Asia
E-sports gaming platform Gamerji raises $1.1 Million in Pre Series A round
India’s leading Esports gaming platform Gamerji has raised $ 1.1 million in a Pre-Series A round led by Unicorn India Ventures. The round also saw participation from Stadia Ventures, Urmin Group family office and existing investors. Gamerji plans to use the fresh funds to enhance tournament organization technology, build social features for the gamers & and expand to MENA and south east Asia.
Founded in 2019 by gaming expert and serial entrepreneur Soham Thacker, GamerJi is India’s leading Esports tournament platform where users can play tournaments of their favorite games, host matches, communicate, share content & win prizes. Headquartered in Ahmedabad, the company has consolidated procedures such as registrations, player management and payments, making it a one-stop platform for Esports tournaments.
An increasing number of young video gamers view competitive gaming as a career opportunity, rather than just a recreational activity. Today, gamers need platforms that can provide them with competitive exposure to help in their Esports journey and hone their skills. Gamerji believes in bridging the gap between amateur to professional level gamers through their tournaments.
Gamerji is currently serving 2.3 Million gamers from India and has conducted more than 29K tournaments till date. Since the seed round in Dec 2020, Gamerji has increased its user base by 3X and is conducting more than 200 tournaments every day for more than 15 titles.
The company plans to be the first step for all aspiring gamers to start their Esports journey by organizing tournaments and plans to gain more than 5 Million users from India, while also expanding its tournament services in MENA & SEA in 2022.
Bhaskar Majumdar, Managing Partner, Unicorn India Ventures, says, “The gaming industry in India is finally coming of age as the government is setting up the AVGC hub in Bangalore and against the backdrop of metaverse and Web 3.0. ESports is growing the fastest within the overall gaming market. Gamerji has demonstrated this thesis well given their growth numbers. We continue to share the vision of the company and back them as they look to expand to other international geographies.”
Soham Thacker, Founder & CEO, Gamerji, says, “At Gamerji, we strive to provide gamers with a platform to begin their Esports journey by participating in daily competitive tournaments, building their stats & stand a chance to make a mark in the gaming world. Esports is still at a very early stage in India and there is a lot of talent that needs to be explored. Gamerji intends to be a platform of choice where gamers can showcase their skills, build their stats & grow the community. We are glad to receive constant support from Unicorn India Ventures along with our other investors”
Valay Patel, CTO, Gamerji: “In the past 12 months, we have added 1.7 Million users, conducted 21k+ tournaments, launched tournaments IPs in Gamerji Community Challenge & College Gaming league. We will use the fresh funds to improve our product experience with innovations in technology and upgrade the infrastructure to serve the next set of 7 to 8 million users along with expanding the platform to other strategic territories”
Gamerji launched its new version in Nov 2021 with exciting features like enhanced profile, gaming stats, community creation, Esports content & collegiate leagues.
As per a recent report by the All India Gaming Federation in 2020, there were 365 million online gamers in the country, with the number expected to rise to 510 million by 2022, with a corresponding growth of women gamers. GamerJi addresses aspiring gamers in India to provide them with evolving gaming possibilities and aims to position India as a global leader in Esports. This shows a massive potential for the gaming industry to grow in India and Gamerji aims to be the market leader in this segment.
Asia
Max Level Wins PR Mandate for Riot Games in India and South Asia

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
Asia
EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025

The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.
The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.
EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.
“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”
The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.
Asia
EGT’s Asian-themed products to make a splash at SiGMA Asia 2025

EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.
Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.
Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.
The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.
The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.
Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”
The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.
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