Australia
AHA NSW Partners with Entain Australia
The Australian Hotels Association NSW (AHA NSW) and Entain Australia, part of one of the world’s largest sports betting groups, have formed a partnership to acknowledge the place of digital wagering platforms in the betting landscape within NSW hotels.
The long-term agreement will provide an opportunity for Entain Australia to promote its digital wagering brands – Ladbrokes and Neds – in the state’s pubs through a new advertising and sponsorship arrangement.
The arrangement does not interfere with the exclusive license that TAB has in New South Wales for physical outlets. That license was brokered by the State Government in 2013 and runs until 2033.
NSW hotels that decide to enter into the agreement with Entain Australia will display in-venue advertising for Ladbrokes or Neds promoting their digital wagering platforms. They will not install or operate any physical Entain wagering facilities; receive any commission from Entain for any bets placed; have staff operating Entain wagering terminals eg portable iPads or phones; have staff accepting bets from hotel patrons on behalf of Entain; advertise to the general public on the exterior of their hotel; or do anything else which may offend Tabcorp’s retail exclusivity in NSW. The agreement simply markets a form of wagering that many punters already use.
AHA NSW CEO John Whelan said: “The reasons for this new partnership are simple. For decades now, many NSW hotels have operated PubTABs for Tabcorp at a significant loss – primarily due to high Sky Channel and EBT (betting terminal) fees. In country NSW it’s even worse, with the majority of country pubs currently running their PubTAB at a loss.
“Today’s partnership with a world leader in Entain will finally give NSW hotels competition and choice.”
Entain Australia CEO Dean Shannon said: “We applaud AHA NSW for their vision in agreeing to work with us to bring this partnership to life.
“While there is still value in more traditional cash retail wagering, there is a highly engaged audience of punters who like to go down to their local for a bet with their mates, and how they do that has evolved.
“This partnership recognises that evolution and is about offering choice for the benefit of AHA NSW members and their patrons. There is no reason why traditional cash wagering can’t co-exist in a hotel, alongside an advertising sponsorship arrangement with Entain that promotes the digital offering of one of our leading brands.
“Entain recognises the opportunity for us to connect and communicate with the audience inside hotels is valuable and we intend to support the operators of those venues, just as we would any other advertising channel.”
Whelan said it was clear pub patrons had embraced wagering via a smartphone a long time ago.
“Our patrons are already exposed to advertising from corporate bookmakers on our pub TV screens, on the radio, in newspapers and on their phones.
“Increasingly people are choosing to bet on the races or the footy on their phones – not in the traditional retail environment. Today, most people betting on their phone in a NSW pub are placing a bet with Ladbrokes, Neds or another corporate bookmaker.”
The CEO also reiterated that AHA NSW was committed to its supportive partnership with Tabcorp.
“Retail wagering in our venues is extremely important, with NSW pubs generating about half the current national PubTAB turnover,” he said.
“Tabcorp has a long-term exclusive retail licence in NSW and, of course, we will continue to support TAB retail in-venue.”
Australia
Martin Pakula Named Chair of Crown Melbourne

Crown Resorts has announced that The Hon. Martin Pakula will join the Board of Crown Melbourne, effective May 1, 2025, and will succeed Mr. Ian Silk, as Chair, from July 1, 2025.
As Chair, Mr. Silk has successfully led Crown Melbourne through a period of unprecedented remediation and transformation during the past two and a half years. Mr. Silk’s strong leadership through the organisation’s operational and cultural transformation, saw Crown Melbourne regain its licence from the Victorian Gambling and Casino Control Commission. To ensure a seamless transition Mr Silk will remain in his role until 1 July 2025.
As incoming Chair, Mr. Pakula brings a wealth of experience to the position, having previously served as Attorney-General, and Minister for Tourism, Sport, and Major Events in the Victorian government. He currently serves as Chair of the Australian Grand Prix Corporation.
Crown Resorts CEO, Mr. David Tsai, said: “Martin’s appointment comes at an exciting time as Crown continues to focus on innovation and growth. I look forward to Crown benefiting from Martin’s extensive industry and leadership experience. I would like to express my sincere thanks to Ian for his exceptional leadership and the pivotal role he played in overseeing Crown Melbourne’s extensive transformation.”
Mr. Silk said: “It has been an honour to serve as Chair. I am extremely proud of what we have achieved over the past two and a half years, and I want to thank everyone at Crown Melbourne for their dedication and hard work. I’m confident Crown Melbourne will continue to thrive with Martin’s leadership.”
Mr. Pakula said: “I am delighted to accept the role of Chair at Crown Melbourne and to play a role in its exciting future. Crown is an iconic business that is a critical part of Victoria’s economy, tourism and entertainment industry.”
The post Martin Pakula Named Chair of Crown Melbourne appeared first on European Gaming Industry News.
Australia
TheLotter Australia: Exciting Changes to the US Mega Millions

Big changes have arrived at the US Mega Millions lottery! From April 8, 2025, better jackpot odds, higher minimum prizes, an improved, built-in multiplier, and a modified Mega Number pool are available – making the game better than ever. To make these great changes possible, ticket prices increased from US$2 to US$5.
The revamped version of this lottery will feature a built-in Multiplier – 2x, 3x, 4x, 5x, or even 10x. The Multiplier will boost non-jackpot winnings based on the number drawn before the draw at no extra cost! As a result, the second-prize winnings could reach an incredible US$10 million. If the Multiplier concept sounds familiar, it’s because, before these changes, players had to pay extra to opt in for the Megaplier; however, the new Multiplier boosts winnings automatically! Moreover, the adaptation to the Mega Numbers pool will streamline the Mega Ball matrix and help form winning matches by reducing the amount of the total number from 25 to 24.
At TheLotter Australia, customers can purchase entries to US MegaLuck, where their selections are matched with an official lottery ticket in the corresponding US Mega Millions draw from licenced US Mega Millions retailers. Since US MegaLuck mirrors the original draw, the changes in April 2025 will apply to it as well.
“It’s exciting to see Mega Millions evolving with major changes that make this popular draw even more appealing to both new and seasoned players. I’m thrilled that customers in Australia can enjoy the revamped game seamlessly through TheLotter Australia’s website and app. And when they win, the customers receive their full prize amount, before taxes are deducted,” said Piers Morgan, Director at TheLotter Australia.
Australians passionate about American lotteries can also join the US MegaLuck draw easily and securely at TheLotter Australia. When a customer wins, TheLotter Australia notifies them promptly. Small prizes are deposited directly into the customers’ accounts, while TheLotter Australia assists with claiming larger prizes.
The post TheLotter Australia: Exciting Changes to the US Mega Millions appeared first on European Gaming Industry News.
Australia
Changes to Tipping Off Offence Came into Effect in Australia

Businesses and individuals bound by the tipping off offence must now consider whether a disclosure could be expected to prejudice an investigation, under changes to the AML/CTF laws that came into force on March 31.
The changes to the offence, which carries a maximum penalty of around $39,000 or up to 2 years in prison, are now focussed on the harms that could flow from a disclosure.
AUSTRAC CEO, Mr Brendan Thomas, said the change is part of AML/CTF reforms passed late last year to expand and simplify the legislation.
“The previous legislation was almost 20 years old and a lot has changed in that time,” Mr Thomas said.
“AUSTRAC is about to usher in 100,000 new businesses to the regime next year and they too will be subject to the tipping off offence.
“The change to the offence is about balancing intelligence gathering with practicality to ensure we can all get the best outcome – identifying criminal activity and driving money laundering out of legitimate businesses.
“We need businesses to work with us to detect illicit transactions – tipping off risks criminals getting a heads up. Criminals can then take action to hide or disguise their illegal activities. However, we know that effective information sharing within and between businesses helps stop money laundering.”
Businesses and individuals covered by the AML/CTF legislation, including banks, casinos, remitters and money lenders, are now prohibited from disclosing certain information to another person (other than AUSTRAC), only where it would or could reasonably be expected to prejudice an investigation.
“The move to a focus on harms strikes a better balance between protecting law enforcement investigations and allowing industry to collaborate in fighting money laundering, terrorism financing and other serious crimes.”
While the tipping off offence changes from March 31, most of the obligations under the amended AML/CTF Act will not come into effect until 2026, when entities in real estate, accounting, precious stones and metals and digital assets come under AUSTRAC’s remit.
The post Changes to Tipping Off Offence Came into Effect in Australia appeared first on European Gaming Industry News.
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