit the chances of failure even further with the new and improved features, which are pushing the boundaries and genuinely revolutionizing the game creation process.”
Ben Clemes
High Roller Submits Gaming License Application in Ontario

High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.
“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.
Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.
“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.
The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.
Canada
IAGR announces program for IAGR2025 conference in Toronto

The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.
With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.
The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.
IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.
‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.
‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’
Confirmed speakers and panellists include:
- Andrew Rhodes, CEO, Gambling Commission, Great Britain
- Anders Dorph, Director, Danish Gambling Authority, Denmark
- Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
- Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
- Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
- Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
- Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
- Rasmus Kjaergaard, CEO, Mindway AI, Denmark
- Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
- Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
- Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
- Steven Blackburn, Partner, Ashurst Risk Advisory, Australia
The event will be held at The Westin Harbour Castle on Toronto’s waterfront.
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Alberta Gaming
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
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