Greece
The winners of the Better Collective Bookmaker Awards 2022 in Greece and Romania announced
At the Better Collective Bookmaker Awards 2022 show in Athens, the best iGaming operators in Greece and Romania were honoured.
The purpose of the awards is to honour the best operators using data collected by Better Collective throughout 2021. BLE Pavillion in Athens was the venue for Better Collective Bookmaker Awards 2022-show. Together with its local flagship brands, Betarades and Pariurix, Better Collective honoured the winners in different categories including Player’s Choice and Best Overall Bookmaker in Greece and Romania.
Shona ODonnell, Head of Strategic Events at Better Collective, said:
“The Better Collective Bookmaker Awards have been created to support and develop our values of trust, transparency and putting players at the heart of what we do. The awards are driven by a desire to provide unbiased information for players. This also means that the Better Collective Bookmaker Awards are rather unique as they are reflecting what players tell us is important in the market. Congratulations to all the winners. They deserve this honour.”
Donations for emergency relief
Better Collective made donations for emergency relief in Ukraine on behalf of all guests attending the event in Greece and were able to donate 4,200 EUR to the Red Cross.
Bookmaker Award for Greece and Romania
Categories:
Best Basketball Odds:
Shortlist Greece: bet365, Novibet, NetBet, Stoiximan, Sportingbet
Winner Greece: Stoiximan
Best Tennis Odds:
Shortlist Romania: Efbet, Maxbet, Superbet, Winmasters, Fortuna
Winner Romania: Efbet
Best Football Odds:
Shortlist Greece: Winmasters, Stoiximan, bet365, Novibet, Betshop
Winner Greece: Betshop
Short list Romania: Winmasters, Efbet, Stanleybet, Get’s bet and Casapariurilor
Winner Romania: Efbet
Best Markets Selection:
Shortlist Greece: Pamestoixima, Interwetten, Novibet, Betshop, Stoiximan
Winner Greece: Betshop
Short list Romania: Mozzart, 888, Maxbet, Betano, Admiral Bet
Winner Romania: Betano
Best Customer Service:
Shortlist Greece: Betshop, Novibet, Stoiximan, Vistabet, Bwin
Winner Greece: Novibet
Short list Romania: Casapariurilor, Unibet, Betano, Baumbet.ro, Winmasters
Winner Romania: Betano
Best Banking Options:
Shortlist Greece: bet365, Netbet, Betshop, Stoiximan, Novibet
Winner Greece: bet365
Short list Romania: Unibet, Betfair, NetBet, Stanleybet, Superbet
Winner Romania: Superbet
Best User Experience:
Shortlist Greece: bet365, Novibet, Stoiximan, Bwin, Vistabet
Winner Greece: Stoiximan
Short list Romania: Netbet, Casapariurilor, Betano, Superbet, Unibet
Winner Romania: Unibet
Best Welcome Offers:
Shortlist Greece: Betshop, Stoiximan, bet365, Netbet, Novibet
Winner Greece: bet365
Short list Romania: Fortuna, NetBet, Winbet, Publicwin, Winmaster
Winner Romania: NetBet
Best Customer Loyalty Offers:
Shortlist Greece: Pamestoixima, Netbet, Novibet, bet365, Stoiximan
Winner Greece: bet365
Short list Romania: Pokerstars, Netbet, Unibet, Betano, Maxbet
Winner Romania: Betano
Players’ Choice, voted for by the users in the individual markets:
Winner Greece: Stoiximan
Winner Romania: Superbet
Best Overall Bookmaker Award, based on data collected throughout 2021
Winner Greece: Stoiximan
Winner Romania: Betano
Congratulations to all winners!
Greece
Spinmatic scales up in Greece and other core markets with Novibet

Spinmatic, leading B2B provider of premium casino games, keeps growing massively across key markets such as Greece, by working hand in hand with Novibet, cutting-edge gametech operator known for its strong presence across multiple international markets.
This partnership allows Spinmatic to extend its reach well beyond Greece, offering players worldwide access to its top-tier casino games, known for popular mechanics, rich themes and superior graphics.
Norbert Mathies, Managing Director at Spinmatic, has proudly stated: “It’s a pleasure to be part of Novibet’s offering in core markets and reach all their players with our superior casino games. Greece has been a stronghold for us and we’re thrilled to build on that success and extend it worldwide.”
This partnership is part of a broader Softquo Holding strategy as GoldenRace, Spinmatic’s sister company and trusted Virtual Sports provider Greece and worldwide, is also partnering with Novibet.
Foteini Matthaiou, Casino Product and CRM Director at Novibet said, “This exciting partnership with Softquo marks a significant step forward in enhancing our gaming portfolio and delivering an enriched experience to our players. We are confident that teaming up with Softquo will drive innovation and bring fresh entertainment options to our valued customers.”
As part of its non-stop expansion, Spinmatic brings a selection of fruit-themed Slots – long-time favourite among players – including the top ranked Sizzling Blaze Deluxe. It also introduces its fast-paced Crash games, with adrenaline-fueled titles like Meteoroid & Meteoroid Deluxe.
Players will enjoy Spinmatic’s Jackpot collection – highly sought-after in Greece and around the globe – with different titles like Sizzling Blaze Jackpot Deluxe & Poseidon Jackpot available depending on the country.
The post Spinmatic scales up in Greece and other core markets with Novibet appeared first on European Gaming Industry News.
Greece
Hellenic Gaming Commission Partners with Mindway AI to Launch Gamalyze on Official Website

The Hellenic Gaming Commission (HGC) proudly announces its latest partnership with Mindway AI, a leader in solutions for responsible gambling based on neuroscience, advanced AI and expert analysis. This collaboration marks a significant advancement in the Greek gaming sector with the integration of Gamalyze, an award-winning, gamified reinvention of the self-test, now available on the HGC’s official website.
Gamalyze is designed to enhance player protection by offering insights into individuals’ gambling behaviour. This pioneering tool evaluates and profiles players, enabling early identification of potentially harmful gambling patterns. By providing personalised feedback, it empowers individuals to make informed choices about their gaming activities. This initiative underscores the HGC’s commitment to safeguarding players while promoting a sustainable and responsible gaming environment.
Gamalyze is a revolutionary gamified reinvention of the traditional self-test, transforming it into an engaging online card game designed to enhance self-awareness in gambling-related risk profiles and decision-making. Leveraging insights from neuroimaging, Gamalyze evaluates each player’s decisions during gameplay, providing a comprehensive report that highlights their strategic approach and sensitivity to rewards and losses. This innovative platform not only offers personalised feedback but also delivers tailored advice, empowering players to better understand and manage their gambling behaviours.
The launch of Gamalyze on the HGC website represents a pivotal moment not only for Greece but also for the global gaming industry. As one of the first collaborations between an international gambling regulator and a world-class AI technology provider, this partnership sets a new benchmark for regulatory practices and player protection measures.
The President of the Hellenic Gaming Commission (HGC), Dimitrios Ntzanatos, stated: “The HGC leverages technology to enhance player protection. The integration of Gamalyze into the Commission’s website marks a significant step towards a safer and more sustainable gaming environment.”
Mindway AI’s CEO, Rasmus Kjaergaard, also expressed enthusiasm about the partnership: “Working with the Hellenic Gaming Commission exemplifies the impact of international cooperation in elevating standards across the gaming industry. We are excited to see Gamalyze empowering players in Greece and enhancing the HGC’s efforts in promoting responsible gambling.”
As the gaming landscape continues to evolve, the HGC and Mindway AI remain at the forefront of innovation, ensuring that player protection remains a top priority. Gamalyze is now accessible through the Hellenic Gaming Commission’s website, offering a new era of transparency and responsibility in the Greek market and beyond.
The post Hellenic Gaming Commission Partners with Mindway AI to Launch Gamalyze on Official Website appeared first on European Gaming Industry News.
Compliance Updates
Soft2Bet Expands European Footprint with Launch of ElaBet.gr in Greece

Soft2Bet has officially launched ElaBet.gr in Greece, marking another major milestone in its strategic expansion across Europe. Securing a Greek operating licence reinforces the company’s commitment to regulated markets, bringing its industry-leading gamification features to one of Europe’s most established gaming landscapes.
This achievement reflects a collaborative effort between Soft2Bet’s product, compliance, and marketing teams, ensuring full alignment with the high standards set by the Hellenic Gaming Commission (HGC). Greece represents one of the region’s most dynamic and promising markets, and Soft2Bet is confident that ElaBet.gr unique offerings will introduce new opportunities for both the group and Greek players.
ElaBet.gr enters the market with a fully tailored approach, delivering a highly localised gaming experience that sets it apart from existing operators. The brand features Greek-speaking live casino tables and three exclusive games inspired by Greek mythology. Gates of Hades, River of Styx, and Medusa’s Madness have all been designed to resonate with local players and enhance engagement.
In addition to its bespoke content, ElaBet.gr is powered by Soft2Bet’s award-winning gamification mechanics, providing a dynamic, mission-based experience that strengthens player engagement and retention. The brand’s launch builds on Soft2Bet’s proven track record in markets such as Sweden, Denmark, Romania, Malta, Ontario, and Mexico, with an application currently underway for a New Jersey licence.
Founder and CEO of Soft2Bet, Uri Poliavich, commented: “We are not just launching a product. We are setting a new benchmark for the gaming industry in Greece. ElaBet.gr represents the highest standards of innovation and compliance, achieved through exceptional teamwork across our product, compliance, and marketing departments. By responding to both regulatory expectations and market demands, we are confident that our gamification-driven approach will redefine the player experience in Greece.”
ELA Bet’s launch is a key step in Soft2Bet’s broader European expansion strategy, demonstrating the company’s ability to adapt, localise, and innovate in highly competitive regulated markets. As Soft2Bet continues to grow, it remains committed to introducing market-leading products, strengthening its global presence, and delivering exceptional experiences to players and partners alike.
The post Soft2Bet Expands European Footprint with Launch of ElaBet.gr in Greece appeared first on European Gaming Industry News.
-
Press Releases4 weeks ago
Graffiti Rush marks PG Soft’s debut in graffiti-themed slots
-
Baltics2 weeks ago
Playson powers ahead in Europe with Fenikss partnership
-
Latin America3 weeks ago
Paysecure expands reach across LATAM, showcasing solutions at SIGMA Americas
-
Africa3 weeks ago
Springbok Casino is Offering 25 Free Spins in Honour of South Africa’s Top 5 Wild Egg Hunters
-
Amusnet3 weeks ago
Amusnet to Participate in the Third Edition of SiGMA Americas
-
Balkans4 weeks ago
7777 gaming partners with LiveScore to elevate its new operations in Bulgaria
-
Central Europe3 weeks ago
Digitain Partners with Gamingtec to Expand Presence in Europe
-
Arnold Sports Festival South America 20254 weeks ago
SCCG Sponsors Arnold Sports Festival South America 2025