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Winpot names Miroslava Montemayor as brand ambassador

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Leading Mexican online casino and sportsbook, and glamorous sports broadcaster, join forces to promote the brand to more players than ever before

Winpot, Mexico’s player-favourite online casino and sports betting brand, has signed popular sports broadcaster Miroslava Montemayor to its growing team of brand ambassadors.

Miroslava is a former beauty pageant winner who has become one of the leading sports broadcasters and TV personalities in Mexico.

Her TV career began back in 2014, appearing on TV Azteca Noreste’s sports show where she covered the 2015 Pro Bowl and the Super Bowl XLIX from Glendale, Arizona.

She then left Azteca to join ESPN, where she presented the Spanish-language version of NFL Live, as well as ESPN Mexico’s afternoon sports talk show, Los Capitanes.

In 2017, she became anchor for the Spanish version of SportsCenter and hosted a show called Otra Ronda, which aired on ESPN2 in Mexico.

Today, she hosts the Champions League and Premier League coverage for TNT Sports Mexico.

As a Winpot brand ambassador, she will promote the hugely popular online casino and sportsbook to her fans through a range of campaigns and media activations.

This includes the brand’s latest TV campaign, set to air in August, which is focused on Winpot offering the best odds, guaranteed.

Winpot, which is powered by the cutting-edge Wiztech platform, has become the go-to destination for online casino players and sports bettors in Mexico.

It offers generous bonuses, localised payment options and a vast game lobby covering slots, table games, instant wins, live dealer and more, as well as the best odds across a huge range of sports.

Yoni Sidi, CEO at Winpot, said: “Miroslava is one of the most loved sports broadcasters in Mexico, combining her deep knowledge of the game with her captivating presenting style.

“This has seen her build a large and loyal fanbase across Mexico, and through this partnership, we can introduce these people to Winpot for the first time.

“We are really excited about our upcoming TV ad campaign, with Miroslava taking centre stage.”

Miroslava Montemayor, sports broadcaster and Winpot brand ambassador, added: “Winpot is one of the most trusted betting brands in Mexico, and I’m delighted to have been announced as a brand ambassador.

“I’ve had great fun filming the TV ad campaign and look forward to seeing it hit TV screens in August.

“This partnership is the perfect fit – I have a large and loyal fanbase of sports enthusiasts, and Winpot provides the superior sports betting experience they deserve.”

 

The post Winpot names Miroslava Montemayor as brand ambassador appeared first on European Gaming Industry News.

Zoltán Tűndik is the Co-Founder and Head of Business at HIPTHER, the media powerhouse. A visionary publisher and event architect since 2015, Zoltán bridges the worlds of gaming, fintech, blockchain, and AI through industry-defining conferences in Prague, Warsaw, and the Baltics. A TEDx speaker and host of the HIPTHER Talks podcast, he is dedicated to reshaping the intersection of media and technology. When not curating world-class content, Zoltán is a dedicated duathlete competing in international events.

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