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Indiana Sportsbooks Up, But Bets Still Off Nearly $160 Million

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Sports world slowly starting to reopen, giving some reason for optimism, according to PlayIndiana

LAS VEGAS — Indiana’s sportsbooks lost out on nearly $160 million in bets in May even as they produced a modest improvement over April, according to PlayIndiana estimates. And while the sports world moves closer to reopening, the shut down could have more long-ranging effects on Indiana as neighboring states rush to open up sports betting to shore their budgets.

“In the short-term, the path to recovery is relatively straightforward,” said Dustin Gouker, lead analyst for PlayIndiana.com. “Sports must return. The good news is that the PGA Tour expected to start this weekend and the NBA and other major sports are closer to a return. The bottom line is that there is now a light at the end of this tunnel.”

Indiana’s online sportsbooks — which again accounted for the state’s entire handle — accepted $37.3 million in bets in May, according to official reporting released Wednesday. That was up 41.9% from the record-low $26.3 million in April.

May’s wagers produced $3.2 million in adjusted gross revenue, doubling the $1.6 million in April, and yielded $302,097 in tax revenue for the state. But a more typical May would have attracted more than $200 million in bets, according to PlayIndiana estimates. Retail sportsbooks, which remain closed, would have alone generated nearly $45 million in bets.

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Bettors did find a bit more to bet on in May, including NASCAR and European soccer. And that helped boost bets on “other” sports than football, basketball, and baseball to $30.5 million in May, up from $21 million in April.

“Online sportsbooks have proven to be resilient,” said Jessica Welman, analyst for PlayIndiana.com. “Operators have been remarkably creative in keeping bettors engaged, even with fringe sports as the main attraction. There is no making up for what has been lost, but weathering the storm has always been the priority. And I think most, if not all, have been successful so far in doing that.”

When the market does normalize, Indiana will likely be facing some additional headwinds. When Indiana sports betting launched last fall, none of its neighbors had yet to legalize online or retail sports betting. But now Michigan has launched its industry, Illinois legalized sports betting and just eliminated its initial in-person registration requirement for online sportsbooks, and now a bill to legalize betting in Ohio is moving through the statehouse.

“Indiana’s main advantage when it launched was that it had such limited competition in the Midwest,” Gouker said. “That is obviously changing, which was inevitable. But Indiana still has one of the most solid regulatory infrastructures in the U.S. And that will help keep the state ahead of the curve.”

Market leader DraftKings/Ameristar Casino generated $20.1 million in bets, up from $13.6 million in April. That yielded $1.8 million in gross receipts, up from $908,322. FanDuel/Blue Chip Casino was second with a $12.3 million handle, up from $9.7 million, resulting in a $1.1 million win, up from $558,155.

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The market leaders were followed by:

  • BetRivers/French Lick Resort ($2.4 million handle, up from $2.1 million; $168,721 win, up from $116,726)
  • BetMGM/Belterra ($1.5 million handle, up from $418,195; $123,467 win, up from $48,043)
  • PointsBet/Hollywood Lawrenceburg ($986,258 handle, up from $449,638 handle; $74,687 win, up from -$4,768)
  • BetAmerica/Rising Star Casino ($37,323 handle, up from $3,886; $10,042 win, up from $3,519)
  • Caesars/Horseshoe Hammond ($8,063 handle, $2,755)

While online sportsbooks struggled to attract bettors, the market did receive a new competitor with the launch of the Caesars Sportsbook app in late May. That adds a shot of confidence in the future of the market.

“Adding a heavyweight like Caesars to Indiana’s mix will only help the market once it returns to something more closely resembling normal, Welman said. “It shows that operators still believe in the potential of the Indiana market even as it remains quiet.”

For more revenue information on Indiana sportsbooks, visit PlayIndiana.com/revenue.

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Ben Clemes

High Roller Submits Gaming License Application in Ontario

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High Roller Technologies, operator of the premium online casino brands High Roller and Fruta, announced the submission of its Internet Gaming Operator license application in Ontario, Canada, targeting the launch of its flagship brand HighRoller.com in the second half of 2025.

“The submission of our licensing application to access Ontario’s regulated online gambling market is an important milestone in our Company’s journey. Once our application is approved, we anticipate that we will have the opportunity to launch our online casino product into the market later this year,” said Ben Clemes, Chief Executive Officer at High Roller.

Ontario is one of the largest regulated online gambling markets in the world as measured by gross gaming revenue. In 2024, regulated online gambling operators within the province generated approximately $2.3B in gross gaming revenue, and growth continues to be recorded in the first half of 2025. Recently, the province of Alberta passed enabling legislation to establish a regulatory framework for online gambling. Once available, the Company also intends to pursue licensure in Alberta to expand its regulated market footprint in Canada.

“Ontario is missing an elegant brand like High Roller. We’re excited to roll out the red carpet for our new customers, and we’re looking forward to showcasing our tremendous product,” said Clemes.

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The post High Roller Submits Gaming License Application in Ontario appeared first on Gaming and Gambling Industry in the Americas.

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Canada

IAGR announces program for IAGR2025 conference in Toronto

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The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

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‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

  • Andrew Rhodes, CEO, Gambling Commission, Great Britain
  • Anders Dorph, Director, Danish Gambling Authority, Denmark
  • Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
  • Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
  • Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
  • Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
  • Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
  • Rasmus Kjaergaard, CEO, Mindway AI, Denmark
  • Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
  • Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
  • Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
  • Steven Blackburn, Partner, Ashurst Risk Advisory, Australia

The event will be held at The Westin Harbour Castle on Toronto’s waterfront.

The post IAGR announces program for IAGR2025 conference in Toronto appeared first on Gaming and Gambling Industry in the Americas.

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Alberta Gaming

Edmonton Elks, Play Alberta Connect on New Partnership

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Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.

The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.

“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.

The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.

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“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.

The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.

The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.

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