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32Red, the sponsor of Derby County FC, has launched its latest responsible gambling campaign featuring Wayne Rooney.

32Red released the video as part of their ongoing commitment to encourage responsible gambling, with Rooney at the forefront of the move.

The former Manchester United and England captain, now with Derby, appears in the video along with boxer Carl Frampton and jockey Paddy Brennan.

In the minute-long video, Rooney, 34, who has been open about his own gambling issues in the past, looks straight into the camera and says: “Do you gamble responsibly?”, as well as encouraging gamblers to “set limits on your play” and “how long you play for.”

Neil Banbury, 32Red managing director, said it was vital to have someone with Rooney’s profile and global reach to deliver and get across such an important message.