Asia
SuperCric – India’s first strategy cricket manager simulation game
AnalytIQ Sports Technologies launches India’s first strategy ‘Cricket Manager’ with all gameplay powered by our proprietary AI-driven simulator game, SuperCric. The Bangalore based sports tech start-up has built a proprietary cricket simulator tool based on real historical data from cricket tournaments worldwide (the only one of its kind globally available for fans to explore the likelihood of occurrence of performance for their favourite players and teams), that will enable better choice-making for daily fantasy gamers this IPL season and also give them an opportunity to engage and better their skills all year round.
SuperCric, built with a proprietary simulation tool, is developed as a first of its kind sports engagement tool which will facilitate better decision making for the invested cricket fan. In a new genre of gameplay – fans are putting their cricket intelligence and judgment against the traditional knowledge of teams. Can you outsmart Rohit or MSD on the field is the real question?
SuperCric, a modern-day cricket manager which will now enable Cricket fans to put on their Captain’s hat and see how each choice they make in the game has an implication on the outcome of the match. By testing their choices and gauging the possible outcomes through this tool, fantasy players have an opportunity to widen their chances of winning bigger in their fantasy games this IPL.
SuperCric is not a fantasy platform but an ideal tool for fantasy gamers that is powered by an Artificial Intelligence (AI) driven proprietary simulation tool that is able to predict the probability of a win for each team with an over 90% accuracy rate. In the immediate future, SuperCric aims to target every fan tuned into this year’s IPL with viewership numbers expected to be in excess of 600million people across India.
This game lets you pick your playing XI from your squad for some legendary tournaments and using only your strategic understanding of the game as a tool can you craft a winning XI or an over by over strategy of who should bowl.
As a cricket fan, you always feel some key moments should have had different decision making. Some team selections have been tricky given the opposition. And you have never had a way to validate this feeling. SuperCric is a unique simulator that lets you simulate a game and its combinations many times over. Soon the game will also let you simulate key games from a certain stage in the match allowing you to validate your judgments.
SuperCric is founded and developed by ex-cricketer and IPL presenter Suhail Chandhok and the husband-wife entrepreneurial team of McKinsey India man Arvind Sivdas from IIM Calcutta and Dhanya Param from IIT Madras, who also co-own Kabaddi Adda. This platform is the Kabaddi world’s fastest-growing digital content & distribution platform which offers deep insight into the Kabaddi ecosystem with over 28 million views. Suhail being an ex-cricketer and current IPL presenter himself will now take this opportunity to reflect his experience and knowledge gathered over the years in SuperCric.
A former professional sportsman hailing from 3 generations of Sport, Suhail Chandhok is currently one of India’s leading Sports Presenters & Commentators, having been the face & voice of global sporting properties such as the Indian Premier League (IPL), Pro Kabaddi League, Wimbledon Tennis, among several others. Chandhok played professional Cricket in Australia & the UK and enjoyed a stint with the IPL’s Royal Challengers Bangalore in 2009 & 10.
According to Suhail Chandhok Co-Founder, SuperCric, “The gaming ecosystem is at the cusp of disruption. COVID has pushed the market to explore and embrace games faster. The data economy with more time on hand for users points to an even bigger future for the industry. Investors are recognizing this and lining up to being new genres itself into this market.”
SuperCric recently raised angel funding of an undisclosed amount from a European investor, Pontus Lemberg. They plan to launch the game and expand its user base to 10 million by the end of the upcoming cricket season.
Key features:
Tournaments – In this mode, users can play as their favorite team and play the whole tournament with the same team. This feature allows the user to go through the whole tournament (14 matches in the case of IPL) in a week. Moving forward we will introduce older data and so allow users to play tournaments with their favourite IPL teams from 2008 onwards. Over time new tournaments will be launched on every Saturday and be active till midnight on the following Friday.
Tournament Rewards – Much like real tournaments, awards will be given to the top teams, highest-scoring batsmen, top wicket-takers, highest sixes, most stumpings, and much more. This will allow users to think about their squads over the whole tournament and simulate the experience of having to shuffle their squads if they don’t win and stick to squads that work well.
Weekly Leaderboards – The awards will be given for the large selection of winners for every tournament. All points earned during a live tournament will contribute towards the weekly leaderboard.
MSD quotient – At Super Cric decisions determine your destiny. We created a metric called MSD quotient named after arguably World’s greatest T20 captain. This gives the user a sense of risk they are taking with every decision.
Play by Play Mode – This feature makes the pressures of being on the field more realistic. Decisions need to be made when wickets fall and after every over. Users need to plan and manage their resources wisely.
Cards – Three cards are awarded to every player who enters the tournament. Users can deploy the card to get a pitch report before the match, increase the aggression of play when required and replace one player after the toss. This will add a fun quotient to users’ experience at Super Cric.
Decision Review Screen – At the end of the match, users get machine learning-driven insights into their decisions in their match. This will help them make similar or better decisions in the following matches.
Artificial Intelligence (AI) tech – Our simulator is built on the back of long-dated historical data. Matchups like player ability/weakness against a specific bowler and a bowling skill type are also reflected. Also leaves flexibility for miracles as only AI can offer. The simulation also does reflect the current form of the player and will constantly keep getting updated as we receive more data in the system.
Asia
Max Level Wins PR Mandate for Riot Games in India and South Asia

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
Asia
EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025

The next highly anticipated gaming event on EGT Digital’s calendar is SiGMA Asia, which will be held on June 3rd and 4th in Manila. Together with EGT, the iGaming provider will welcome visitors at booth 1113 to reveal its impressive selection of innovations and bestsellers.
The guests will be able to try out EGT Digital’s wide range of over 140 casino games spanning a variety of themes, as well as further increase their chances of winning with the Bell Link, Clover Chance, High Cash, and Single Progressive jackpots. The 4-level multi-denomination Gods & Kings Link will be presented for the first time locally. It received positive feedback after its recent official debut and is expected to get a warm acceptance also from Asian operators and players. Currently including 3 games: Ape of Luck, Glorious Alexander, and Rise of Ra, with more to join in the coming months, it will offer the show attendees numerous bonuses and a lot of fun.
EGT Digital will also demonstrate X-Nave, its in-house developed “all-in-one” betting platform, providing all the tools and features needed for building and maintaining a successful online business or for improving current performance. X-Nave includes 4 main modules: Sport Product, Gaming Aggregator, CRM Engine, and Payment Gateway. Depending on the operators’ needs, each of them can be used as part of the complete solution or independently, as they can integrate with developments from third-party providers.
“EGT Digital’s products have enormous potential for the local markets, and SIGMA Asia provides us with a great opportunity to showcase them to many potential future clients in the region,” said Mariana Manchina, Director of EGT Philippines. “In addition, we are also looking forward to the prestigious SiGMA Asia Awards, where our company is shortlisted in the Best Sportsbook Provider 2025 and Best Platform 2025 categories.”
The post EGT Digital’s innovative developments to captivate visitors at SiGMA Asia 2025 appeared first on European Gaming Industry News.
Asia
EGT’s Asian-themed products to make a splash at SiGMA Asia 2025

EGT is pleased to announce that it will participate in this year’s edition of SiGMA Asia, which will take place on 03 and 04 June in Manila. “We have prepared a fascinating selection of products developed specifically for the Asian markets, so don’t miss the chance to stop by our booth 1113 and learn more about it!,” said Mariana Manchina, Director of EGT Philippines.
Among the main highlights will be the 4-level progressive Zhao Cai Shuang Yu jackpot, which will be presented to the local gaming audience for the first time. Housed in the popular slot cabinet G 50 J1 Up, it will dive visitors into the world of its 2 games Prosperity Strike and Rising Coins, enabling them to collect special symbols and win at any bet level, with higher stakes increasing the likelihood of hitting the highest Grand level.
Sheng Sheng Bu Xi and Cai Fu Tian Jiang, which have already been successfully installed in various gaming venues across different countries, will also be on display. They will invite the guests to embark on captivating adventures that will reward them with riches and lots of fun. Numerous attractive bonus features will add even more thrill to the game, providing additional winning opportunities.
The top-performing G 50 C Up and G 50 J2 Up cabinets and the vast diversity of the General Series multigames will complement EGT’s slot display.
The company will present its ETG developments as well. The attendees will be able to try out the GS 32 T and S 32 T terminals, which feature frameless displays for crystal-clear visuals, numerous ergonomic functionalities, and enormous flexibility, allowing them to participate in endless configurations. The G RSA, EGT’s compact Standalone Automatic Roulette center, will also demonstrate its seamless connectivity to all the company’s play stations. The option to add an American roulette wheel further enriches the gaming choice and guarantees an engaging player experience.
EGT Digital will also showcase its extensive portfolio of iGaming solutions, featuring instant and casino games, jackpot products, as well as the in-house developed “all-in-one” betting platform X-Nave, which comprises four main modules. All this provides operators with a complete solution for building and maintaining a successful online business.
Ms. Manchina concluded: “SIGMA Asia is one of the most important gaming events in the region and I am glad that we will take part in it once again. Our participation in the previous 2 editions was very fruitful, having brought us many valuable new contacts and the opportunity to present our high-potential products to the key players in the local markets. I believe that our performance in 2025 will be the same, and it may even be better. This year, we are even more excited because EGT is a finalist in the SiGMA Asia Awards, where we will compete for the accolade in the Best Land-based Game Feature category.”
The post EGT’s Asian-themed products to make a splash at SiGMA Asia 2025 appeared first on European Gaming Industry News.
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