GVC Welcomes Launch of YGAM’s Parent Hub

Global sports-betting and gaming group GVC Holdings has welcomed the launch of Young Gamers and Gamblers Education Trust’s (YGAM) Parent Hub, a new support portal to educate on the potential risks associated with gambling and gaming including products such as loot boxes. The hub, developed with the help of funding from GVC, has been launched to coincide with schools breaking up for summer.

YGAM is a national charity with a social purpose to inform, educate and safeguard young and vulnerable people, helping them build resilience and understand the potential harms caused by gambling and gaming.

With the launch of YGAM’s Parent Hub, the charity aims to: inform parents of ways to build their children’s resilience online and offline, creating a healthy balance and providing resources to help parents engage with their children; educate parents around gaming, in-app purchases and gambling, helping them understand the potential harms caused by online play and the blurred lines between gaming and gambling; and safeguard children through the use of online safety settings and increased awareness of how to stay safe and resilient in their environment.

YGAM’s Parent Hub will help build digital resilience and safeguard children online. In addition to providing resources which underpin informed conversations between parents and children, the hub also provides parents with a number of technical, but easily implementable measures. These include disabling pop-ups, enabling in-app and on-device parental controls, setting passwords for in-game purchases, restricting and disabling in-app purchases, and setting boundaries – for example by setting a monthly spending limit.

“YGAM is an incredible organisation and its simple, usable resources help parents have honest and open conversations with their children about gaming and gambling. We are delighted to have been able to support its vitally important educative resource hub, which launches at a crucial time, during the summer holidays. GVC’s Changing for the Bettor strategy seeks to advance society’s collective understanding of the risks of problematic gaming and gambling, and we look forward to continuing our support of YGAM’s evidence-led efforts in this area,” Grainne Hurst, GVC’s Group Director of Corporate Affairs, said.

“GVC are longstanding supporters of YGAM and we are grateful for their support of Parent Hub alongside operators Lottoland and Playtech as a cross-industry initiative. Our vision was to have an up to date, central expert resource library for parents and carers and extend our successful face-to-face directly to parents, with a fully integrated digital offer, which is phase two of this important initiative,” Lee Willows, YGAM’s Founder and Chief Executive, said.