Canada
AIM LAB PARTNERS WITH UBISOFT AS THE OFFICIAL PLAYER DEVELOPMENT PLATFORM FOR RAINBOW SIX SIEGE ESPORTS
Teams and Pro Players Will Use Aim Lab For Player Assessment, Training, and Scouting
Aim Lab and Ubisoft announced to excited esports fans a multi-year partnership that will change the future of competitive play, by combining the world class gaming experience of the Rainbow Six Siege Pro Circuit with the next generation FPS skill training and player development platform, Aim Lab.
As the official player development platform of Rainbow Six Siege Esports, Aim Lab will be at the core of competitive Siege, analyzing player skill and using advanced machine learning to deliver actionable insights to discover the next generation of pro players. Rainbow Six Siege players will have access to the best in scientific training by using Aim Lab to improve their play and utilize this partnership to take themselves from novice to pro.
In year one, Aim Lab will take to the stage as a global partner for the Rainbow Six Siege Pro Circuit, being featured on live broadcasts across regional leagues and international Majors, including the Six Invitational. This will expand in year two with Aim Lab player stats integrated into the live broadcast to create amazing moments for Rainbow Six Esports fans and help teams to maximize their training and achieve the highest level of competitive play. Throughout the partnership, Ubisoft and Aim Lab will continue to explore new player training and development opportunities for the Rainbow Six Siege competitive ecosystem.
“We see Aim Lab as an amazing opportunity to bring innovation to esports, with an interactive training platform to both improve player skill, and provide a snapshot for league broadcast storytelling,” said Che Chou, Senior Director, Esports at Ubisoft. “Whether you’re a Rainbow Six Siege pro player or just aspiring to become one, Aim Lab will give us a baseline for how we celebrate player skill.”
To kick off the partnership, Aim Lab is launching its next Aim Lab Combine specifically tailored for Rainbow Six Siege players that will run from June 16-30, 2021. The Combine will comprise a total of six tasks designed to assess Siege players’ abilities around different scenarios, which helps players train skills in using lean mechanics more efficiently in firefights, gaining entry into heated situations, scanning, trigger control, recoil control, and crosshair placement. Each player will receive a shareable Player Card that will feature four core stats–accuracy, speed, reaction time, and tracking–and an Aim Lab Combine score. The scores will also be featured on an Aim Lab Combine ranking system split into task-specific leaderboards and an overall leaderboard.
Additionally, Aim Lab will have its own exclusive weapon skin inside of Rainbow Six Siege called the Aim Lab 24 KARAT which can be won as a prize for playing the Aim Lab Combine. The skin is available for the AUG A2 weapon, equipped by the operators Wamai and IQ.
“Aim Lab is excited to help the amazing player base of R6 achieve even greater levels of skill by utilizing our analytic systems and training tools to identify and develop new talent and supercharge existing professional players.” said Dr. Wayne Mackey, founder of Aim Lab. “We feel confident that our partnership will ensure that R6 players continue to be seen as some of the best FPS players for years to come.”
Ben Clemes
High Roller Submits Gaming License Application in Ontario

High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.
“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.
Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.
“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.
The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.
Canada
IAGR announces program for IAGR2025 conference in Toronto

The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.
With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.
The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.
IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.
‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.
‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’
Confirmed speakers and panellists include:
- Andrew Rhodes, CEO, Gambling Commission, Great Britain
- Anders Dorph, Director, Danish Gambling Authority, Denmark
- Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
- Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
- Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
- Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
- Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
- Rasmus Kjaergaard, CEO, Mindway AI, Denmark
- Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
- Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
- Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
- Steven Blackburn, Partner, Ashurst Risk Advisory, Australia
The event will be held at The Westin Harbour Castle on Toronto’s waterfront.
The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.
Alberta Gaming
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
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