partnerships
Gordon Moody Partners with No Trace to Produce the Short Film “Terminal”

Gordon Moody, a leading charity providing support for individuals affected by gambling addiction, has partnered with No Trace to produce the upcoming short film “Terminal,” which tells the story of a young British South-Asian man grappling with addiction to fixed odds betting terminals (FOBTs). This collaboration aims to raise awareness of the devastating impact of gambling addiction and provide support to those in need.
Terminal follows the journey of a young man called Rav, played by Jaz Singh Deol as he becomes increasingly consumed by his addiction to FOBTs. The film explores the psychological and emotional toll it takes on his relationships, his mental health and his future whilst highlighting the often-overlooked experiences of individuals from minority communities with its raw, empathetic portrayal of the struggles faced by those battling gambling addiction.
Gordon Moody CEO Monica Shafaq said: “We are thrilled to partner with Terminal to help shine a light on the challenges faced by individuals living with gambling harm, particularly within the British South-Asian community. This powerful film provides a much-needed narrative that speaks to the heart of the issue, allowing us to reach new audiences and foster a deeper understanding of the realities of gambling related harm and the stigma faced by many which prevents them from reaching out for help. At Gordon Moody, we are dedicated to offering life-changing support, and we hope this film will spark meaningful conversations for those that the film resonates with.”
Writer/Director of Terminal, Sunny Bahia, said: “Terminal is not just a film, it’s a conversation starter. Gambling addiction is a hidden struggle that often goes undiscussed, especially in communities where stigma and silence prevail. My goal with this film was to create a piece that is both artistically compelling and also socially relevant whilst remaining true to my own experiences with gambling harm. Having the support of Gordon Moody on this project has been an incredibly rewarding experience, and I hope the film opens doors for more awareness, more support, and ultimately, more lives saved.”
Lead Actor, Jaz Singh Deol who plays Rav, said: “Portraying a character who develops and struggles with gambling addiction was both challenging and deeply meaningful. Preparing for the role has opened my eyes to an issue that affects millions, yet remains largely invisible. I hope this film helps break the stigma around addiction and encourages more people to seek help. It’s been an honour to bring this important story to life and to collaborate with Gordon Moody.”
Gordon Moody is hosting an exclusive private media screening and panel discussion on Thursday 10 April. The screening will take place at the Birmingham Odeon Cinema from 2 pm.
The post Gordon Moody Partners with No Trace to Produce the Short Film “Terminal” appeared first on European Gaming Industry News.
Latest News
MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal!

Casino Portugal, one of the leading online gaming operators in the country, has announced the addition of MGA Games titles to its digital entertainment catalog. Thanks to this partnership, users can now enjoy some of the Spanish developer’s most successful releases, such as O Bandido Explosivo, O Gato Mago, Fortuna do Petróleo, Mar Dourado Megaways, Avalanche Selvagem, Minerais Mágicos, Carnaval de Lendas Míticas, and Giro Estelar, among others. This integration strengthens the casino’s content offering, which currently includes over 800 available games.
The arrival of MGA Games’ titles marks another step in Casino Portugal’s strategy to offer a diverse, safe, and high-quality gaming experience tailored to the tastes of the local audience. MGA Games, in turn, continues to expand its international presence with its innovative localized productions, which are already a benchmark in Spain, Europe, and Latin America. With a catalog of over 200 games and 20 years of industry experience, the company is recognized for its ability to adapt to each market.
“We are very pleased with the launch of our games at Casino Portugal, a leading company in the sector. This agreement allows us to bring our productions even closer to the Portuguese audience, a strategic market in our European expansion,” said Javier Lanfranchi, Commercial Director of MGA Games. “We will continue to invest in innovative and localized content that connects with players in each country.”
The post MGA Games’ Iconic Slot Catalogue Now Live on Casino Portugal! appeared first on European Gaming Industry News.
Asia
Max Level Wins PR Mandate for Riot Games in India and South Asia

Max Level will work closely with Riot’s India and South Asia teams to amplify brand campaigns, regional esports initiatives, product updates, and community-first storytelling in India, Bangladesh, Nepal, and other South Asian markets. The collaboration aims to build authentic, culturally resonant narratives that reflect Riot’s mission as a player-focused organisation.
The win follows a competitive multi-agency pitch process that saw Max Level selected from among several top PR agencies. The decision was based on Max Level’s deep understanding of the gaming and esports audience, its creative-first approach, and its proven ability to drive conversation and cultural relevance.
Siddharth Nayyar, Co-founder and Chief Executive Officer at Max Level, said, “Winning the PR mandate for Riot Games is a defining moment for us. Riot has not only shaped the modern multiplayer era but also built global communities around player-first values. We’re thrilled to help expand that legacy in India and South Asia, a region that’s growing and evolving at a breakneck pace.”
Max Level’s mandate includes ongoing campaign support for key products and IPs, regional amplification of Riot’s global esports events, as well as strategic counsel on community engagement and creator collaborations. The agency’s track record with brands like NODWIN Gaming, SuperGaming, CyberPowerPC India, KRAFTON, ESL FACEIT Group among others makes it uniquely positioned to drive culturally relevant PR in gaming and esports.
According to the Lumikai State of India Gaming Report 2024, India’s gaming market reached $3.1 billion in FY23, with projections to hit $7.5 billion by FY28, fueled by a base of over 568 million gamers, nearly half of whom are paying users. The report also highlights how India is now the largest consumer of mobile games globally, creating an immense opportunity for publishers like Riot to scale their reach and community.
The post Max Level Wins PR Mandate for Riot Games in India and South Asia appeared first on European Gaming Industry News.
partnerships
kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season
kwiff, the super-charged sports betting service, has been unveiled as the official betting partner and Back of Shirt Sponsor of Motherwell FC ahead of the 2025/26 Scottish Premiership season in a 2-year agreement at least.
This is kwiff’s debut football partnership in Scotland, and signifies a big step forward as the brand continues to amplify its UK presence. As part of the agreement, kwiff’s branding will feature on the back of the club’s home and away kits, along the bottom.
Garry McGibbon, Director of Spryme Limited, commented: “We’re very pleased to join forces with Motherwell FC, a club with a proud history and passionate fans. Working with Motherwell gives us the perfect chance to introduce our brand to Scottish supporters – and we’re looking forward to getting behind Motherwell in the upcoming campaign.”
Suzanne Reid, Commercial Director at Motherwell FC, said: “Welcoming kwiff as our Official Betting Partner and Back of Shirt Sponsor for the 2025/26 season is the perfect way to kick-start our campaign. It’s great to have kwiff behind us for the season ahead.”
The post kwiff unveiled as official betting partner and Back Of Shirt sponsor of Motherwell FC for 2025/26 Season appeared first on European Gaming Industry News.
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