Press Releases

Sporting Solutions lands major Norsk Tipping deal

Published

5 years ago

January 7, 2020

Leading sportsbook and lottery supplier will provide pricing and risk management services to Norwegian lottery’s new sportsbook

Award-winning sportsbook and lottery supplier Sporting Solutions, part of the Sporting Group, has won a landmark tender to supply Norsk Tipping with its market-leading pricing and risk management services.

The decision followed a competitive procurement process in which six companies applied to deliver data and risk management services as part of the Norwegian state-run operator’s new sports betting solution.

Norsk Tipping will become the latest lottery to benefit from Sporting Solutions’ fully automated suite of risk management services, joining Danish giants Danske Spil as a partner in the highly regulated Nordic market.

Prague Gaming & TECH Summit 2025 (25-26 March)

Sporting Solutions’ risk management algorithms, which apply and integrate advanced economic techniques borrowed from the financial markets, have been designed specifically to help operators drive volume, improve efficiency in pricing and optimize returns.

Norsk Tipping will also receive access to Sporting Solutions’ proprietary trading software, allowing it to offer localised content to differentiate against private operator offerings.

Ed Peace, MD of Sporting Solutions, commented: “Being chosen by Norsk Tipping after a thorough and competitive public procurement process is a fantastic outcome for Sporting Solutions and testament to the innovation and leadership we continue to show in the fields of pricing and risk management.

“We are very proud to announce Norsk Tipping as our latest lottery partner and believe our shared vision, proven track record and market-leading offering will provide the solutions for Norsk Tipping to drive bottom line growth and deliver a market leading experience for its customers.”

Thorbjørn A Unneberg, Director of Customer and Market Operations for Norsk Tipping, commented: “In today’s competitive sports betting environment we are constantly looking for solutions to strengthen our product and operations. In the procurement process, Sporting Solutions scored strongly across the board, and we’re confident its attractive value proposition will support Norsk Tipping in our continuous efforts to deliver the best responsible gaming experiences to our players in the future.”

Press Releases

AI has transformed the art of buying a race horse, with records smashed at 2025 breeze up sale events

Published

4 hours ago

May 29, 2025

Adrienn Sarkany

ai-has-transformed-the-art-of-buying-a-race-horse,-with-records-smashed-at-2025-breeze-up-sale-events

Reading Time: 3 minutes

2025’s breeze up sales are completed, with last Friday’s Tattersalls Ireland sale at Fairyhouse concluding the events for the year.

Breeze up sales are a vital part of the horse racing industry. Data is essential for punters to make informed sports bets and is equally important when assessing the potential of a race horse.

At a breeze up event, race horse trainers, buyers and journalists get to watch two-year-old horses literally “breeze up and down” the track, showing off their pedigree, canter, gait, and hundreds of other data points that go into predicting a horse’s future performance on the racetrack.

Not only have the sales broken all the 2024 records in many metrics, they’ve also surpassed some all-time records since breeze up sales began in Great Britain in the 1970s – from top-selling lots to the total sales figures.

One notable facet of this year’s events was the contribution of Pythia Sports’ new proprietary technology, which combines artificial intelligence, machine learning, and historical breeze up sales data to improve the accuracy of performance predictions.

The Highlights

Stephen Davison, head of commercial operations at Pythia, said: “The video content captures some brilliant highlights of everything that goes into creating a complete data set at the 2025 sales. The breeze up continues to be an ever-popular sale for buyers seeking top two-year-old talent, and it’s a testament to the hard work of all the consignors and buyers who helped drive this year’s record-breaking results. We hope the insights provided through our data have played a small part in supporting their success.

“From our point of view, we’re really pleased to have been involved in 18 purchases, with the combined purchase prices exceeding £1.4 million. We’re very much looking forward to seeing them on the track and hope they prove very lucky for their owners.”

Davison continues: “It’s also fantastic for those who want an inside look into some of the hard work that happens behind-the-scenes in horse racing. We’re really pleased at how successful the sales have been, and we love how the sector has responded to our breeze up technology.

“Incorporating more than 100 essential factors, the innovative tech is a proprietary model which evaluates time, stride and biomechanics for every horse at the breeze ups. These individual factors then generate a comprehensive rating for each horse,” said Davison.

Breeze up sales – by the numbers

2025 was a banner year for breeze ups across Europe, with YOY changes increasing greatly and some historic records smashed.

Total turnover from all sales: c£70.2m
Craven YOY increase: +25.7%
Goffs UK YOY increase: +12.4%
Arqana YOY increase: +24.8%
Tatersalls Ireland YOY increase: +21.5%

In addition, at the Craven sale, the record purchase price for a breeze up horse was broken on consecutive days:

£1.4m Acclamation colt – purchased by Godolphin
£1.75m – Havana Grey colt purchased by Amo Racing,

Further records broken:

The horse that won the 2,000 Guineas, Ruling Court, was a breeze up horse that sold for €2.4m at 2024’s Arqana Sale

The first-ever Goffs sale of a £1m breeze up horse occurred this year, with a Mehmas colt selling to Godolphin.

2025’s Tattersalls Ireland sale was the first time trade has exceeded the €10m euros mark – the first time in Tattersalls Ireland history the 8-figure mark was reached.
Top lot was a Night of Thunder colt sold to Stroud Coleman Bloodstock for 580,000 EUROS.

“Tattersalls Ireland provided a fantastic finale to the breeze up season, with average prices rising and yet more records falling. It’s clear that breeze ups have become an essential part of the sales calendar, offering buyers both quality and confidence. It’s an exciting time for the sector — and now, with the sales behind us, the spotlight shifts to the track. I’m sure, like me, everyone is eagerly anticipating how these horses perform, especially with some already making a strong impression,” Davison explained.

The post AI has transformed the art of buying a race horse, with records smashed at 2025 breeze up sale events appeared first on European Gaming Industry News.

Galy Olazo

Win Systems will showcase its latest innovations at an exclusive showroom in Peru

Published

5 hours ago

May 29, 2025

GamingAmericas.com

win-systems-will-showcase-its-latest-innovations-at-an-exclusive-showroom-in-peru

Win Systems, a leading provider of technology for the gaming and entertainment industry, will host an exclusive event on May 28 and 29 at its offices in Peru, where it will present a showroom dedicated to present its latest innovations in products and solutions for casinos and venues.

One of the main highlights of the event will be the live presentation of the Gold Club Colors electronic roulette, an evolution of the company’s flagship model that incorporates a high level of aesthetic and functional customization. This upgraded version allows the product design to be adapted to the visual identity of each casino, providing a unique opportunity to enhance the ambiance and distinctive character of every venue. Operators will be able to fully customize the LED colors and handrests, as well as other key components such as the cylinder, ball track cone, and cylinder cover, achieving seamless integration with the casino environment. This flexibility makes the Gold Club Colors a strategic tool to stand out visually and enrich the gaming experience.

“We want our partners and operators in Peru to experience this firsthand. This event will not only allow them to explore our products in detail but also see how the new functionalities of the Colors take the gaming experience to the next level,” said Galy Olazo, Country Manager Peru.

In addition to the aesthetic customization options, attendees will be introduced to the new game layout design and the innovative dynamic paytable, which adjusts payouts according to each game’s dynamics, offering a more strategic and engaging experience for players.

The Win Systems showroom in Peru is a unique opportunity to see one of the world’s most renowned electronic roulettes in action—now with more technology, more customization, and more value for operators.

Win Systems invites all interested parties to schedule an appointment by writing to [email protected].

The post Win Systems will showcase its latest innovations at an exclusive showroom in Peru appeared first on Gaming and Gambling Industry in the Americas.

Canada

IAGR announces program for IAGR2025 conference in Toronto

Published

5 hours ago

May 29, 2025

GamingAmericas.com

iagr-announces-program-for-iagr2025-conference-in-toronto

The International Association of Gaming Regulators (IAGR) has released the program for its upcoming annual conference, to be held in Toronto from 20-23 October.

With the theme ‘Resilient regulation: Exploring what works, why and what’s next’, the event brings together global regulators and thought leaders to examine how regulatory frameworks can evolve to meet today’s challenges.

The four-day program explores timely issues, including the rise of AI and behavioural analytics, the impact of converging technologies, cross-border collaboration and the continued push to strengthen responsible gambling policies.

IAGR President Ben Haden said the program offers a strong preview of the content and conversations delegates can expect in Toronto.

‘This year’s program showcases the breadth and complexity of the challenges facing gambling regulators worldwide, from protecting player wellbeing to tackling illegal markets and understanding new technologies,’ Haden said.

‘I encourage regulators, researchers and policy professionals from around the world to join us in Toronto. The conference is a space to learn, share experience, challenge assumptions and shape the future of effective, collaborative regulation.’

Confirmed speakers and panellists include:

Andrew Rhodes, CEO, Gambling Commission, Great Britain
Anders Dorph, Director, Danish Gambling Authority, Denmark
Dr Karin Schnarr, CEO and Registrar, Alcohol and Gaming Commission of Ontario, Canada
Mark Vander Linden, Director of Research and Responsible Gaming and Carrie Torrisi, Chief of Sports Wagering Division, Massachusetts Gaming Commission, United States
Bashir Are, CEO, Lagos State Lotteries and Gaming Authority, Nigeria
Teo Chun Ching, Chief Executive, Gambling Regulatory Authority, Singapore
Ladipo Abiose Akolade, Founder, GamblePause Initiative Africa, Nigeria
Rasmus Kjaergaard, CEO, Mindway AI, Denmark
Tracy Parker, Senior Vice President, Accreditation, Advisory and Insights, Responsible Gambling Council, Canada
Pedro Romero, Chief of Safer Gambling Partnerships, BetBlocker, Gibraltar
Sonia Wasowska, Head of Supervision, General Commercial Gaming Regulatory Authority, United Arab Emirates
Steven Blackburn, Partner, Ashurst Risk Advisory, Australia