The transformative power of remote work: A ClickOut Media case study

In the wake of a seismic shift towards remote working, ClickOut Media can attest to the transformative power of this model. As a global affiliate marketing company, we’ve embraced a 100% remote working policy from Scotland to Venezuela, which has not only fuelled our exceptional growth, but also enhanced employee satisfaction and productivity.

A new 2024 survey published by Great Place to Work and conducted over three years found that remote workers are 28% more likely to look forward to work than their office-bound counterparts. This statistic underscores the profound impact of remote work on employee morale, which in turn contributes towards overall business success.

Increased employee satisfaction

The benefits of remote working are manifold, with employee satisfaction being a significant highlight. Remote work provides flexibility, which is a crucial factor in employee happiness. The ability to tailor work hours around personal commitments allows employees to achieve a better work-life balance. This flexibility translates into increased job satisfaction, as employees no longer feel the strain of balancing their professional and personal responsibilities.

At ClickOut Media, we’ve observed firsthand how remote work can lead to a more engaged workforce. Our team members appreciate the autonomy and trust placed in them, which in turn fosters a culture of accountability and high performance. The absence of a commute not only saves time but also reduces stress, which allows employees to start their workday with a positive mindset after a session in the gym or a restorative dog walk.

Enhanced productivity and performance

Going fully remote is not without its challenges. But contrary to the scepticism surrounding remote work’s impact on productivity, numerous studies have shown that remote workers often perform better than office-mandated staff. The flexibility to create a personalised work environment allows employees to work during their most productive hours, as well as in settings that maximise their efficiency. This adaptability leads to higher quality work and greater output.

The freedom to work remotely has helped us to attract top talent from around the world, which has been transformative for D&I by enriching our team with different perspectives and expertise.

Cost savings for employees and employers

Further, remote work offers substantial financial benefits for both employees and employers. Employees save on commuting costs, work attire, and meals, which have spiralled with the increased cost of living. These savings can significantly enhance their disposable income each month. For employers, the savings on office space, utilities, and other overheads can be redirected into core growth initiatives.

ClickOut Media has reinvested these savings into providing our remote workforce with the technology and resources they need to flourish. This reinvestment strategy has paid off, as our employees feel supported and equipped to deliver their best work.

Positive environmental impact

The environmental benefits of remote work cannot be overlooked at a time where ESG is a key consideration for all major growth companies. Reduced commuting leads to lower carbon emissions, reducing our carbon footprint and promoting sustainable business practices.

The future of work

The Great Place to Work survey highlights a crucial insight: remote work is not just a temporary solution, but a viable long-term strategy that benefits both employees and employers. As the workplace continues to evolve post-Covid, companies that embrace remote work will likely see higher employee retention, greater job satisfaction, and improved overall performance.

At ClickOut Media, our commitment to a remote-first policy is a reflection of our belief in the power of flexibility, autonomy, and trust. As we continue to grow, we remain dedicated to fostering a work environment that meets the demands of the modern workforce.