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Paysafe platform launches with SuperBook Sports in Colorado and New Jersey

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Online sportsbook for Colorado and New Jersey plugs into Paysafe technology combining comprehensive suite of payment methods in single interface

Paysafe, a leading specialized payments platform, announced that its platform is live in Colorado and New Jersey with SuperBook Sports, the iconic sports-betting brand operated by the SBOpco LLC operating company. Players wagering with SuperBook Sports’ online and mobile sportsbook can now select from a full range of traditional and alternative payment methods.

Building on 35 years of sports-betting experience through its flagship operations in Las Vegas, SuperBook Sports is expanding its presence nationwide, with its initial launch in Colorado in October 2020 followed by New Jersey in August. The SuperBook Sports brand has become synonymous with expansive betting menus, superior pricing and risk, as well as being home to one of the world’s most prestigious professional football handicapping contests.

Through its upgraded mobile presence, the SuperBook Sports app and website enable customers to bet on an array of local, national and international sports markets, including NFL, NBA, NHL, MLB, college football, and soccer. By plugging into the Paysafe platform through a simple, streamlined integration, SuperBook Sports can now provide its players with a broad range of depositing and payout choices. These include credit and debit cards processed through the Paysafe gateway, online bank transfer, and alternative payment methods such as the Skrill USA digital wallet and paysafecard eCash solution as well as third-party solutions.

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Paysafe’s platform will strengthen SuperBook Sports’ relationship with existing and future customers, given payments’ established role in supporting U.S. sportsbooks’ player acquisition. Frictionless payments and payouts in particular are the most important factor for American sports bettors when selecting a gaming brand, and prioritized over brand reputation, promotions, competitive odds, and sports markets offered, according to Paysafe’s Q4 2020 research.

SuperBook Sports will also benefit from the Paysafe platform’s sophisticated back-end analytics and reporting suite, allowing the operator to analyze and optimize individual payment methods and the brand’s overall payment offering. In addition, by leveraging Paysafe’s two-decade expertise in gaming-specific risk and fraud, the platform’s infrastructure will protect the brand and secure players’ data.

Zak Cutler, CEO of North America iGaming at Paysafe, said: “We’re excited to partner with SuperBook Sports, which has already shown strong growth in the Colorado sports-betting market. We’re confident that our payment platform, with its state-of-the-art analytics suite, will help SuperBook Sports build on its initial success through 2022 by providing customers with all the ways they want to pay.”

Jay Kornegay, Executive Vice President at SuperBook Sports, commented: “Payments are a critical part of the wagering experience, and we’re very focused on strengthening our payment offering and the overall depositing experience for our customers. It was a logical next step to partner with Paysafe, whose cutting-edge payment platform will be a game changer for us and for our players.”

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

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The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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Canada

IAGR announces program for IAGR2025 conference in Toronto

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The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

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‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

  • Andrew Rhodes, CEO, Gambling Commission, Great Britain
  • Anders Dorph, Director, Danish Gambling Authority, Denmark
  • Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
  • Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
  • Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
  • Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
  • Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
  • Rasmus Kjaergaard, CEO, Mindway AI, Denmark
  • Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
  • Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
  • Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
  • Steven Blackburn, Partner, Ashurst Risk Advisory, Australia

The event will be held at The Westin Harbour Castle on Toronto’s waterfront.

The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.

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Alberta Gaming

Edmonton Elks, Play Alberta Connect on New Partnership

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Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.

The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.

“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.

The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.

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“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.

The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.

The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.

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