Canada
Sharplink Gaming Names Sports Betting Industry Veteran Tom Masterman as New Vice President, Revenue
SharpLink Gaming Ltd., a pioneer of targeted, data-driven user engagement and conversion solutions for the U.S. sports betting and iGaming industries, announced the appointment of Tom Masterman as Vice President, Revenue, tasked with guiding and directing the Company’s direct enterprise sales activities and processes that generate new business and deepen existing customer and partner relationships.
Reporting directly to SharpLink CEO Rob Phythian, Masterman brings the Company over a decade of proven experience and a notable track record of driving new business as a senior ranking sales executive for leading sports betting technology companies, including Sportradar US and Genius Sports Media.
“Tom was a key member of my executive team at Sports Data and Sportradar US, so I am keenly aware and appreciative of the deep skill, industry relationships and business-building talent that he brings SharpLink,” stated Phythian. “We are thrilled to have brought him onboard and fully expect that he will have a marked impact on the future success of our Company.”
Prior to joining SharpLink, Masterman served as Vice President of Sales at ShotTracker, where he led the integration of cutting-edge sports data into enterprise clients that included ESPN and CBS Sports. Previously, he served as Global Head of Publisher Sales at Genius Sports Group, driving data partnerships with enterprise clients including Google, NBC Sports, MSN Sports and USA Today.
From 2013 through 2017, Masterman was Chief Revenue Officer at Sportradar US, where he directed enterprise sales activities, winning major new customer accounts which included CBS Sports, Yahoo Sports, Sports Illustrated, FanDuel, DraftKings, Comcast, CNN and the Associated Press, among many others. During his tenure, Sportradar, secured the data provider rights for the NFL, NBA, NHL and NASCAR.
Masterman joined Sportradar in 2013 following its acquisition of SportsData, where he had teamed with founder Phythian, and served as Vice President of Business Development. Under his sales leadership, SportsData grew revenues from start-up to more than $10 million in under three years, successfully negotiating strategic sales channel and content partnerships with top sports and media companies, including Google, Facebook, Twitter, Turner Sports, IBM, USA Today, Getty and the Associated Press. Masterman began his career as an Emmy-nominated television producer and has held several leadership roles in digital media companies. He earned a Bachelor’s degree in Communications from Boston College and an MBA from the University of Minnesota.
Commenting on his arrival at SharpLink, Masterman said, “I am so excited to once again be working with Rob, who is a smart, inspirational leader and industry visionary. Together, we accomplished great things at SportsData and Sportradar, so I’m looking forward to once again leveraging our complementary strengths to drive SharpLink’s growth and help to ensure we ultimately dominate the fast emerging sports betting conversion market.”
Ben Clemes
High Roller Submits Gaming License Application in Ontario

High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.
“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.
Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.
“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.
The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.
Canada
IAGR announces program for IAGR2025 conference in Toronto

The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.
With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.
The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.
IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.
‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.
‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’
Confirmed speakers and panellists include:
- Andrew Rhodes, CEO, Gambling Commission, Great Britain
- Anders Dorph, Director, Danish Gambling Authority, Denmark
- Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
- Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
- Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
- Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
- Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
- Rasmus Kjaergaard, CEO, Mindway AI, Denmark
- Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
- Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
- Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
- Steven Blackburn, Partner, Ashurst Risk Advisory, Australia
The event will be held at The Westin Harbour Castle on Toronto’s waterfront.
The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.
Alberta Gaming
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
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