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Kiron extends partnership with SBTech

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Specialist virtual games provider Kiron has integrated its BetMan platform with technology provider SBTech, re-engerising their existing partnership.

Kiron’s entire portfolio is now available through SBTech’s platform, adding an extensive variety of virtual sports events, number games and esteemed football content, including its brand-new football product, GOAL, to the existing offering.

SBTech, which provides a sports betting and igaming platform and a full range of management services, will now be able to offer its premium gaming partners Kiron’s rapid play betting experiences across a diverse range of virtual sports events.

The expansion of the supplier’s portfolio via the BetMan platform further builds on its longstanding partnership with SBTech, which was first established in 2014 and has continued to go from strength to strength.

Steven Spartinos, co-CEO of Kiron, said: “SBTech has been a valued partner of ours for over five years. Expanding the content range available through BetMan reinforces our business relationship and bolsters its platform with a greater range of our quality virtual content at a crucial time.

“The demand for virtuals is growing significantly, and thanks to the flexibility of our platform and speed of integration we have been able to quickly provide our partners with a wide-ranging virtual portfolio that cuts above the competition.”

Letizia Angelo, Commercial Partnerships Director of SBTech, added: “With the rise in popularity of virtuals, the expansion of Kiron’s content available through the SBTech platform is a valuable addition to our offering and will be widely welcomed by our global gaming partners.

“Since we first joined forces in 2014 Kiron has been a trusted partner and we look forward to collaborating with them further as its content continues to push the boundaries of innovation in the virtuals vertical.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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