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PROPHET EXCHANGE EXPANDS TO OHIO TO BRING BENEFITS OF EXCHANGE BETTING ACROSS U.S.

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Prophet Exchange’s launch last month in New Jersey was the first step in revolutionizing the sports betting experience in the U.S.; its imminent arrival in Ohio takes it one step further.

Using Prophet Exchange—the first peer-to-peer exchange of its kind in the United States— bettors in Ohio will benefit from better odds and bigger profits than they would experience at traditional sportsbooks. It already has the best odds in New Jersey, and is set to bring their superior price advantage to Ohio.

Sports betting in Ohio officially begins on January 1, 2023, with Prophet Exchange aiming to offer bettors a superior alternative to existing U.S. operators in the first half of 2023. Prophet Exchange will mark its arrival in the Buckeye State with a partnership with the Columbus Blue Jackets.

Prophet Exchange acts as an intermediary while taking on no risk, and simply allows users to set prices, or place bets on prices already set by other users. Prophet Exchange does not add margin or vig to its odds and sets no limits to wagers, as long as customers have a counterparty to match their bet. The exchange then passes this unique benefit directly to the customer, by offering better prices.

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For instance, on Monday Night Football in Week 4, Prophet Exchange was offering the Rams at +116 and the 49ers at -117, while Sportsbooks had the Rams at +105 and 49ers at -125. This is just one example of many highlighting the superior prices on Prophet Exchange as opposed to a traditional operator.

In addition to offering unbeatable prices on NFL games, Prophet Exchange offers moneyline, spread and total markets for NBA, NHL, MLB and NCAA Football & Basketball games.

“After our hugely successful debut in our home state of New Jersey, we are thrilled to bring the exchange betting model to Ohio,” says Prophet Exchange Co-Founder and CEO Dean Sisun. “Although commonplace in markets like the UK, exchange betting is a brand new concept in the United States—and our expansion is another big step in our mission to become the mainstream sports betting platform in the country.”

Prophet Exchange launched in New Jersey in August 2022, making an immediate impact by offering customers better prices on every team in the opening weeks of the NFL season.

“Ohio is set to become one of the biggest sports betting markets in the nation, so we are delighted that bettors will be able to take advantage of our superior pricing in the new year,” says Prophet Exchange Co-Founder and COO Jake Benzaquen. “We’re also very excited to partner with the Columbus Blue Jackets, whose major league pedigree will bring greater attention to exchange betting, and help Ohio bettors make more money from their wagers than they would with traditional sportsbooks.”

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

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The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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Canada

IAGR announces program for IAGR2025 conference in Toronto

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The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

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‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

  • Andrew Rhodes, CEO, Gambling Commission, Great Britain
  • Anders Dorph, Director, Danish Gambling Authority, Denmark
  • Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
  • Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
  • Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
  • Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
  • Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
  • Rasmus Kjaergaard, CEO, Mindway AI, Denmark
  • Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
  • Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
  • Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
  • Steven Blackburn, Partner, Ashurst Risk Advisory, Australia

The event will be held at The Westin Harbour Castle on Toronto’s waterfront.

The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.

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Alberta Gaming

Edmonton Elks, Play Alberta Connect on New Partnership

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Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.

The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.

“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.

The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.

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“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.

The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.

The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.

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