Central Europe
Symplify links up with LVC Diamond to enhance its CRM strategy
Symplify, market leaders in CRM and AI cloud solutions, has linked up with online casino operator LVC (Las Vegas Casino) Diamond to enhance its CRM strategy.
LVC Diamond’s standout brands are Vegas.hu and Vipcasino.hu which have risen to become two of the premiere online casino sites in the Hungarian market. Symplify is working with Vegas.hu and Vipcasino.hu to enhance its CRM capability and will be integrating its Mail, SMS and Push-package.
Symplify’s CRM expertise will enable Vegasonline.hu to nurture meaningful relationships with its customers by harnessing the full potential of its multichannel engagement strategies. Segmentation and personalised responses will form a core element and can be managed from a single platform.
The powerful Campaign and Journey builder from Symplify will ensure Vegas.hu and Vipcasino.hu builds on its momentum by improving customer engagement through optimising user journeys through its CRM and On-site Optimisation. Symplify’s advanced approach will help optimise Vegasonline.hu’s marketing spend and consolidate customer sentiment.
Symplify’s CEO Robert Kimber said: “LVC Diamond’s Vegas.hu and Vipcasino.hu brand has rightly dominated the Hungarian market and we cannot wait to see the positive impact we can bring from our CRM prowess. Together we’ll be able to showcase Vegasonline.hu’s complete offering and ensure its customers are getting the most from their gaming experiences.”
LVC Diamond’s Development Manager, Marton Bakki said: “Since launching within the Hungarian market we have relentlessly worked to enhance and diversify our offering to meet customer demand. With Symplify onboard we can better engage with our audience and serve them with exactly what they want, when they want.”
London-based video virtuals and instant win games specialist Highlight Games Limited today announces that its flagship products are now live online in Poland with the Fortuna Entertainment Group.
Highlight’s flagship soccer products which feature genuine archive footage from some of the biggest leagues and teams in football are now available to Fortuna’s online customers. Iterations of the product include Italian Football featuring Serie A, Spanish Football featuring LaLiga and English Football featuring English Premier League teams. Additional content featuring ATP Tennis, MotoGP and other premier associations will be launched in the near future.
Steven Holmes, CEO, Highlight Games said: ‘I’m delighted to announce that Highlight Games’ premium video virtuals are now live online in Poland with our valued partners at Fortuna. It’s always an exciting time as we introduce our award-winning products to new customers, and we look forward to bringing additional content to Fortuna’s channels in the future.’
Erik Klems, Group RNG Product Manager, Fortuna Entertainment Group added: ‘Highlight Games’ exclusive soccer games featuring archive video footage are an incredibly exciting addition to our virtual sports offering and we can’t wait for our online customers to enjoy them. Highlight Games’ reputation as an innovator in the virtual sports market is undeniable, and we’re delighted to be working with them to bring their content to Poland.’
The post HIGHLIGHT GAMES LIVE ONLINE WITH FORTUNA appeared first on European Gaming Industry News.
Euro Games Technology will partner with the Casino Operations Summit for another year in a row. The Bulgarian gaming equipment manufacturer will be a gold sponsor of this year’s event, taking place from May 13 to 15 in Nova Gorica, Slovenia.
The conference is tailored to European multi-channel casino operators and will traditionally bring together keynote speakers who will elaborate on the latest topics in the industry. This year’s main themes will focus on how land-based casinos can successfully address the challenges of the modern world, remaininng relevant and attractive to players, and navigate the ever-growing importance of Casino Online Systems and Casino Management Systems.
In addition, attendees will be able to enjoy a selection of EGT’s newest high-potential products. Among the highlights will be the S 32-32 ST cabinet, which is part of the latest Supreme slot series. Following the contemporary design trends with its 2 high-resolution 32-inch UHD 4K monitors and a frameless UHD 4K display, this model will offer visitors an engaging gaming experience thanks to its numerous ergonomic features. It will also present the Supreme Red Selection and Supreme Bonus Prize Bonus Buy Selection multigames. The mixes offer a rich variety of well-known and brand-new slot titles from the company’s portfolio, allowing everyone to find their preferred type of game.
The slot display will be complemented by the jackpot top performer Bell Link with the multigame Bell Link 2, Bell Link Boost, as well as the popular cabinet G 50 J2 ST.
The post EGT will be a gold sponsor of Casino Operations Summit 2025 appeared first on European Gaming Industry News.
Ani Mkrtchyan, Digitain’s Chief Sales Officer, commented: “We are excited to expand the partnership with Gamingtec and support Betters.pl in delivering an outstanding sports betting experience in Poland. This collaboration aligns with our commitment to expanding in regulated markets and is yet another example of how we partner with industry leaders in gaming excellence—perfectly reflecting Digitain’s new brand slogan: ‘BUILT TO LEAD.’”
The post Digitain Partners with Gamingtec to Expand Presence in Europe appeared first on European Gaming Industry News.
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