Connect with us

eSports

Torque Esports teams with Blake Broadcasting to extend reach in North America, Europe, and Asia

Published

on

Reading Time: 2 minutes

 

Torque Esports Corp. (“Torque” or the “Company”) and UMG Gaming’s esports gaming content is positioned to reach millions of homes worldwide thanks to a programming syndication agreement with Blake Broadcasting.

Blake Broadcasting is a leader in broadcast innovation, consolidating global reach around the world in satellite, OTA (over the air) and OTT (over the top online) distribution – reaching a worldwide audience.

UMG’s range of live-streamed esports competitions and series will now be shown globally on Blake networks across North AmericaEurope, and the Asia-Pacific region.

The leading platform for online tournament play, esports events, and programming, UMG has generated more than 1.2 billion page views, 25 million video views, and has paid out more than US$3 million in prize money.

“We had been planning our syndication efforts towards the Esports Upfronts event, which was to be held in April in New York,” said Torque Esports President and CEO, Darren Cox.

“The rapid shift of interest in our existing simulator racing and competitive gaming content has been overwhelming. We had already been talking with Blake Broadcasting, so it seemed fitting to expand that deal to all of Torque & UMG Content.”

The recent launches of major sim racing events such as The Race All-Star Esports Battle and Legends Trophy plus the UMG’s Collegiate Clash events, were key drivers to sparking this relationship between Blake Broadcasting and Torque Esports.

This joint effort will bring exceptional reach for Torque Esports’ advertisers and sponsors in addition to our existing presence and reach to the competitive gaming audience.

“The live content pipeline, especially in sports, all but dried up overnight,” said Bob Blake, CEO of Blake Broadcasting.

“Torque & UMG Gaming already had a strong portfolio of competitive gaming content, from virtual motorsports to traditional series and remote competitions. The quality of Torque’s programming and deep experience and history made the decision easy.

“Adding Overwatch Collegiate Clash and The Race All-Stars Esports Battle motorsport events to their catalog just strengthens our joint effort further.”

The Torque Esports group also includes the Barcelona, Spain-based data analytics experts Stream Hatchet; Lyon, France-based game studio, Eden Games; Maranello, Italy-based motorsport simulator company, Allinsports; Silverstone, UK-based content and esports tournament creators, IDEAS+CARS; plus London-UK-based motorsport and esports racing media platform, The Race.

 

About Torque Esports:
Torque focuses on three areas – esports data provision, esport tournament hosting and esports racing. Torque aims to revolutionize esports racing and the racing gaming genre via its industry-leading gaming studio Eden Games which focuses on mobile racing games and its unique motorsport IP, including World’s Fastest Gamer (created and managed by wholly-owned subsidiary IDEAS+CARS, Silverstone UK). With the proposed acquisition of simulator company Allinsports – Torque offers gamers everything from Free to Play mobile games to the highest end simulators. Building on the leading position of Stream Hatchet, a wholly-owned subsidiary, Torque also provides robust esports data and management information to brands, sponsors, and industry leaders. Its tournament organizing arm, UMG, has recently added a digital tournament platform to its portfolio of assets in its ever-growing ecosystem.

 

SOURCE Torque Esports Corp.

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement

GamingNewsRoom.com – The Pulse of the Global Gaming Industry

GamingNewsRoom.com cuts through the noise and delivers what the industry actually needs: fast, sharp, and relevant updates from across the gaming universe. Powered by HIPTHER, this platform brings clarity, insight, and a bit of edge to a world overflowing with press releases and recycled headlines.

Real News. Real Insights. Zero Fluff.

With a rapidly growing audience of industry professionals, operators, suppliers, regulators, and tech innovators, GamingNewsRoom.com serves up in-depth stories, analysis, and timely coverage that keeps the global gaming community in the loop. We follow the trends that matter:

  • iGaming & Land-Based Gaming
  • Sports Betting & Esports
  • Regulation, Compliance & Market Movements
  • Technology, AI, Web3 & Future-Ready Innovation

From rapid-fire news briefs to deeper investigative pieces, interviews, opinion columns, and event reporting, GamingNewsRoom.com brings a modern, dynamic perspective to every corner of the industry.

A Platform That Brings the Industry Together

GamingNewsRoom.com doesn’t stop at publishing. Through extensive coverage of HIPTHER’s conferences, virtual discussions, meetups, and global insights, we act as a bridge between leaders, innovators, regulators, and rising talent. It’s where the stories happen — and where the industry connects.

Why GamingNewsRoom.com?

Because the industry deserves a news hub that’s fresh, fast, and unfiltered. Backed by HIPTHER’s decade-long legacy of empowering communities through events, media, and knowledge, GamingNewsRoom.com is built to be your daily checkpoint for what’s shaping the future of gaming worldwide.

Get In Touch

Want to collaborate, submit news, or explore partnerships? We're here for it.

Sales & Partnerships: [email protected]
Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025
GamingNewsRoom.com is proudly part of HIPTHER. Registered in Estonia under HIPTHER OÜ, Registration no.: 17339889, EU VAT ID: EE102909106.

A decade of innovation — and yes, we’re just getting started. The future isn’t waiting, and neither are we.

Please turn AdBlock off