ParlayBay to supply BlueOcean Gaming with inventive sports betting games

ParlayBay, the provider of innovative sports betting titles, has established a content-integration agreement with platform provider BlueOcean Gaming.

As part of the agreement, ParlayBay will incorporate its entire games portfolio onto BlueOcean Gaming’s lightweight and quick platform, giving the provider an increased reach thanks to BlueOcean Gaming’s vast network of partners.

BlueOcean Gaming will gain access to ParlayBay’s pioneering STREAK, BOSS, GEKKO, CUT, GREYHOUND and RUSH titles, giving more players a game-changing sports betting experience, with a smooth and eye-catching UI/UX-focused design that focuses purely on the user.

PARLAYPOWERS, a unique set of promotion tools for player acquisition and retention, will also be provided in early 2023, including feature freebets, earlybird bonuses, cash drops and much more.

ParlayBay offers rapid gameplay and harmonises lightning-fast delivery with a host of entertaining features that guarantee an increase in engagement, including a proprietary odds engine, multi-betting functionality and real-time game stats.

The provider’s advanced product offering introduces a new iGaming vertical that welcomes all levels of bettors, with a casino-inspired and social gaming experience that invites a wide demographic of players.

Combining the hottest and most successful developments in in-game micro betting and accumulators wrapped in sticky metagames frameworks, ParlayBay’s entry into the market is aimed to disrupt and revolutionise the industry.

Patrick Nordwall, CEO at ParlayBay, said: “We’re delighted to have reached this partnership with BlueOcean Gaming, a company that shares our vision for innovating in iGaming.

“BlueOcean Gaming is one of the most recognised aggregators in the market and has a sublime and efficient platform that perfectly complements our fast-paced titles.”

Dejan Jović, CEO at BlueOcean Gaming, added: “We’re always on the lookout for exciting additions to our platform and with ParlayBay’s unique approach to sports betting, we’re confident we’ve made the right choice.

“They offer an experience that guarantees an increase in player engagement, which is something that will please our operators in their respective markets.”