Latin America
São Paulo hosts the biggest betting event in Latin America.

The BiS SiGMA Americas event takes place from April 23 to 25 at the Transamerica Expo Center, in São Paulo / SP.
The month of April has already arrived with strong expectations from the global sports betting and online gaming industry in relation to Brazil, all due to the event that is already a part of the global gaming calendar.
Thinking about meeting the demand of the national and international market and offering the best space for networking in Latin America, the organization of BiS SiGMA Americas is finalizing preparations for the biggest edition in history, which will take place on the 23rd, 24th and 25th of April.
The objective is to allow contact between the sector and government figures, promote debate on the present and future of the Brazilian scenario with panels and lectures by experts and world-renowned personalities, as well as present the best structure for a betting event on the continent.
After all, BiS SiGMA Americas arrives with an area 30% larger compared to last year, 253 exhibitors and several confirmed sponsor companies.
With all stands sold and the expectation of breaking attendance records over the two days of the fair, the estimate is that more than ten thousand people will visit the Transamerica Expo Center, in São Paulo (SP).
Schedule
The schedule for the most important meeting of the iGaming, Bettech and betting ecosystem in Brazil and Latin America features highlights every day. The opening day, April 23rd, consists of a welcome ceremony at the official hotel and the relevant SiGMA Awards, at UM Rooftop.
The fair officially opens to the public the following day, the 24th, with an extensive agenda of seminars, debates and activities with recognized names in the global industry. The fair and congress will take place from 9am to 6pm, with the revelation of the BiS Awards winners closing the activities in style.
It is worth remembering that the award is already consolidated by opening space for fraternization and exaltation of executives and companies that contributed most to the iGaming and betting industry in Brazil during the last year.
The convention opens its doors for the last time in 2024 on Thursday the 25th, with an exchange of ideas, information and insights in the conference and exhibition space.
The end of the event will bring a difference this time, by heading to the octagon, that is, including an MMA tournament. This is Centurion FC 19 with an incredible card of duels, but with emphasis on the main fight between Yuri Neles and Fabricio Azevedo.
Carlos Cardama, co-founder of the Brazilian iGaming Summit, highlights: “We have great expectations for this year’s edition, which will be even bigger and better than our previous one. We are very proud to present this event, which is so important for our industry, together with SiGMA, which makes us great and also places us on a global level, as we are, due to our size and market potential, one of the best world events in our industry.”
The complete schedule for each day of the event can be found on website.
Accreditation and parallel agenda
So that this year’s event can cover the greatest number of topics, businesses, and people in a single environment, BiS 2024 will once again feature two initiatives taking place in parallel: Afiliados LATAM and Bet Expo.
LATAM Affiliates: It is an affiliate marketing conference for the iGaming industry, which provides an opportunity for industry experts, leaders and companies to discuss the latest affiliate marketing trends and strategies, as well as establish valuable contacts in the Brazilian and Latin American market. American iGaming and sports bettings.
Bet Expo: In its second edition, it is the first major fair dedicated to Brazilian sports bettors. The convention allows visitors the opportunity to meet the main betting houses operating in the Brazilian market, as well as the most famous tipsters and experts in the community.
Now, if you don’t want to miss anything from these three days of total immersion in the iGaming and sports betting industry, ticket purchases must be made via the event’s official website. Additionally, advance badge collection will take place on the opening day, April 23, at the pavilion and official hotel of BiS SiGMA Americas.
“We know that players, professionals and personalities are waiting for the biggest edition and structure in the history of our event, not only due to recent regulatory events, but also because all the attention is focused on Brazil, now more than ever”, declares Alessandro Valente, co-Founder of the Brazilian iGaming Summit.
“We are aware of our mission, and we work hard to make this edition of BiS SiGMA Americas a milestone for Brazilian and Latin American industry. We are waiting for everyone between the 23rd and 25th of this month to help build a bright future for our market”, he adds.
Galy Olazo
Win Systems will showcase its latest innovations at an exclusive showroom in Peru

Win Systems, a leading provider of technology for the gaming and entertainment industry, will host an exclusive event on May 28 and 29 at its offices in Peru, where it will present a showroom dedicated to present its latest innovations in products and solutions for casinos and venues.
One of the main highlights of the event will be the live presentation of the Gold Club Colors electronic roulette, an evolution of the company’s flagship model that incorporates a high level of aesthetic and functional customization. This upgraded version allows the product design to be adapted to the visual identity of each casino, providing a unique opportunity to enhance the ambiance and distinctive character of every venue. Operators will be able to fully customize the LED colors and handrests, as well as other key components such as the cylinder, ball track cone, and cylinder cover, achieving seamless integration with the casino environment. This flexibility makes the Gold Club Colors a strategic tool to stand out visually and enrich the gaming experience.
“We want our partners and operators in Peru to experience this firsthand. This event will not only allow them to explore our products in detail but also see how the new functionalities of the Colors take the gaming experience to the next level,” said Galy Olazo, Country Manager Peru.
In addition to the aesthetic customization options, attendees will be introduced to the new game layout design and the innovative dynamic paytable, which adjusts payouts according to each game’s dynamics, offering a more strategic and engaging experience for players.
The Win Systems showroom in Peru is a unique opportunity to see one of the world’s most renowned electronic roulettes in action—now with more technology, more customization, and more value for operators.
Win Systems invites all interested parties to schedule an appointment by writing to [email protected].
The post Win Systems will showcase its latest innovations at an exclusive showroom in Peru appeared first on Gaming and Gambling Industry in the Americas.
Anastasia Rimskaya
Aviatrix now live with Vibra Solutions

Aviatrix, the award-winning crash game, is now live with Vibra Solutions, with a focus on growth in key Latin American markets.
The partnership between Aviatrix and Vibra Solutions was signed last year, and with the integration now complete, Vibra Solutions’ operator partners now have access to the game. Vibra Solutions is certified in Brazil, Peru, Argentina (LotBa) and Malta.
Anastasia Rimskaya, Chief Account Officer at Aviatrix, said: “We’re thrilled to be live with Vibra Solutions, a company that truly understands the unique needs of the Latin American market. This partnership is a major milestone in our expansion strategy across the region, and we’re confident that operators and players alike will love what Aviatrix brings to the table.”
Federico Saini, Chief Commercial Officer at Vibra Solutions added: “Aviatrix has quickly become one of the most talked-about games in the industry, and we’re delighted to bring it to our operator partners across Latin America. It’s innovative, engaging, and perfectly suited to the preferences of our markets. We look forward to seeing strong results as we roll it out across the region.”
The post Aviatrix now live with Vibra Solutions appeared first on Gaming and Gambling Industry in the Americas.
Andres Troelsen Belatra Games’ Commercial Director for Latin America
Belatra amplifies Argentine presence through partnership with Sportsbet

Belatra Games, the specialist online slots developer, has amplified its presence in the Argentine market through a partnership with sports betting operator, Sportsbet.
Betting site Sportsbet is highly respected across the country, offering a wide range of online games, including slots, roulette and blackjack, as well as a live casino that provides an immersive experience for players.
As part of the agreement, Belatra will integrate a selection of its games, including popular hits Mummyland Treasures, Rise of Zeus, Golden øks, Make it Gold, and newly released Cyber Gypsies.
In June, Belatra will be heading to PGS – Peru Gaming Show, Latin America’s leading international gaming fair, further emphasising its commitment to the LatAm region.
Andrés Troelsen, Belatra Games’ Commercial Director for Latin America commented: “Belatra continues to bolster our presence in LatAm and collaborating with Sportsbet gives us the perfect chance to accelerate our growth in Argentina. Sportsbet has a strong brand presence in the country and we look forward to enhancing their platform with a selection of our most popular games.
Anahi Melisa Garcia, Project Manager Sportbet Argentina: “We are excited to add Belatra titles to our platform, with the goal of continuing to elevate the gaming experience we offer. This partnership allows us to expand our casino catalog with high-quality, internationally recognized content. We are confident that this collaboration will mark the beginning of a strong and lasting relationship, and we believe it will be key to our growth within the Argentine market.”
The post Belatra amplifies Argentine presence through partnership with Sportsbet appeared first on Gaming and Gambling Industry in the Americas.
-
Esportes da Sorte4 weeks ago
Esportes Gaming Brasil, the group behind Esportes da Sorte and Onabet, announces Hugo Baungartner as Executive Director for Institutional Relations and Partnerships
-
Africa4 weeks ago
Cross Switch Bolsters African Footprint with Strategic Partnership with Pesawise
-
Australia4 weeks ago
ACMA Imposes Fine of $500,800 on PointsBet
-
Asia3 weeks ago
PAGCOR CHAIRMAN, ENTIRE BOARD TENDER COURTESY RESIGNATION
-
Africa4 weeks ago
QTech Games wins Leader in Online Casino at the 2025 SBEA+ Eventus Awards
-
Baltics4 weeks ago
Modern Oracles & Smart Payments: Finrax’s Vision for Blockchain, AI & Beyond
-
Australia4 weeks ago
ACMA Imposes $1 Million Fine on Unibet
-
Balkans4 weeks ago
EGT Digital at Belgrade Future Gaming 2025: Get ready to be fascinated