Canada
Fnatic partners with New York Institute of Technology for pioneering esports performance wear research
Fnatic, the London-based esports performance brand, has today revealed a brand new partnership with New York Institute of Technology (New York Tech), which will see the esports organisation and university collaborate on two pioneering pieces of research exploring the effects of upper and lower body compression sleeves on professional gamers.
Joining forces with Fnatic’s High Performance Unit, experts from New York Tech’s Center for Esports Medicine will work with the London-based esports organisation over the course of a six-month-period. The first study, analysing upper body compression sleeves, will assess whether the esports wear positively increases the longevity of performance and improves recovery rates of competitive gamers. Meanwhile, the study analysing the effects of lower body compression sleeves will assess whether the sleeves help to enhance the blood flow of gamers and reduce the risk of long-term, lower body health risks of esports professionals.
Fnatic’s High Performance Unit is dedicated to holistically improving various aspects of elite gaming through eight different performance pillars. The pillars include health, research, technology and software, in-game performance, processes and operations, youth structure, infrastructure and education. The ambition of the unit is to consistently improve the capabilities of Fnatic players by making marginal performance gains and improving results, creating the very top pro gamers in the world across all Fnatic game titles. The unit will also use its insights and learnings to inform the creation of Fnatic’s physical and digital products, helping fans worldwide to game better.
The team has previously undertaken research which tracked the sleep, heart-rates and workout data of some of its pro gamers over the course of a six-month-period, in order to better understand the lifestyle habits of their teams. Recently, the unit also explored AI-powered fitness coaching in collaboration with training app Freeletics.
Jens Hofer, Director of Fnatic’s High Performance Unit, said: “At Fnatic, we’re dedicated to pushing the boundaries of esports performance to make marginal gains in the gaming arena. One way in which we are looking to improve performance is by conducting relevant research that can then be used to inform our decision making. This particular collaboration with New York Institute of Technology, a university that is pioneering esports and gaming related research, will help us better understand the benefits of compression sleeves and in turn, use these insights to inform how to use the technology and develop our own products in the future.”
New York Tech – a highly ranked and accredited not-for-profit university – has a robust esports program, offering esports-related career paths and the opportunity to join teams across a large selection of esports titles through its collegiate esports team, The Cybears. In addition, the college’s institution’s Center for Esports Medicine features a team of dedicated physicians and healthcare professionals working to enable esports athletes to reach their full potential, preventing injury, optimising performance, and maintaining overall wellbeing.
Exercise Physiologist Joanne Donoghue, Ph.D., Associate Professor and Director of Clinical Research at New York Institute of Technology, said: “As a future-focused university, we’ve been increasingly investing in esports research and facilities for some time now. Fnatic are paving the way when it comes to innovation in the area of esports performance and we were delighted to partner with them, offering our unique expertise for this pioneering piece of research.”
Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
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Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER
Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.
theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.
theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.
“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.
The post PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario appeared first on Gaming and Gambling Industry in the Americas.
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