Latest News
GambleAware invests £2.5m into gambling harms prevention education programme across England and Wales
Following a competitive tender, GambleAware is awarding £2.5m to GamCare, YGAM and partners, and Adferiad Recovery to expand The Gambling Education Hub Service across England and Wales as part of its commitment to help reduce gambling harms among young people
The Gambling Education Hub (The Hub) is a gambling education programme which includes toolkits, training and peer-based theatre performances, is aimed at professionals and volunteers who work with young people and families and at young people, parents and carers themselves.
The expansion follows an independent evaluation[1] of the GambleAware commissioned Scottish Gambling Education Hub (The Hub) by IFF Research, which reveals success of its early intervention and prevention methods leading to dramatic improvements in gambling harms awareness and understanding
The Hub, which is primarily for practitioners, educators and youth workers, uses early intervention and prevention methods to reduce gambling harms among children and young people, working holistically within local communities, to promote a safer environment – especially for those most at risk
GambleAware has today announced the expansion of its Gambling Education Hubs across England and Wales, following a successful pilot in Scotland. The Hubs, which help prevent gambling harms among young people through early intervention and education, resulted in 92% of practitioners from the Scottish Hub saying they felt confident in identifying the signs of gambling harm, compared to just 35% pre-training. The Hubs also resulted in more than eight in ten young people from the Scottish Hub saying they were more aware of the consequences of gambling and 84% felt confident about where to turn to for support if needed.
This investment from GambleAware comes at a critical period, with the Hubs designed to reach all communities across the nations by engaging at a local level in a way that central Government sometimes cannot. Young people are increasingly exposed to easily accessible gambling through the growth of online gaming and social media. GambleAware research published in 2020 showed that 94% of 11-17-year-olds in Great Britain had been exposed to gambling adverts in the last month, seeing six adverts on average[2]. This data directly led to recent caps and restrictions imposed on industry advertisers to further curb their appeal to children and youths.
The Scottish Hub delivered gambling education to almost 3,000 professionals and volunteers working with young people, as well as young people themselves, parents, and carers. GambleAware partnered with Scotland’s national youthwork organisation Fast Forward[3] to deliver the locally focused prevention programme. An independent evaluation of this project by IFF Research found that the Hub:
- improved knowledge and awareness of youth gambling harms and gambling education among practitioners, and
- reached over 15,800 young people resulting in increased awareness of the consequences of gambling and confidence in asking for support.
Building on this success, GambleAware has today announced the award of a £2.5m grant to expand the Hub Service to both England and Wales. Following a competitive tender process, the grant has been won by GamCare, in partnership with YGAM, ARA, Aquarius, Beacon, Breakeven and Neca to carry out the work in England, and by Adferiad Recovery, which will carry out the work in Wales.
Anna Hemmings, Chief Executive of GamCare, said: “We are delighted to be receiving this grant to deliver gambling education hubs across England. We work in collaboration with a number of organisations who bring unparalleled experience of working with young people around these issues, including; Young Gamers and Gamblers Education Trust (YGAM), Addiction Recovery Agency (ARA), Aquarius, Beacon, Breakeven and Neca, to deliver Education Hubs across England.
Both GamCare and our partners passionately believe that information on the risks associated with gambling and gaming should be a key part of young people’s education, gaining parity with other risky behaviours such as drugs and alcohol.
We are looking forward to building on the successes of our work with young people, their parents and professionals in a new programme aimed at increasing visibility of both local and national education and support, and to working with GambleAware and our partners towards our shared aspiration of reducing gambling-related harms for young people.”
Leon Marsh, Director of Hospital & Residential Services at Adferiad Recovery said: “We look forward to working with GambleAware on this great initiative to help reduce gambling-related harm caused to young people and to provide comprehensive training, education and resources to key stakeholders to reduce the risks associated with gambling addiction. We were delighted to hear that we had been selected to be the providers of Wales’s Gambling Education Hub and are looking forward to replicating the success of the project currently being undertaken in Scotland. Our extensive knowledge and experience in young people services puts us in a good position to be able to effectively deliver this project in Wales, and we are excited to be able to offer young people this valuable service.”
GamCare, together with YGAM and other partners, brings over nine years’ experience delivering services for thousands of young people, including relevant skills, local knowledge, and stakeholder networks. Meanwhile, Adferiad Recovery is an industry leader in the fields of addiction, mental health, and young people’s services. Each organisation is best placed to carry out the expansion of the Hub Service in their own region. The new Hubs will also reflect differences in curriculums, languages, regions, need and demand, and political and other contexts, specific to each nation.
Zoë Osmond, CEO at GambleAware, said: “At a time when young people are increasingly exposed to gambling, the delivery of local focused programs for gambling education and prevention of harms has never been more important. We hope to see the positive short-term impacts from the Scottish Education Hub’s activities replicated in our newly commissioned English and Welsh Education Hubs, and we are excited to have awarded this grant to these two highly experienced organisations.
“As the lead commissioner working to prevent gambling harms, GambleAware is committed to working with local organisations and stakeholders to fund and establish tailored, best-practice prevention programmes. With young people in the UK now growing up being widely exposed to gambling marketing and advertising, these projects represent a meaningful step towards delivering a society where all children and young people are protected from the risks of gambling related harms.”
The Hubs across all nations will incorporate input from people with lived experience of gambling harms in the development of training content, service delivery, and any supporting tools or resources. GambleAware expects that equality, diversity and inclusion policy and procedures to be at the heart of the service design, provision, and day to day operations.
7777 gaming is proud to announce that it has successfully obtained the required certification to offer its iGaming content in Italy, marking a significant step forward in the company’s continued expansion across regulated European markets.
This milestone underlines 7777 gaming’s strategic vision of building a global presence through compliance, innovation, and strong partnerships. The Italian market, known for its mature regulatory framework and discerning player base, presents an ideal environment for the company’s next-generation games to thrive.
“Italy is an essential milestone in our international roadmap. With certification secured and partnerships already signed with well-established local companies, we’re bringing our fresh and distinctive portfolio to one of Europe’s most mature gaming markets,” said Elena Shaterova, Chief Commercial Officer at 7777 gaming. “We’re excited to build on these strong collaborations and deliver gaming experiences that truly stand out.”
The certified game package for the Italian market showcases 7777 gaming’s signature diversity in format, theme, and gameplay innovation. It includes a robust lineup of slot games, such as Crazy 100 Bucks, Cash 100, Thracian Treasures, and Vault Looter – titles built to deliver consistent performance and broad appeal. The portfolio also features instant win games like Sea of Treasures and Bloody Stakes & Riches, offering fast-paced mechanics. Additionally, 7777 gaming introduces its distinctive “Innovative” – a category reserved for titles that push creative and technical boundaries. Among them, Devil’s Deal Soul for Sale stands out with its unique storytelling, visual style, and experimental gameplay, reflecting the company’s bold approach to modern iGaming entertainment.
All games are designed with a strong focus on player engagement, featuring popular functionalities such as multipliers, bonus rounds, free spins, gamble features, expanding reels, and buy bonus options.
With this new certification, Italy becomes the 14th consecutive market in 7777 gaming’s global expansion. Over the past three years, the company has extended its reach worldwide, establishing a presence across diverse regions and regulated markets. Since the beginning of 2025 alone, 7777 gaming has secured entry into Peru, Brazil, Colombia, Croatia, and Italy underlining its commitment to growth and trusted partnerships. The team remains dedicated to bringing high-performing, regulation-ready content that resonates with players and operators everywhere.
About 7777 gaming:
7777 gaming is an innovative and data-driven B2B igaming provider, founded in 2020 with the mission to revolutionize and challenge the status quo in the industry by offering 360-degree platform, state-of-the-art online casino games, iLottery, Jackpot, and marketing solutions, draw-based games, scratch cards, and much more.
The product is built by a dedicated team of visionaries with over 20 years of experience. The games and the RNG are tested and compliant in several highly regulated jurisdictions worldwide. Besides, the company achieved and maintained ISO 27001 certification. 7777 gaming holds a gambling license in Bulgaria and Romania and an MGA Certificate to provide its online casino games to these markets.
7777 gaming is already partnering with the leading aggregators and platform providers in the igaming industry.
Contact us:
https://www.7777gaming.com
Social Media:
The post 7777 gaming gains certification for Italian iGaming market appeared first on European Gaming Industry News.
Booming Games is pleased to announce the successful integration of its slot titles with Ivy Casino, one of the UK’s fastest-rising online gaming brands. The partnership marks an exciting milestone as Booming Games continues to gain traction across the UK market.
Ivy Casino players now have access to a growing portfolio of Booming Games’ titles, including the standout hit 64 Gold Coins Hold & Win. Known for its engaging mechanics and strong performance on some of the UK’s biggest platforms, Booming Games is quickly becoming a go-to provider for UK players seeking fresh, high-quality content.
Matt Attard, Account Management Team Lead at Booming Games, commented: “We’re thrilled to see our games now live on Ivy Casino, a brand that’s already establishing itself as a serious player in the UK market. Our titles, especially 64 Gold Coins Hold & Win, are designed to deliver excitement and engagement, and we’re confident Ivy Casino’s players will respond well to our growing portfolio.”
Mark Good, representing Ivy Casino, added: “Booming Games brings a fresh and exciting addition to Ivy Casino’s growing library. Their titles, especially 64 Gold Coins, have been getting great exposure across established UK brands, and Ivy Casino is pleased to now offer them directly to its players. It’s a great fit as Ivy Casino continues expanding the premium content available to its users.”
The integration is now live, with more titles expected to follow in the coming months as both teams collaborate to bring even more variety and innovation to UK players.
The post Booming Games Goes Live on Ivy Casino, Strengthening UK Market Presence appeared first on European Gaming Industry News.
Latest News
Successful Premiere of Portside Game Assembly: the Indie Conference on the Water Returns in June 2026
On June 26 and 27, Gamecity Hamburg, as part of Hamburg Kreativ Gesellschaft, celebrated the successful premiere of Portside Game Assembly. A B2B conference for indie studios with 100 selected studio directors from 15 countries on a ship cruising through the port of Hamburg. The event provided a confidential setting for studio executives to exchange ideas and gain new perspectives. The list of attendees is carefully curated, allowing only management-level representatives from indie studios that have successfully published at least one game on board. In addition to the conference, three other Portside Game Assembly events facilitated interaction between industry members of the Hamburg games industry and international guests, as well as additional networking with conference participants, publishers, and game studios. 200 additional games industry peers met with the conference attendees in three other extraordinary Hamburg locations for networking and exchange. Following a successful premiere and receiving very positive feedback from attendees, the second Portside Game Assembly in Hamburg is scheduled for June 25 and 26, 2026!
“We saw a gap within the calendar of international games industry B2B events and decided to go for it. With the Portside Game Assembly, we are creating a space in which leaders of indie studios can exchange ideas confidentially and on an eye level. By curating the list of participants, we guarantee that participants get new impulses for their business and make relevant new contacts without distraction. We develop the content of the program in close exchange with the participating studios and always for the perspective of studio directors and founders. We are overjoyed with the feedback from the attendees on the premiere and are starting to plan the second Portside in June 2026”, explains Dennis Schoubye, Head of Gamecity Hamburg.
“With companies that have been successful for decades and a diverse and growing indie game scene, the games industry is an important part of Hamburg’s creative industry. With Portside Game Assembly, we have developed another key element that strengthens the importance of Hamburg as a games location by bringing important studio heads and industry contacts to Hamburg and thus promoting international exchange”, comments Egbert Rühl, Managing Director of Hamburg Kreativ Gesellschaft.
Quotes from Participating Studios
“There was a great atmosphere, and the curation was a good mix of profiles and range of companies. It was easy to get in touch with people at the different locations. I’d recommend Portside Game Assembly to network, meet other indies to connect, ask questions, and share knowledge”, Thomas Pfeiffer, CEO & Co-Founder Evil Empire.
„Portside is not your typical conference, It’s something special. No business cards, no distractions, just studio heads having real, honest conversations. Everyone in the room has been through the same challenges, and that shared experience creates a rare level of openness. Ideas, insights, and best practices were shared freely, and I left with a notebook full of actionable takeaways. Absolutely worth it”, Jeroen Janssen, Studio Head & Founder Happy Volcano.
„Portside Game Assembly provided a wonderful ‘Free Port’ for me as an Indie Dev Executive to meet with likeminded leaders from the industry.
Good, deep, conversations about what works – and what doesn’t”, Christian Nyhus Andreasen, Partner & COO Fair Games.
The program of Portside Game Assembly included a keynote on the Triple-i Initiative, short impulse talks and roundtables focusing on thought provoking and subsequent discussions. All of this on a conference ship cruising through the port of Hamburg and along the river Elbe.
After a keynote speech by Benjamin Laulan (COO & Co-Founder Evil Empire), the two conference tracks (impulse talks & roundtables) provided numerous opportunities for input, exchange and insights from speakers like Philomena Schwab (Co-Founder Stray Fawn Studio), Søren Lundgaard (CEO Ghost Ship Games), Mauricio García (Studio Director The Game Kitchen), Kevin Zuhn (Creative Director & Co-Founder Young Horses), René Habermann (Director Bippinbits) and many more.
Participating studios at the premiere of the Portside Game Assembly included Bippinbits, Bolt Blaster Games, Byterockers’ Games, Chasing Carrots, Cipsoft, Color Gray, Cybernetic Walrus, Digital Cybercherries, Digital Sun, Evil Empire, Fair Games, Foulball Hangover, Gamious, Ghost Ship Games, Grizzly Games, Happy Volcano, Hutlihut, Indoor Astronaut, Kafi, kaleidoscube, Keen, Maschinen-Mensch, Megagon Industries, Mooneye, Osmotic Studios, Overhype Studios, Paint Bucket Games, Rockfish Games, Spellgarden Games, Stray Fawn Studio, Studio Seufz, Styrax Studios, The Game Kitchen, The Good Evil, Tiny Roar, Torpor Games, Toukana Interactive and Young Horses.
All speakers of Portside Game Assembly 2025: https://portsideassembly.com/program/
At the three accompanying events of Portside Game Assembly, the 100 conference attendees exchanged ideas with 200 people from the local and international games industry. The Opening Mixer the evening before kicked off the series of events with a relaxed networking session, followed by a morning networking brunch in the Hamburg HafenCity. The closing Games Industry Party after the conference brought all participants together on the culture ship MS Stubnitz for an atmospheric final.
Sponsors and partners photon and Twin Harbour Interactive were on board to support the premiere of the Portside Game Assembly.
The post Successful Premiere of Portside Game Assembly: the Indie Conference on the Water Returns in June 2026 appeared first on European Gaming Industry News.
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