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Hawthorne Race Course And PointsBet Open Closest Sportsbook To Downtown Chicago For Fans To Watch-And-Wager, Bet-And-Go

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Hawthorne Race Course and PointsBet have partnered together to open Illinois’ newest retail sportsbook and the closest in-person sports betting destination to downtown Chicago. PointsBet, a premium global sportsbook operator, debuted its mobile app and digital sports betting product in Illinois at the start of the NFL season. The brick and mortar sportsbook at Hawthorne is the first of four Chicagoland locations that the companies will open as Illinois partners, and is a precursor to the premium PointsBet Sportsbook that will be a part of Hawthorne’s historic $400 million casino development, scheduled to open in late 2021 (pending final regulatory approval).

“The next year is going to be action-packed for Hawthorne as we prepare to redevelop the race track into a fully operational casino and premier gaming entertainment destination,” said Tim Carey, president and CEO of Hawthorne Race Course. “And that action starts now with the opening of our new PointsBet Sportsbook. We partnered with PointsBet because they have the best technology and are truly innovative, but also because they put customer service at the forefront, which is critical to our long-term success particularly for the on-site experience.”

The PointsBet Sportsbook at Hawthorne was designed for the new realities of on-site entertainment, featuring a “bet-and-go” lobby with six self-service kiosks as well as a modular “watch-and-wager” sportsbook with ample space for social distancing. The sportsbook has over 60 HD TVs, 20 self-service kiosks, a 3-person betting concierge counter inclusive of a dedicated high denomination wager desk, and a VIP lounge with reserved seating.

“PointsBet has been successful in making a name for itself by offering a personalized mobile sports betting experience with unrivaled speed and ease of use, as well as the most bet types across every game,” said Johnny Aitken, CEO of PointsBet USA. “At the heart of that effort is our passion for live sports and entertainment, and our desire to always put the bettor first. While most stadiums across the country are currently closed to fans, our sportsbook is a place for sports lovers to engage together and share that game day excitement in a safe and responsible manner. We, together with our partner Hawthorne Race Course, are thrilled to provide the Illinois consumer with exactly what they’ve been craving.”

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Jeff Walik, Mayor of the Village of Stickney, wherein Hawthorne is located; and Illinois State Representative Bobby Rita, who was the chief architect of the gaming expansion bill that legalized Illinois sports betting and permitted casino-style gaming at race tracks, placed the ceremonial first wagers. In honor of Hawthorne’s 130 years in business, Walik bet $130 on the Chicago Cubs Run Line vs the Marlins today, while Rita placed a $130 Chicago parlay on the Cubs and White Sox to win today. Any winnings from the wagers will be donated to the Racing Industry Charitable Foundation, which provides health and social services to families in the Illinois horse racing industry.

The PointsBet Sportsbook at Hawthorne is just 10 miles from downtown Chicago, and is the first sportsbook to open on the southwest side of the City. Thoroughbred racing returns to Hawthorne on Friday, October 2nd with weekend racing through the end of the year. The interim sportsbook and racing clubhouse will host wagering while the new Hawthorne Casino is in development, which will feature slots, table games and a state-of-the-art PointsBet Sportsbook, in addition to restaurants, bars and an entirely new grandstand and clubhouse for racing fans. Three more PointsBet Sportsbooks will open at Club Hawthorne off-track betting bars in coming weeks in suburban Crestwood, Oakbrook and Prospect Heights.

PointsBet recently joined forces with the Chicago Bears, designating PointsBet as the famed franchise’s first ever sports betting partner. As a nod to Illinois sports fans, PointsBet is offering the best price in market for all Chicago Bears games this season across both the pregame spreadline and moneyline bet types. The operator also recently announced a partnership with Chicago Bears legend, Devin Hester, highlighting the symbiotic element of Hester’s world-class speed on the field and PointsBet’s unmatched speed and ease of use off it, thanks to PointsBet owning their technology end-to-end and placing an emphasis on an in-house development approach.

As the official, exclusive sports betting partner of NBC Sports, PointsBet will utilize the media giant’s premium television and digital assets to promote the PointsBet brand across Illinois. As part of the agreement, NBC Sports provides PointsBet with year-round, multi-platform media and marketing opportunities across its unmatched portfolio of events, including exclusive multiplatform gameday integrations across NBC Sports Chicago, regional broadcast home to the Chicago Blackhawks, Bulls, and White Sox. PointsBet’s full Spanish-language functionality will reach Hispanic sports fans via Telemundo Deportes and Telemundo broadcast stations.

SOURCE PointsBet

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Northern Super League Partners with Stats Perform

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Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.

Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.

Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.

As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.

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Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”

Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”

The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.

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INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

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Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.

Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.

The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.

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Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”

Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”

The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.

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Aaron LaBerge

PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario

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PENN Entertainment announced that it has launched theScore Casino, a new stand-alone iCasino app in Ontario. The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms.

theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the US in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the US.

theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games, and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays.

“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand. We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive at PENN Entertainment.

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The post PENN Entertainment Launches Stand-alone iCasino App, theScore Casino, in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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