Free Bets signs exclusive deal with The Racing Blogger to become horse racing brand ambassador

Freebets.com, the leading U.K. sports betting affiliate brand, is delighted to announce an ongoing partnership with horse racing influencer extraordinaire, Stephen ‘The Racing Blogger’ Power.

Effective immediately, the collaboration throughout 2026 will see Stephen (often referred to as Blogger or Bloggsy) covering all the major racing events within the National Hunt calendar, including none other than the Cheltenham Festival and the Grand National.

His unique and energetic insight will be posted across his and all of Free Bets digital platforms and social media accounts.

Additionally, Racing Blogger will be penning betting previews and tips articles covering both racing and football, as well promotion of the soon to be launching free to play games available on the freebets.com website.

Dominic Celica, Head of PR at Free Bets, said: “The Racing Blogger has amassed over 300,000 followers across X and Instagram, and is the leading content creator and social media personality in racing. We are delighted to be working with him and have an incredible amount of content in the pipeline.”

On the partnership, Stephen Power added: “I am delighted to collaborate with Free Bets to deliver engaging content through two of the biggest race meetings of the year and promote their brand to give racing enthusiasts winners, offers, and the best insight in the sport. I am sure we will work on some really special content.”