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Beth.bet Launches AI Horse Racing Prediction Tool
BRC IT Lab LP has announced the launch of its revolutionary new horse racing prediction system: Beth. This advanced artificial intelligence (AI) system is two years in the making and, so far, its picks have shown an average annual profit of 1,800%.
- Beth analyses thousands of data points.
- Simple step-by-step guide to arbitrage betting.
- Real-time responses and adjustments based on market dynamics.
- Greater control over betting activity.
- Two plans; including Beth Free and Beth PRO, with potential returns of 150% per month.
Data-Driven Predictions
Beth.bet is a sophisticated AI program that analyses vast amounts of data in real-time. The system takes into account the latest odds, running conditions, information about jockeys, last-minute changes to a race, and more. Beth then scours a network of leading UK betting sites to find the best odds. It completes this automated arbitrage betting strategy by allowing you to place bets at stakes that suit you.
To increase its accuracy, Beth uses a variety of filters. Known as Beth Filters (BF), these parameters ensure that every horse, even outsiders, is given full consideration ahead of a race. These filters are based on proprietary technology and take into account a wide variety of variables that can change by the second. From odds changes and race conditions to arbitrage, Beth has the power to compute variables in real-time in a way no human could.
This means Beth is able to find underrated runners and outsiders with great odds and a good chance of winning. Betting on favourites is fine, but the returns aren’t always that impressive. Beth can unearth longer odds propositions that, according to the data, have a solid chance of placing and, in turn, providing you with bigger profits.
A Plan that Suits
This AI horse racing prediction tool is designed to be simple and convenient. You not only get full control over your bets but the price you pay per month via two plans:
- Beth Free – Zero Cost
- Beth PRO – From £118.99 per month
Beth Free gives you a chance to try the system and test its effectiveness. Once you’ve created an account, you can link her to a bookmaker, set a time period to cover, and see which races Beth predicts correctly.
Beth PRO costs £139.99 per month on a rolling contract basis. Alternatively, you can purchase one of the following bundles:
- 3 Months Subscription = £132.99 per month (£21 saving)
- 6 Months Subscription = £125.99 per month (£84 saving)
- 12 Months Subscription = £118.99 per month (£252 saving)
Beth is also offering up to 70% discount for new customers. All first-time customers that pay on a monthly basis can receive a 50% discount on their first month by using the promo code ASKBETH50. Beth will also be offering select discounts worth up to 70% off subscription prices via Twitter and Facebook. For more on these deals, follow @bethbetofficial on Twitter and @bethbetofficial on Facebook.
All Beth PRO customers can go to the settings tab and customise their stake, the maximum odds they’re willing to accept, the number of bets per race, the minimum odds thresholds, and more. Put simply, you can set the betting parameters you want, visit the workspace tab and see which recommendations Beth has made. From there, you can visit a betting site and place your own bets based on Beth’s advice.
Beth PRO can also be configured to your level of experience. This allows advanced bettors to use more stats and indicators in order to model future situations based on past results. The benefit of this feature is that Beth can compare betting strategies and suggest the best one to use on certain races and with specific betting sites.
Proven Data and Results
Beth was developed by racing fans, for racing fans. She’s always there to help and so is the Beth.bet support team. This advanced AI system is capable of doing things that no human could ever do. Even if you’re an expert, it would be impossible to collate, analyse, and act on all the data like Beth does. The Beth system performs all of its calculations and adjusts to changing conditions in real-time. That means you get racing predictions in seconds rather than hours.
What’s more, it’s possible to get a much greater degree of accuracy. No prediction is ever 100% guaranteed in horse racing. However, with over two years of testing, this AI program has shown possible profits of up to 150% per month, depending on how the user calibrates the tool. This can add up to overall returns of more than 1,800% every year.
Gamble Responsibly
Beth.bet not only provides some of the most accurate racing predictions in the business, it allows users to take control of their betting activity. Users can calibrate the system to suit their betting preferences, stakes, and weekly activity. Beth won’t make the bets for you, but she will offer recommendations based on your preferences.
Beth was created by BRC IT Lab. This team of racing experts knows that information and accessibility matter. Because of that, Beth.bet contains an events calendar, racing results, the latest news stories, betting tips, and much more. All of this means you get access to a complete racing system that allows you to make better bets in a simple, yet controlled way.
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Independent evaluation highlights impact of Ygam’s parent programme

An independent evaluation has provided compelling evidence that Ygam’s work is effectively equipping families with the tools and knowledge to safeguard children from gaming and gambling harms.
The evaluation report, conducted by Sherbert Research, examined Ygam’s programme tailored for parents and carers, which includes online workshops, resources, and the Family Hub website.
The evaluation, assessed against Ygam’s comprehensive Theory of Change, found ‘strong evidence across all groups’ of increased understanding of gaming and gambling harms and their impact on behaviour change and the wellbeing of children and young people. It also highlighted that parents regard Ygam as a trusted source of support and information on these subjects.
After attending a Ygam workshop, parents expressed a deeper understanding of their role in supporting children and young people on these issues. The workshops were credited with reducing stigma around gaming and gambling harms and encouraging greater engagement from families. Many parents reported proactively understanding the risks and feeling empowered to start conversations with their children about gaming and gambling, putting boundaries in place before harm occurs.
While parents and professionals are increasingly aware of the risks associated with gaming, fewer recognise children’s potential exposure to gambling and gambling-like features, along with the related harms. The report reinforces that Ygam’s work plays a vital role in closing this critical knowledge gap through awareness raising, offering effective safeguarding tools, and providing the guidance and support required to create a safer digital home environment.
The programme was also commended for shifting perceptions around video gaming and microtransactions. They described taking immediate proactive steps such as adjusting screen time, understanding app spending, and setting clearer rules around their child’s online habits.
One parent who took part in the evaluation said: “After the session, I checked my son’s gaming account and realised he had spent over £200 on in-game purchases. We talked about it, and I’ve now set up parental controls.”
The high quality and standard of Ygam’s educational content was also praised by parents, with many describing it as ‘one of the best’ workshops they had attended for addressing a topical and complex issue, and for delivering accessible knowledge that supports real-life action.
Another parent said: ” A friend mentioned Ygam after I shared concerns about my son’s gaming habits. She had been on the course and said it had really helped her understand how to manage screen time”.
Claire Patel, Programme Lead for the Parents and Carers programme at Ygam, said: “We welcome the findings of this evaluation, which highlight the widespread and meaningful difference our programme is making for families. Parents and carers know their children better than anyone, and they have a crucial role to play – but they consistently tell us they often feel under-informed in today’s fast-moving digital world. We remain committed to listening to families and providing the information and tools they need to promote healthy habits and safeguard their children from potential harms.”
The evaluation was informed by interviews and video diaries from parents, foster carers, and professionals who attended Ygam workshops between 2023 and 2024.
All recommendations for improvement will be incorporated into the ongoing review and development of Ygam’s programmes to ensure they remain as effective and impactful as possible.
The post Independent evaluation highlights impact of Ygam’s parent programme appeared first on European Gaming Industry News.
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Endorphina’s Sticky Lips: Our Joker Returns, Ready to Stick You with Unforgettable Luck!

Prepare for an unforgettable summer as Endorphina announces the highly anticipated release of Sticky Lips, its latest captivating slot, on the 8th of July. This visually striking title invites players into a vibrant world where Endorphina’s Joker makes a remarkable return, blowing irresistible kisses to make their winnings truly stick.
She’s wild, she’s wicked – and her lips are ready to stick you with luck! Dare to stare into her eyes in this 5-reel 4-row slot with 50 fixed paylines and prove your worth to get a lucky, juicy kiss. With every spin, her lips glow and tempt, hungry to lock in golden wins.
Key highlights of Sticky Lips:
- Vibrant Visuals: The captivating graphics and symbols, such as gleaming gold bars, blazing sevens, and shiny bells, bring the world of Sticky Lips to life.
- Mobile Compatibility: Enjoy the sticky-sweet fun anytime, anywhere, with seamless play across all devices.
- Free Games with the Sticky Wild Feature: Land 3 Scatter symbols to trigger 10 Free Games where Wilds become sticky for even more incredible wins. Scatters covered by a Wild still count towards new combinations!
- Classic Risk Game: Dare to double your winnings up to 10 times in our signature Risk Game!
What truly sets Sticky Lips apart is its unique blend of familiar slot charm with an enticing, playful narrative. Sticky Lips features a visually striking design that captures the playful mystery and growing anticipation, drawing players deeper into the narrative with every spin.
Why try Sticky Lips?
For over 12 years, Endorphina has stood out as a premier slot provider in the iGaming industry. Since the beginning of our journey, we’ve developed slot games celebrated for their stunning visuals, engaging features, unique themes, and immersive gameplay. Our player-centered approach to game development ensures every slot delivers a magical, mobile-compatible experience, packed with thrilling features for everyone to enjoy.
The post Endorphina’s Sticky Lips: Our Joker Returns, Ready to Stick You with Unforgettable Luck! appeared first on European Gaming Industry News.
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INSPIRED ENTERTAINMENT CELEBRATES RECORD-BREAKING LAUNCH OF GOLDEN WINNER GRAND CHANCE

Inspired Entertainment, Inc. (NASDAQ: INSE) (“Inspired” or the “Company”), a leading B2B provider of gaming content, systems, and solutions, announced that Golden Winner Grand Chance™ has become the most successful UK and European iGaming launch in the Company’s history.
Released at the end of May across the UK, Gibraltar, and MGA jurisdictions, Golden Winner Grand Chance has rapidly secured the top spot, leading performance charts and setting new records across all industry key engagement and retention metrics. The game has already attracted over 200,000 unique players and boasts a 25% day-one retention rate, with 40% of players returning weekly, demonstrating its broad appeal across diverse demographics.
The game’s success cements Golden Winner Grand Chance as Inspired’s most successful UK release to date, surpassing previous benchmarks and further elevating the Golden Winner franchise, which now includes three of Inspired’s most-played UK titles. These include: Golden Winner™, Piggy Winner™, and the now record-breaking Golden Winner Grand Chance™.
Designed to deliver high-impact entertainment, Golden Winner Grand Chance builds on the original Golden Winner hit with an exciting combination of proven features and innovative twists. Mechanics such as Fortune Spins, Bonus Buy, and the standout Grand Chance Cherry, which offers the potential for significant prize pot wins, have driven both engagement and retention. The inclusion of two RTP rates ensures broad market suitability, while a suite of fun gameplay features keeps players returning for more.
The exceptional performance of Golden Winner Grand Chance highlights Inspired’s ability to develop compelling, feature-rich content that resonates with players and delivers consistent value to operators. With prominent in-lobby visibility and free spins activation strategies driving player acquisition, operators have quickly leveraged the game’s momentum.
Claire Osborne, Vice President of Interactive at Inspired, said: “Golden Winner Grand Chance has been a phenomenal success and a defining moment for our iGaming roadmap. It’s a perfect example of how our deep understanding of player preferences, combined with innovative game design, can lead to record-breaking performance. We’re thrilled with the results and excited to keep that momentum going well into summer with more blockbuster titles to come.”
The post INSPIRED ENTERTAINMENT CELEBRATES RECORD-BREAKING LAUNCH OF GOLDEN WINNER GRAND CHANCE appeared first on European Gaming Industry News.
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