22Bet Partners, HellPartners and PlayamoPartners Present: Empire of Success at SiGMA Rome 2025

When SiGMA takes over Rome from November 3–6, the city becomes the epicenter of iGaming. But on November 4, all paths lead to one destination: Atlantico Live, where three powerhouse brands — 22Bet Partners, HellPartners, PlayamoPartners, and  — will set the stage for the most unforgettable night of the conference: Empire of Success.

Headlining the night is Armin van Buuren — a five-time #1 DJ in the world whose sets have defined a generation of electronic music. For one night only, his festival-scale sound and light show will take over Atlantico Live, turning 3,000 affiliates into the biggest crowd SiGMA Rome has ever seen.

Not an Invite-Only. A Statement.

In an industry where parties are usually small, exclusive, and hidden behind velvet ropes, Empire of Success breaks the mold. Not by lowering the bar — but by raising the ceiling. By opening registration to all affiliates, the organizers are sending a bold message: every partner deserves a seat at the table — and a place on the dancefloor. Every detail reflects the strength of the hosts. 22Bet’s precise, global execution. HellPartners’ bold, no-limits approach. PlayAmo’s polished, premium feel.  It’s not “another night out.” It’s a VIP-standard experience, scaled for thousands, powered by brands with the vision (and the muscle) to make it happen.

Atmosphere & Format

From 21:00 until 02:00, Atlantico Live will turn into a fusion of sound, lights, and community. Expect world-class production, multiple bars, and a crowd that feels less like an audience and more like a movement. A dedicated VIP zone, curated by the organizers, will host selected partners with its own private bar and light bites, offering space to connect, regroup, or recharge between sets.

Together, these three brands have turned what could have been another closed-door party into a gift from the industry to the industry — one that makes every affiliate feel like the main guest. And you definitely don’t want to miss this.

About the Organizers

• 22Bet Partners is a multibrand affiliate program uniting 7 brands across casino, betting, and esports. Operating in 80+ GEOs, the program offers high-performing products, advanced analytics, and 24/7 support — making it a trusted and dynamic partner for affiliates worldwide.
• HellPartners creates custom-built iGaming brands with 25%+ click-to-deposit and 50%+ reg-to-deposit, across 20+ GEOs. Their philosophy is simple: no limits, only results.
• PlayamoPartners manages 17 products in 20 GEOs, with over 5 million players onboard. Known for stable payouts and personalized offers, they’ve built a reputation on premium partnerships.

Event Details

📍 Venue: Atlantico Live, Rome
📅 Date: November 4, 2025
⏰ Time: 21:00 – 02:00
🎶 Headliner: Armin van Buuren
👥 Capacity: 3,000 affiliates
✅ Registration: Open

When the business of SiGMA ends, Empire of Success begins. Three powerhouse brands, one legendary DJ, and thousands of affiliates under one roof. If you’re in Rome and you’re in the industry, this is the night you cannot miss.

Registration is open now. Claim your place in the Empire.