Canada
NHL Announces Expanded Calendar, New Brand Identity for Esports Champions
The National Hockey League (NHL) has announced an extensive format change to the programming calendar for its annual esports initiatives played on the EA SPORTS NHL game title. The tournament, now in its sixth season, has been rebranded as the EA SPORTS NHL 23 World Championship. The annual global tournament showcases a new creative vision and an expanded calendar of events that aligns with the NHL season.
Players and fans will have the opportunity to engage with more NHL esports content than ever before under the tournament umbrella – including live Twitch streams, Club tournaments, in-person events, and NHL player content, with an official World Championship making its triumphant return in June coinciding with the 2023 NHL Awards and 2023 Upper Deck NHL Draft.
“Expanded programming in NHL markets and participation from all 32 Clubs has always been our ultimate objective as we continue to grow the NHL gaming ecosystem. As we head into the EA SPORTS NHL 23 World Championship season, we are excited to provide more global opportunities for players to compete at the highest level, more consistent social engagement across NHL platforms and the culmination of funnel tournaments at NHL signature events to showcase the skills of our players to our enthusiastic CHEL community,” Chris Golier, NHL Group Vice President of Business Development and Technology Partnerships, said.
Registration for the EA SPORTS NHL 23 World Championship and ancillary events begin on Thursday, December 8. Players and fans can stay up-to-date and follow all the action on the official tournament website, www.nhl.com/NHL23, and on social platforms using the #NHL23WC hashtag.
The Club Championship component of the tournament will add 32 prominent events to the calendar and allow NHL Clubs to expand their gaming presence, engage a younger audience, and crown an EA SPORTS NHL 23 Club Champion. All NHL Clubs will host an esports tournament where the winner will receive prize money and an automatic bid into the EA SPORTS NHL 23 North American Championship knockout round.
EA SPORTS’ new cross-platform matchmaking ability will enable players to square off against opponents on the same console generation, creating larger player pools and shortening queue times to ensure players have more options to face off and spend less time waiting to take the ice. Each ancillary event will produce two winners – one from each respective console generation (one from PlayStation 4 / Xbox One and one from PlayStation 5 / Xbox Series X|S) – who will then continue play in the EA SPORTS NHL 23 World Championship draw. This will give players more chances to play, qualify and win, and fans more touchpoints to the CHEL community.
The new tournament structure will see the NHL also host a new slate of online open tournaments in North America and Europe with finalists having the chance to attend an in-person final event during NHL North American signature events, including the 2023 Honda NHL All-Star Weekend and 2023 Navy Federal Credit Union NHL Stadium Series.
Alberta Gaming
Edmonton Elks, Play Alberta Connect on New Partnership

Home field advantage has a new name, as the Edmonton Elks announced that Play Alberta Field at Commonwealth Stadium is now the home of the Elks.
The field naming rights are part of a broader multi-year agreement between Play Alberta and the EE, making Play Alberta the official sports betting partner of the Club.
“We couldn’t be more excited to expand our partnership with Play Alberta. This partnership is about more than just putting a name on the field – it’s about building something meaningful for our fans and our community. Play Alberta is an Alberta-based organization that shares our values and our commitment to giving back. Together, we’re creating new ways for fans to connect with our team and experience the game day atmosphere in a whole new way,” said Elks President and CEO Chris Morris.
The expanded relationship between the Elks and Play Alberta will allow the game day experience to continue to grow. Fans can look forward to unique activations and promotions around the stadium, including the chance to win game tickets and memorabilia.
“Since Play Alberta’s launch five years ago, our team has made it a priority to connect with the communities where our players live and work. We are very excited to join the Edmonton Elks on the field on game days during upcoming CFL seasons. Play Alberta Field at Commonwealth Stadium allows us to partner with the Elks and showcase two brands built for Albertans in a historic Edmonton location,” said Alberta Gaming, Liquor and Cannabis Chief Executive Officer Kandice Machado.
The Elks open their 76th season on Saturday, June 7 in Vancouver when they take on the B.C. Lions. Edmonton’s home opener at Play Alberta Field at Commonwealth Stadium is slated for Thursday, June 19 against the Montreal Alouettes.
The post Edmonton Elks, Play Alberta Connect on New Partnership appeared first on Gaming and Gambling Industry in the Americas.
BCLC
BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back

BCLC has launched a Scratch & Win ticket that is a win-win for both the Top Prize winner and their registered B.C. charity of choice.
The Greater Good Giveaway ticket offers a Top Prize of $10,000 for the winner and $10,000 for their registered charity of choice, selected from a list of British Columbia charities on CanadaHelps.
Thomas D’Cruz from Richmond is the first Top Prize winner for Greater Good Giveaway. D’Cruz selected the B.C. Children’s Hospital Foundation to receive the $10,000 charity prize, sharing that he “wanted to help children.” The winning ticket was purchased at Walmart on Alderbridge Way in Richmond.
There are over 12,000 registered B.C. charities on CanadaHelps for Top Prize winners to select from that support a variety of different causes, including arts and culture, education, social services and more.
“At BCLC, we believe that when we share the wins, we feel more connected to each other, our communities and our province,” says Natasha Questel, BCLC Chief Social Purpose Officer and Vice President of Marketing. “Our players have shared that they are interested in different types of prizing that go beyond a dollar amount, so as we celebrate our 40th anniversary we’re thrilled to launch the Greater Good Giveaway – a ticket that allows our players the chance to support causes that resonate deeply with them, and aligns strongly with our social purpose – to generate win-wins for the greater good.”
Greater Good Giveaway tickets are $2 each and are available for purchase at lottery retailers across the province. For full details on the Greater Good Giveaway ticket, including how to play, please visit our website.
In 2024, B.C. lottery players have redeemed more than $137 million in winnings from Scratch & Win.
Since 1985, BCLC has delivered more than $29 billion to the provincial government to support communities, provincial programs and services, charities and major events that have helped shape B.C.
The post BCLC Celebrates its 40th Anniversary With New Scratch & Win that Lets Winners Give Back appeared first on Gaming and Gambling Industry in the Americas.
Adam Fonsica Co‑Founder & COO at Random State
Random State obtains Ontario iGaming licence

Random State (“RS”), the Swedish studio behind next‑generation iLottery and multiplayer bingo content, has been granted a Gaming‑Related Supplier – Manufacturer licence by the Alcohol and Gaming Commission of Ontario (AGCO). The approval, effective 14 May 2025, authorises RS to offer its games and platform services to licensed operators across Ontario.
“Securing the Ontario licence is a milestone our entire team has worked tirelessly toward,” said Adam Fonsica, Co‑Founder & COO at Random State. “Ontario not only validates the quality and integrity of our technology; it provides a launchpad for our broader North‑American expansion. We can’t wait to introduce our eInstant titles and multiplayer bingo hub to Ontario players later this year, together with a soon‑to‑be‑announced operator.”
The licence clears the way for RS to roll out its full product portfolio in Ontario:
Interactive eInstants – instant‑win games that re‑imagine traditional lottery mechanics with modern gameplay and rich visuals.
Multiplayer bingo – a complete suite of 90-, 75-, 80/60/40‑ and 30‑ball variants, featuring progressive jackpots, Pot Booster and real‑time chat hosting.
Turn‑key iGaming platform – advanced Player Account Management (PAM), certified RNG, gamification engine and a WYSIWYG game‑configuration tool that lets operators launch new games in minutes.
Random State expects its first Ontario go‑live in Q3 2025, delivering both eInstants and multiplayer bingo on day one.
The post Random State obtains Ontario iGaming licence appeared first on Gaming and Gambling Industry in the Americas.
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